Love branding? Want the download of this Slideshare presentation on branding? Simply click here to share it: http://goo.gl/OJS7ub What is branding? How does one create a brand? Brand identity specialist and Fast Company expert blogger David Brier has unearthed a key trend found in big brands or small brands that do big business. It's a secret strategy but one you'll find amongst brands that are successful, make sales and are respected amongst its core audience. You can find out more about this at http://www.risingabovethenoise.com You can follow David on Twitter @davidbrier David is available for speaking engagements as well as transforming ordinary brands into extraordinary brands. David has said, "Cookie cutters are for baking, not branding."