Ability to influence 360 degrees, is one of the most relevant abilities for the new gen professional. With the world swarmed with information and opinions from all around the power to influence and sell your point is of paramount value.
This document discusses six principles of influence identified by Robert Cialdini: reciprocity, scarcity, authority, consistency, liking, and consensus. It provides examples of how each principle works and ways they can be utilized, such as using scarcity to create a sense of urgency, highlighting authority figures who endorse an idea, and appealing to consensus to make people feel safe in agreeing with the majority. The document also offers additional tips for influencing others, such as supporting ideas with data, communicating viewpoints directly and convincingly, and developing informal channels of influence through casual conversations.
These are the slides from a presentation given on 10/5/14 for ELTAU, looking at persuasive language and techniques which can be used across a number of industries, including language training and communication services.
This document summarizes key points from the book "Crucial Conversations: Tools for Talking When Stakes Are High" by Kerry Patterson, Joseph Grenny, Ron McMillan, and Al Switzler. It defines crucial conversations as important discussions where opinions differ and emotions run high. Such conversations include disagreements with bosses, spouses, or coworkers. The document notes that people often handle these conversations poorly when under pressure. It outlines skills taught in the book for having dialogue where all parties can respectfully share their perspectives to find mutually agreeable solutions. These include focusing on understanding different viewpoints rather than just asserting your own and working to develop a shared understanding.
Influencing skills are important for business people to have. Influencing others without force or coercion allows managers to motivate employees and salespeople to convince clients. There are several ways to influence people, including building relationships through friendliness, asking questions, and demonstrating interest in others by listening and asking about their interests. Other tactics include addressing people by name, actively participating in discussions, respecting others' opinions, and securing your place within social circles. Influencing can involve persuading to change attitudes, gaining compliance to change behavior, or using propaganda to change beliefs.
This document discusses the growth mindset and the role of leaders in cultivating a growth mindset culture. It provides examples of highly successful people who experienced early failures or were told they lacked talent, but were able to achieve great things through perseverance and a growth mindset. The document contrasts a fixed mindset, where people believe their abilities are innate and cannot change, with a growth mindset, where people believe they can develop their talents through effort. It suggests leaders with a growth mindset focus on process over results, see problems as opportunities, and guide employees to solve problems themselves. The document provides tips for how leaders can inspire a growth mindset culture, such as praising effort, using constructive feedback, acting as role
Miriam McCallum of McCallum Associates explains how to use NLP in business in a presentation made to the Newbury Business Group in West Berkshire, UK in July 2009
The document discusses developing executive presence and leadership essence through awareness, coaching skills, and agile navigation of multiple perspectives. It emphasizes authenticity, being present, inspiring others, and using common sense. Specific leadership actions are explored, including respecting different stakeholder views, challenging assumptions and routines, and constantly reviewing and adapting through prototyping. The goal is to engage stakeholders and build trust through leadership partnerships.
This document discusses six principles of influence identified by Robert Cialdini: reciprocity, scarcity, authority, consistency, liking, and consensus. It provides examples of how each principle works and ways they can be utilized, such as using scarcity to create a sense of urgency, highlighting authority figures who endorse an idea, and appealing to consensus to make people feel safe in agreeing with the majority. The document also offers additional tips for influencing others, such as supporting ideas with data, communicating viewpoints directly and convincingly, and developing informal channels of influence through casual conversations.
These are the slides from a presentation given on 10/5/14 for ELTAU, looking at persuasive language and techniques which can be used across a number of industries, including language training and communication services.
This document summarizes key points from the book "Crucial Conversations: Tools for Talking When Stakes Are High" by Kerry Patterson, Joseph Grenny, Ron McMillan, and Al Switzler. It defines crucial conversations as important discussions where opinions differ and emotions run high. Such conversations include disagreements with bosses, spouses, or coworkers. The document notes that people often handle these conversations poorly when under pressure. It outlines skills taught in the book for having dialogue where all parties can respectfully share their perspectives to find mutually agreeable solutions. These include focusing on understanding different viewpoints rather than just asserting your own and working to develop a shared understanding.
Influencing skills are important for business people to have. Influencing others without force or coercion allows managers to motivate employees and salespeople to convince clients. There are several ways to influence people, including building relationships through friendliness, asking questions, and demonstrating interest in others by listening and asking about their interests. Other tactics include addressing people by name, actively participating in discussions, respecting others' opinions, and securing your place within social circles. Influencing can involve persuading to change attitudes, gaining compliance to change behavior, or using propaganda to change beliefs.
This document discusses the growth mindset and the role of leaders in cultivating a growth mindset culture. It provides examples of highly successful people who experienced early failures or were told they lacked talent, but were able to achieve great things through perseverance and a growth mindset. The document contrasts a fixed mindset, where people believe their abilities are innate and cannot change, with a growth mindset, where people believe they can develop their talents through effort. It suggests leaders with a growth mindset focus on process over results, see problems as opportunities, and guide employees to solve problems themselves. The document provides tips for how leaders can inspire a growth mindset culture, such as praising effort, using constructive feedback, acting as role
Miriam McCallum of McCallum Associates explains how to use NLP in business in a presentation made to the Newbury Business Group in West Berkshire, UK in July 2009
The document discusses developing executive presence and leadership essence through awareness, coaching skills, and agile navigation of multiple perspectives. It emphasizes authenticity, being present, inspiring others, and using common sense. Specific leadership actions are explored, including respecting different stakeholder views, challenging assumptions and routines, and constantly reviewing and adapting through prototyping. The goal is to engage stakeholders and build trust through leadership partnerships.
This document provides guidance on dealing with difficult personalities. It identifies common difficult personality types like bullies, ego-centered individuals, passive-aggressive people, and loners. For each type, it describes their behaviors and recommends leadership strategies. These include maintaining control, appealing to egos, focusing on tasks, encouraging positive change, and getting neutral help if needed. As a last resort, leaders may need to take punitive action, but should always document situations carefully and lead by example. The overall message is for leaders to understand different personalities and bring out the best in their people.
Habit 5 Seek First To Understand Than to be Understood (Pattham's)Neil Wilson Aritonang
This document discusses the importance of seeking to understand others before trying to be understood. It explains that listening without judgment and taking the perspective of the other person is key to effective communication. Some poor listening styles like spacing out, pretending to listen, and being self-centered are identified. The document recommends genuinely listening by paying attention to body language, tone of voice, standing in the other person's shoes, and mirroring back what they said to show understanding. The overall message is that understanding others is vital for good communication and having influence.
This Presentations talks about knowing more about your personality, know more about different types of people that might be difficult. Finally, tips on how to deal with them.
Remember: You could be one of the difficult people so be fair :)
Stephen Covey was an American educator and author known for his 1989 book The Seven Habits of Highly Effective People. The book presents seven principles to improve effectiveness, including taking responsibility for your life, understanding different viewpoints in conflicts through a "win-win" process, focusing on understanding others before trying to be understood, and periodically renewing your skills through self-improvement like sharpening a saw to maintain productivity.
Crucial conversations are important discussions that occur when opinions differ and emotions run high. They can lead to breakthroughs if handled properly by starting with empathy, making people feel safe to speak openly, examining different perspectives, and agreeing on actions. The document outlines seven steps for handling crucial conversations: start with empathy and good intentions; recognize when safety is at risk; make people feel safe to talk; avoid stories and focus on facts; share your perspective and listen to others'; agree on next steps; and follow up. Mastering these skills can turn difficult discussions into productive outcomes.
This document discusses techniques for influencing others without direct authority over them. It introduces the "Triangle of Influence" which involves understanding who the audience sees as the "hero", what motivates them ("what makes them tick"), and how to create change. The key is appealing to both the heart and mind of the audience by balancing rational arguments with emotional appeals. Stories can help win people over by addressing both their logical and emotional thinking. The goal is to ethically influence or persuade others by understanding their perspective and helping them, not forcing actions upon them against their will.
Consultative Sales Skills-Presented by Jeffrey MesquitaSCORE Atlanta
The document provides tips for surviving a sales slump, including maintaining a positive attitude, constantly monitoring changes in the market, taking time to evaluate your business and look for areas of improvement, and treating the slump as a learning experience. It also advises salespeople to focus on understanding customers' needs rather than just making sales, and to see opportunities in a market slowdown to strengthen relationships with clients.
The document outlines a seven step selling cycle for successful sales. The steps are: 1) Prospecting to find qualified buyers, 2) Making original contact and building rapport, 3) Qualifying prospects to determine fit, 4) Presenting the product while demonstrating trustworthiness, 5) Addressing any concerns raised, 6) Closing the sale, and 7) Getting referrals from satisfied customers. Following this cycle and developing strong product knowledge, selling skills, and a positive attitude will lead to good sales outcomes.
This document discusses the history and development of the concept of emotional intelligence. It traces emotional intelligence from early concepts of social intelligence in the 1920s to current models that define emotional intelligence as having four main domains: self-awareness, self-management, social awareness, and relationship management. Another model identifies five components of emotional-social intelligence: intrapersonal skills, interpersonal skills, stress management, adaptability, and general mood. The document provides details on the specific competencies within each domain and component.
The document provides tips and strategies for improving sales skills, including using positive language to build rapport with customers, remembering names, developing creative sales pitches, and using visual aids in presentations. It also discusses the Patterson Principle of Selling, a four-step sales process involving identifying customer problems, proposing solutions, demonstrating value, and closing the sale.
Interpersonal skills, also known as soft skills or social intelligence, become increasingly important as one enters the workplace. Even if someone excels technically, poor interpersonal skills will negatively impact how they are perceived. Emotional intelligence involves understanding and managing one's own emotions and those of others. It can be developed through self-awareness, self-regulation, motivation, empathy, social skills, and relationship management. Employers value emotional intelligence as it relates to employee engagement, adaptability to change, idea generation, and overall business success.
Here are two ideas I can deploy from the document:
1. Create an effective elevator speech using the Premise-Pain-People-Proof-Purpose structure to influence others and effectively network.
2. Influence others using the principle of consistency by ensuring my words, beliefs, attitudes and actions align so that I appear consistent and trustworthy.
In just 2 HOURS!!! You will learn how the power of active listening will change your life and of those around you!
You will learn three main skills that will have a massive impact on the way you listen:
You will learn how to focus and fix your radar on the speaker so that you capture what’s important
You will learn how to use the amazing easy use “Active Listening Power Toolkit”
You will learn the most important magic ingredient that will make active listening the most powerful thing you have ever used
How you will benefit:
You will have a major impact on your work colleagues, friends, spouse, children and others
You will understand a lot more than just what you hear when you communicate
You will learn how to develop yourself immensely just over a short period of time
MORE IMPORTANTLY…you will be acting upon the Sunnah of the Messenger of Allah (saw)
The key to growth is winning more new business and the key to winning new customers is sales (with support from marketing of course). 3 key ideas to grow your business through Sales Performance Motivation
The document outlines an agenda and objectives for a workshop on influencing skills. The workshop will define influencing, the importance of influencing at work, techniques for persuading others, social styles and how to adapt to them, and share experiences. Key topics that will be covered include the difference between influencing, persuading, and negotiating; influencing techniques like using logic and evidence; and how to prepare for influencing others by clarifying your objective, customizing your message, and asking for commitment. The workshop will also include case studies and a discussion of social styles under pressure.
Executive Presence is essential for Women in Leadership.
Self Leadership expert Andrew Bryant recently shared at the SMU Singapore Management Universities, Women and Leadership Program.
Marketwired - PRSA: Harness the Power of InfluenceJim Delaney
Jim Delaney, Marketwired CEO, discussed How to Harness the Power of Influence at PRSA ICON in Philadelphia. Social media has changed the identity of an influencer. Therefore, identifying and messaging to influencers must also change. Jim discusses how to capture the interest of your audience and build meaningful and profitable relationships.
This document provides guidance on dealing with difficult personalities. It identifies common difficult personality types like bullies, ego-centered individuals, passive-aggressive people, and loners. For each type, it describes their behaviors and recommends leadership strategies. These include maintaining control, appealing to egos, focusing on tasks, encouraging positive change, and getting neutral help if needed. As a last resort, leaders may need to take punitive action, but should always document situations carefully and lead by example. The overall message is for leaders to understand different personalities and bring out the best in their people.
Habit 5 Seek First To Understand Than to be Understood (Pattham's)Neil Wilson Aritonang
This document discusses the importance of seeking to understand others before trying to be understood. It explains that listening without judgment and taking the perspective of the other person is key to effective communication. Some poor listening styles like spacing out, pretending to listen, and being self-centered are identified. The document recommends genuinely listening by paying attention to body language, tone of voice, standing in the other person's shoes, and mirroring back what they said to show understanding. The overall message is that understanding others is vital for good communication and having influence.
This Presentations talks about knowing more about your personality, know more about different types of people that might be difficult. Finally, tips on how to deal with them.
Remember: You could be one of the difficult people so be fair :)
Stephen Covey was an American educator and author known for his 1989 book The Seven Habits of Highly Effective People. The book presents seven principles to improve effectiveness, including taking responsibility for your life, understanding different viewpoints in conflicts through a "win-win" process, focusing on understanding others before trying to be understood, and periodically renewing your skills through self-improvement like sharpening a saw to maintain productivity.
Crucial conversations are important discussions that occur when opinions differ and emotions run high. They can lead to breakthroughs if handled properly by starting with empathy, making people feel safe to speak openly, examining different perspectives, and agreeing on actions. The document outlines seven steps for handling crucial conversations: start with empathy and good intentions; recognize when safety is at risk; make people feel safe to talk; avoid stories and focus on facts; share your perspective and listen to others'; agree on next steps; and follow up. Mastering these skills can turn difficult discussions into productive outcomes.
This document discusses techniques for influencing others without direct authority over them. It introduces the "Triangle of Influence" which involves understanding who the audience sees as the "hero", what motivates them ("what makes them tick"), and how to create change. The key is appealing to both the heart and mind of the audience by balancing rational arguments with emotional appeals. Stories can help win people over by addressing both their logical and emotional thinking. The goal is to ethically influence or persuade others by understanding their perspective and helping them, not forcing actions upon them against their will.
Consultative Sales Skills-Presented by Jeffrey MesquitaSCORE Atlanta
The document provides tips for surviving a sales slump, including maintaining a positive attitude, constantly monitoring changes in the market, taking time to evaluate your business and look for areas of improvement, and treating the slump as a learning experience. It also advises salespeople to focus on understanding customers' needs rather than just making sales, and to see opportunities in a market slowdown to strengthen relationships with clients.
The document outlines a seven step selling cycle for successful sales. The steps are: 1) Prospecting to find qualified buyers, 2) Making original contact and building rapport, 3) Qualifying prospects to determine fit, 4) Presenting the product while demonstrating trustworthiness, 5) Addressing any concerns raised, 6) Closing the sale, and 7) Getting referrals from satisfied customers. Following this cycle and developing strong product knowledge, selling skills, and a positive attitude will lead to good sales outcomes.
This document discusses the history and development of the concept of emotional intelligence. It traces emotional intelligence from early concepts of social intelligence in the 1920s to current models that define emotional intelligence as having four main domains: self-awareness, self-management, social awareness, and relationship management. Another model identifies five components of emotional-social intelligence: intrapersonal skills, interpersonal skills, stress management, adaptability, and general mood. The document provides details on the specific competencies within each domain and component.
The document provides tips and strategies for improving sales skills, including using positive language to build rapport with customers, remembering names, developing creative sales pitches, and using visual aids in presentations. It also discusses the Patterson Principle of Selling, a four-step sales process involving identifying customer problems, proposing solutions, demonstrating value, and closing the sale.
Interpersonal skills, also known as soft skills or social intelligence, become increasingly important as one enters the workplace. Even if someone excels technically, poor interpersonal skills will negatively impact how they are perceived. Emotional intelligence involves understanding and managing one's own emotions and those of others. It can be developed through self-awareness, self-regulation, motivation, empathy, social skills, and relationship management. Employers value emotional intelligence as it relates to employee engagement, adaptability to change, idea generation, and overall business success.
Here are two ideas I can deploy from the document:
1. Create an effective elevator speech using the Premise-Pain-People-Proof-Purpose structure to influence others and effectively network.
2. Influence others using the principle of consistency by ensuring my words, beliefs, attitudes and actions align so that I appear consistent and trustworthy.
In just 2 HOURS!!! You will learn how the power of active listening will change your life and of those around you!
You will learn three main skills that will have a massive impact on the way you listen:
You will learn how to focus and fix your radar on the speaker so that you capture what’s important
You will learn how to use the amazing easy use “Active Listening Power Toolkit”
You will learn the most important magic ingredient that will make active listening the most powerful thing you have ever used
How you will benefit:
You will have a major impact on your work colleagues, friends, spouse, children and others
You will understand a lot more than just what you hear when you communicate
You will learn how to develop yourself immensely just over a short period of time
MORE IMPORTANTLY…you will be acting upon the Sunnah of the Messenger of Allah (saw)
The key to growth is winning more new business and the key to winning new customers is sales (with support from marketing of course). 3 key ideas to grow your business through Sales Performance Motivation
The document outlines an agenda and objectives for a workshop on influencing skills. The workshop will define influencing, the importance of influencing at work, techniques for persuading others, social styles and how to adapt to them, and share experiences. Key topics that will be covered include the difference between influencing, persuading, and negotiating; influencing techniques like using logic and evidence; and how to prepare for influencing others by clarifying your objective, customizing your message, and asking for commitment. The workshop will also include case studies and a discussion of social styles under pressure.
Executive Presence is essential for Women in Leadership.
Self Leadership expert Andrew Bryant recently shared at the SMU Singapore Management Universities, Women and Leadership Program.
Marketwired - PRSA: Harness the Power of InfluenceJim Delaney
Jim Delaney, Marketwired CEO, discussed How to Harness the Power of Influence at PRSA ICON in Philadelphia. Social media has changed the identity of an influencer. Therefore, identifying and messaging to influencers must also change. Jim discusses how to capture the interest of your audience and build meaningful and profitable relationships.
Everyone is wrong about influence. Except Your CustomersValeria Maltoni
What is influence? For a decade, Malcom Gladwell’s The Tipping Point has served as a touchstone for those who believe that influence resides in the hands of a select few. Not so, says a new generation of marketers. They believe that thanks to the democratizing power of the Internet, anyone can be an Influential. Both camps are wrong. True influence flows from drawing together people with shared interests. This session focuses on the process of identifying areas of relevancy among your customers and prospects, building community, and allowing others to amplify your influence as you meet their needs.
The document discusses how to establish your brand as a strategic HR business partner. It covers defining brand and the components that make up an effective brand: credibility, relationships, influence, and trust. Credibility is broken down into the four Cs of character, composure, competence, and connection. Influence styles and building trust through expertise, reliability, good will, and authenticity are also examined. The presentation emphasizes developing relationships through formal and informal networking to strengthen one's brand.
Negotiating and influencing others September 2015Timothy Holden
This document provides an overview of negotiating and influencing others. It begins with definitions of negotiation and influence. It then discusses the importance of involvement and influence in organizations and tactics for influencing people like using reason, friendliness, or appealing to higher authority. Approaches to influencing others include assertive persuasion, rewarding good behavior, and developing trust. The document also covers principles of persuasion, competencies for becoming more influential, managing one's boss, conducting negotiations, dealing with stressful negotiations, and roles of mediators in resolving disputes.
The Future of Social Influence in a Social Capital Worldmspataro
This document discusses social influence and the importance of identifying influential consumers. It notes that word-of-mouth recommendations strongly impact purchase decisions and that understanding social influence is challenging without standard metrics. New technologies aim to better measure influence by analyzing factors like reach, relevance, resonance and centrality within communities. Identifying influential consumers can help with customer acquisition, loyalty, product development and marketing. The future will involve more predictive analysis of influence by integrating online and offline data across channels.
Creating a winning brand: How to make killer brands and influence peopleDBD International, Ltd.
Love branding? Want the download of this Slideshare presentation on branding?
Simply click here to share it: http://goo.gl/OJS7ub
What is branding? How does one create a brand? Brand identity specialist and Fast Company expert blogger David Brier has unearthed a key trend found in big brands or small brands that do big business. It's a secret strategy but one you'll find amongst brands that are successful, make sales and are respected amongst its core audience.
You can find out more about this at http://www.risingabovethenoise.com
You can follow David on Twitter @davidbrier
David is available for speaking engagements as well as transforming ordinary brands into extraordinary brands.
David has said, "Cookie cutters are for baking, not branding."
As marketing shifts from advertising and outbound efforts to inbound efforts based on service, we're fast learning that self-centered-growth is expensive, laborious, and unsustainable. In her INBOUND 2014 Inbound Experts talk, Laura Fitton shows how to combine influence, relationships and customer centricity to achieve organic, sustainable, accelerating growth.
Serve others. Tell stories. Move the center
1. Influence:
- Attract & Serve
- 5 Quick tips
2. Relationships:
- Nurture and develop
- Tell your story through the stories of others
3. Customer Centric Growth
- Put the customer in the center of everything
- Only connect
This document discusses how HR can contribute to and align with business strategy in three main ways:
1. HR can operationalize business strategy by implementing the people-related aspects of strategic plans.
2. HR can provide its own "people thrust" that is either connected to or disconnected from organizational aims through HR best practices.
3. HR can be an integral part of business strategy formulation by having two-way influence between business and HR strategies through mutual involvement in planning.
The level of integration between business and HR strategies depends on factors like the planning process, HR's involvement in decision-making, and the extent HR is aligned with business objectives. Measuring HR and people management performance is important to
This document discusses leadership and power in organizations. It defines leadership as the process of influencing others to work towards shared objectives. There are different conceptions of power, including power as the ability to influence others and authority as the right to exercise control based on one's position. Power can lead to commitment, compliance, or resistance from targets. Leaders have different types and sources of power, such as position power (legitimate, reward, coercive), personal power (referent, expert), and ecological power over the environment. Power is not static and can be gained or lost over time based on social exchange theory and strategic contingencies theory. Effective leaders rely more on expert and referent power. The document concludes that leaders need some power
The document discusses various power and influence tactics used in organizations. It describes three types of influence processes - instrumental compliance, internalization, and personal identification. It also outlines three main influence tactics - impression management tactics, political tactics, and proactive tactics. Several power sources are described such as legitimate power, reward power, coercive power, and referent power. Effective leadership is discussed as relying on personal power and positional power. Specific influence tactics like rational persuasion, inspirational appeals, consultation, and collaboration are also defined and recommendations are provided on their appropriate use.
The document discusses the evolution of human resource management from an administrative function to a strategic partner aligned with business strategy. It emphasizes that people are the most valuable resource for organizations and that viewing HR as an investment rather than expense can increase business performance. Finally, it outlines the key roles and priorities of strategic HR in partnering with business leaders to ensure the organization has the right talent and culture to achieve its goals.
The document discusses how to effectively prototype ideas and influence people. It recommends prototyping ideas quickly by aiming to finish the first iteration in a day using lightweight tools. The goal of prototyping is to convince yourself and others of an idea by getting feedback in a tight loop and iterating based on that feedback. This helps refine both the solution and understanding of the problem. Prototypes should communicate the core of an idea to inspire participation from others. When presenting ideas, tell a story that shows how the idea makes people's lives better in order to sell the dream and pitch to your audience.
What's the future of influencer marketing?Mike Phillips
If there's been a big marketing buzzword in the last year it's been 'influencer marketing' - Bloggers / vloggers / internet superstars / social media celebrities / platform power users…Whatever we choose to call them, they matter.
They matter because many brands believe they are the magic wardrobe-esque shortcut to reach and engage large passionate audiences who value the emotional connection they have with their online idols over and above anything that a brand says or does.
But the vast majority of talks on this subject obsess over predictable areas like product placement and creating 'content'. In this presentation we explore what the future of influencer marketing might look like by asking what the future of influencer partnerships might look like, whether there should be stricter regulation and if influencers have a responsibility to great 'good' content.
This presentation was originally given at a Creative Social event in April, 2015.
The document discusses key topics in human resource management including gaining competitive advantage through people, the impact of globalization and technology, managing change, developing human capital, responding to market pressures, containing costs, and addressing demographic and employee concerns. It outlines objectives for understanding how these factors influence HR strategies and the roles and competencies of today's HR managers.
You and I have wasted enough time on PowerPoint Presentations. It's a necessary evil, but there are much better ways to approach it. Based off a talk I gave @ APTS. Enjoy!
The document discusses how social media has changed marketing and created opportunities for personal branding. It notes that 20 years ago, marketing involved newspapers and television but today focuses on social media platforms like Twitter, Facebook, and LinkedIn. The document encourages developing a personal brand on these channels, being responsive to customers, positioning oneself as a thought leader, and using one's brand to find or create the perfect job. It presents social media as a great equalizer that allows anyone to build their own future.
The document describes a series of sessions for start-ups on marketing and advertising tools. It will include 5 sessions over June and July on topics like creating a brand model, getting traffic, content creation, and data analysis tools. It also provides information on various free and paid tools for analyzing market categories, competitors, consumers, websites, and social media. Key tools highlighted include Admetricks, Statista, SimilarWeb, Ahrefs, Google Consumer Surveys, and Moz.
10 Steps of Project Management in Digital Agencies Alemsah Ozturk
This is part of our ( 41? 29! ) agency's culture series. Basicly this series of documents helps our teams learn the foundation of agency culture, basic rules to do their work. We are all about sharing the data & know how, so here we are ;)
The document discusses gaining willing cooperation from others beyond just mere compliance. It states that an effective leader can enlist willing cooperation by being cooperative themselves and considering the needs of the team. It then outlines twelve principles from Dale Carnegie's book on human relations that can help gain greater cooperation, such as avoiding arguments, seeing other perspectives, appealing to nobler motives, and challenging others in a positive way. The principles are meant to encourage innovation, cooperation and better results by tapping into the energy and intelligence of a team.
This document discusses leadership skills and traits. It covers topics like the A-Z of leadership skills, how to become a successful leader, leadership traits of an ethical leader, and challenges of leadership in the contemporary world.
It provides details on specific leadership skills like communication, influence, and learning agility. For communication, it emphasizes the importance of authenticity, visibility, and listening. For influence, it discusses appealing to people's rational side, emotional side, and involving collaboration.
The document also includes sections on leadership wisdom, identity, reputation, brand and tips for effective communication. It provides strategies for active listening and influencing people. Overall, the document focuses on analyzing and developing important leadership skills and traits.
This document discusses 6 secrets to sales success for introverts. It analyzes traits commonly associated with introversion and argues that they can actually be strengths in a sales context. The 6 traits discussed are: 1) Enjoying thinking and planning internally, 2) Not giving out personal information readily, 3) Being seen as a good listener, 4) Having good eye contact when listening, 5) Losing energy at social events as time progresses, 6) Taking time to reflect before speaking if not very familiar with a subject. The document aims to encourage introverts that they can leverage their natural traits to succeed in sales instead of feeling they need to behave more like extroverts.
Delivered as a workshop series for a Women in Business group associated with a local chamber of commerce, this presentation is designed to help emerging leaders discover their natural communication strengths and areas of improvement. Application to multiple professional scenarios is made with integrated experiential tasks and exercises.
To request this workshop for your organization, please contact us via our website @ www.DrakeRG.com.
The document outlines 5 common career mistakes that can cause people to feel "stuck" in their careers:
1. Avoiding confronting change and staying in one's comfort zone instead of embracing new opportunities and risks.
2. Resisting growth and maturity by not continuously learning and developing new skills that could lead to promotions.
3. Having trouble effectively selling oneself and one's ideas to others in a thoughtful, genuine way.
4. Associating with people who do not provide value or ambition to help one's career advance.
5. Not valuing and effectively managing one's time in order to pursue career goals and opportunities.
This document provides Brenden Brown with the results of his StrengthsFinder assessment. It identifies his top 5 themes as Relator, Individualization, Responsibility, Competition, and Ideation. For each theme, it provides a shared description, a personalized strengths insight highlighting Brenden's natural talents, and questions for him to consider to increase self-awareness and apply his strengths. The document offers ideas for taking action to leverage each strength and questions to help Brenden commit to developing his talents.
Nailing the Sale: Overcoming Objections by Natalia Nicholson
Course Overview
If you are like most business owners, you are always looking for ways to overcome customer objections and close the sale. This workshop will help you plan, prepare, and execute proposals and presentations that address customer concerns, reduce the number of objections you encourage and improve your batting average at closing the sale.
Fakes & Bullies: Taming your impostor syndrome to find your inner thought leaderKat Daugherty
This document discusses overcoming imposter syndrome and becoming a thought leader. It begins by showing clouds representing the speaker's fears about public speaking. It then discusses using Shu Ha Ri, a martial arts concept meaning to learn, understand, and teach, to understand imposter syndrome. The speaker shares experiences with bullying and how it made her feel like a fake. She discusses catching her own reflection and realizing she has also bullied others by not considering their feelings. The presentation provides tips for how to not be a bully through empathy, servant leadership, and welcoming feedback. It then discusses how to battle imposter syndrome and be a thought leader by focusing on helping others and gaining confidence through one's value. The speaker provides methods for
The document provides 25 tips for influencing others, including knowing your purpose, communicating effectively, listening, being likable and respectful, understanding other perspectives, admitting mistakes, and using positive influence only for good. Influence requires understanding human psychology, clear communication, building trust and rapport, and consistently acting with integrity.
This document contains notes from a presentation by Garrison Wynn on influence and presentation skills. Some key points include:
1) Influential presenters focus on solutions, praise others' ideas to gain trust, and make people feel important and comfortable to get buy-in.
2) Clear communication of issues, actions to solve problems, and impacts of solutions is crucial for influencing audiences.
3) Influential presenters understand how others perceive them and know their subject matter well enough to think on their feet.
This document discusses personal branding and provides tips for developing an effective personal brand. It recommends taking an intentional role in marketing the personal brand you want others to recognize. It suggests following the C.A.R.E. criteria to be credible, authentic, reliable and effective. It also emphasizes the importance of leaving a good first impression and developing an elevator speech to showcase your unique qualities in a concise manner. Finally, it stresses the need to highlight the less than 1% that makes you uniquely you, as skills can be replaced but your authentic self cannot.
This document summarizes key steps for developing and maintaining a strong personal brand over time. It discusses how others form instant impressions and the importance of intentional branding. The author recommends following the C.A.R.E. criteria - be credible, authentic, reliable and effective. Additionally, one's personal brand must convey uniqueness that differentiates them from others with similar skills or resumes. Developing an elevator speech using the four Ps (plan, position, prepare, practice) can help effectively communicate one's unique personal brand. Maintaining the brand over time requires consistently demonstrating the C.A.R.E. criteria through credible work, authenticity, reliability and effectiveness.
Check out these fifteen steps to master the art (not the science) of persuasion. How can you influence others to land that thing you want so you can go out and #DoTheThing
Real estate sales manager communication skills pdfevansaaron775
This document provides 13 tips for improving communication skills as a real estate sales manager. The tips include listening actively, over-communicating key points, avoiding overreliance on visual aids, putting oneself in others' shoes, asking for honest feedback, engaging audiences, speaking to people directly instead of just writing, accepting public speaking fears, starting and ending with key points, using the purpose-importance-preview framework, getting to know the audience, and focusing on earning respect rather than just laughs. The document aims to help real estate sales managers strengthen their communication abilities.
Candidates want the interview process to be brief, ideally with 2-3 interviews over 2-3 months. They most want to learn about the role responsibilities from interviewers and are satisfied hearing this along with how they would fit with the team, the company mission and vision, and salary and benefits. Recruiters should assign different topics to multiple interviewers to thoroughly cover all important areas and leave time for candidates' questions.
Six tips are provided for conducting effective customer interviews: 1) Prepare questions but be willing to change course based on the interview; 2) Treat it as a conversation rather than an interrogation; 3) Check your ego and avoid biased questions; 4) Consider how questions are worded and ask follow-ups; 5) Don't take answers at face value and observe non-verbal cues; 6) Listen to what is said while also noticing how it is said. The author is an experienced brand planner who has interviewed thousands to uncover insights about customer emotions, assumptions and motivations.
Preview of the Persuasion Note Cards. Drawn from the sciences of behavioural economics and social psychology, the 52-card deck is a collection of the best persuasion techniques and principles, used for centuries by the greatest marketers, salesmen, product designers, politicians and womanisers. www.grapho-persuasion.com
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Qualcomm invited analysts and media for an AI workshop, held at Qualcomm HQ in San Diego, June 26th. My key takeaways across the different offerings is that Qualcomm us using AI across its whole portfolio. Remarkable to other analyst summits was 50% of time being dedicated to demos / hands on exeriences.
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2. 2At the end of the session, we will be able to:Determine specific practical ways of InfluencingEarmark and appreciate drivers or influenceAssess where we stand todayIdentify opportunities of improvement Underline, lost opportunities and work forwardConfidential
3. What do you need?Confidential3HRG – Learning Series
7. Know what you want !What is your purpose in influencing others? In order to persuade others, you must have the end in mind.Confidential7HRG – Learning Series
8. AskIt may seem silly, but sometimes just asking someone to do what you want can get them to do it. Just make sure you say “please” and “thank you.”Confidential8HRG – Learning Series
11. Be the expertWhether you like it or not, people respect authority figures. When you become the expert, you have the power of influence on your side.Confidential11HRG – Learning Series
13. What you have in CommonFind a thread of common interest and build from there.Confidential13HRG – Learning Series
14. Get endorsementsPeople love to follow the trends set by others. Get someone notable to endorse you and you’re sure to influence masses.ConfidentialHRG – Learning Series14
15. Use ScarcityPeople assign more value to objects and opportunities that come in limited quantities. So don't try to influence others too often. If you do, it won’t seem genuine.Confidential15HRG – Learning Series
20. Be PassionatePassion, alone, can persuade others. You can be just the flame they need to light their fire.Confidential17HRG – Learning Series
21. Reason with themExplain your position. Focus on the answer to their burning question: “What’s in it for me?”.Confidential18HR G – Learning Series
22. CompromiseGetting someone to do what you want often involves communication and negotiation.Confidential19HRG – Learning Series
23. RespectYou’re more likely to be heard if you're respectful of others.Confidential20HRG – Learning Series
24. Admit mistakesIf you're wrong, admit it. People will remember you as being fair and honest...Confidential21HR G – Learning Series
25. Be LikableIf you want to influence others, they have to like you. If you show a genuine interest in others and care about them, they usually will.Confidential22HRG – Learning Series
27. Brand yourselfPeople love brand power. If you can brand yourself as the go-to guy or gal, others will spread the word about you. That's influence!.Confidential24HR G – Learning Series
29. 26TechniquesConfidentialRational Persuasion Using logical arguments and factual evidenceInspirational AppealsMaking a request or proposal in a way that generates enthusiasm in othersConsultationSoliciting others’ participation early on in making a decisionPersonal AppealsAppealing to others’ feelings of loyalty or friendshipExchange TacticsMaking an implicit or explicit agreement with others to reciprocate in the future with a favor, sharing of benefits, or other rewardsCoalition TacticsSeeking the aid of others to persuade a particular individual or groupLegitimating TacticsClaiming authority, organizational rules, practices or policies