Influencing skills are important for business people to have. Influencing others without force or coercion allows managers to motivate employees and salespeople to convince clients. There are several ways to influence people, including building relationships through friendliness, asking questions, and demonstrating interest in others by listening and asking about their interests. Other tactics include addressing people by name, actively participating in discussions, respecting others' opinions, and securing your place within social circles. Influencing can involve persuading to change attitudes, gaining compliance to change behavior, or using propaganda to change beliefs.