“The Lesson from Enron Case - Moral and Managerial Responsibilities”

THE LESSON FROM ENRON CASE
1,*Seied Beniamin Hosseini
1PG Student in MBA, B.N. Bahadur Institute of Management Sciences
2Associate Professor, B.N. Bahadur Institute of Management Sciences (BIMS), University of Mysore Mysore
ARTICLE INFO ABSTRACT
The Enron scandal, give out in October 2001, Enron Top officials abused their privileges and power,
manipulated information put their own interests above those of their employees and the public and
failed to exercise proper oversight or shoulder responsibility for ethical failings which eventually led
to the bankruptcy of an American energy company based in Houston, Texas, and the dissolution of
Arthur Andersen, which was one of the five largest audi
In addition to being the largest bankruptcy reorganization in American history at that time, Enron
undoubtedly is the biggest audit failure. It is one of companies which fell down too fast. This paper
will analy
accounting fraud. Meanwhile, it will make analysis the moral responsibility From Individuals’ Angle
and Corporation’s Angle. Therefore, this paper will prove that the
because of managerial scandal for the self benefit than shareholder’s benefit of this company.
Copyright©2016, Seied Beniamin Hosseini, and Dr. Mahesh
permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
INTRODUCTION
Enron’s bankruptcy filing in November 2001 marked the
beginning of an unheard signal of corporate scandals. Officials
at World Com, AOL Time Warner, ImClone, Tyco, Adelphia,
Global Crossing, Quest and Charter Communications joined
Enron executives as targets of congressional hearings,
stockholder lawsuits, SEC search and criminal indictments.
Enron’s problem, which had been center stage, was soon
pushed to the background by subsequent revelations of
corporate wrongdoing. Enron failed in large part because
the unethical practices of its senior officials. Examining the
ethical shortcomings of Enron’s executives as well as the
factors that contributed to their misbehaviors can provide
important detection how to address the topic of ethics in the
leadership and more recent instances of corporate corruption
should not diminish the importance of Enron as a case study in
moral failure.
Enron Corporation Historical back ground
Enron Corporation can call as one of the largest fraud scandals
in the world history.
*Corresponding author: Seied Beniamin Hosseini,
PG Student in MBA, B.N. Bahadur Institute of Management Sciences
University of Mysore, Mysore Karnataka, India.
ISSN: 0975-833X
Article History:
Received 19th
May, 2016
Received in revised form
15th
June, 2016
Accepted 17th
July, 2016
Published online 31st
August, 2016
Key words:
Enron, Management Control System,
Fraud, Sarbanes, Corporate Leadership.
Citation: Seied Beniamin Hosseini, and Dr. Mahesh, R.
Journal of Current Research, 8, (08), 37451-37460.
RESEARCH ARTICLE
THE LESSON FROM ENRON CASE - MORAL AND MANAGERIAL RESPONSIBILITIES
Seied Beniamin Hosseini and 2Dr. Mahesh, R.
PG Student in MBA, B.N. Bahadur Institute of Management Sciences (BIMS), University of Mysore, Mysore
Karnataka, India
B.N. Bahadur Institute of Management Sciences (BIMS), University of Mysore Mysore
Karnataka, India
ABSTRACT
Arthur Andersen, which was one of the five largest audit and accountancy partnerships in the world.
will analyze the reason for this event in detail including the management, conflict of interest and
and Corporation’s Angle. Therefore, this paper will prove that the
Dr. Mahesh. This is an open access article distributed under the Creative Commons
use, distribution, and reproduction in any medium, provided the original work is properly cited.
Enron’s bankruptcy filing in November 2001 marked the
beginning of an unheard signal of corporate scandals. Officials
at World Com, AOL Time Warner, ImClone, Tyco, Adelphia,
Global Crossing, Quest and Charter Communications joined
ts of congressional hearings,
stockholder lawsuits, SEC search and criminal indictments.
Enron’s problem, which had been center stage, was soon
pushed to the background by subsequent revelations of
corporate wrongdoing. Enron failed in large part because of
the unethical practices of its senior officials. Examining the
ethical shortcomings of Enron’s executives as well as the
factors that contributed to their misbehaviors can provide
important detection how to address the topic of ethics in the
and more recent instances of corporate corruption
should not diminish the importance of Enron as a case study in
Enron Corporation Historical back ground
Enron Corporation can call as one of the largest fraud scandals
PG Student in MBA, B.N. Bahadur Institute of Management Sciences (BIMS),
As a result of the fraud investigations, the company in
December 2001 was forced to file for bankruptcy. Enron was
“a provider of products and services in natural gas, electricity
and communications to wholesale and retail costumers”.
Enron Corporation has its roots in Omaha, Nebraska. In 1985,
Houston Natural Gas merged with I
energy company based in Huston, Texas. The company created
the first nationwide natural gas pipeline system by integrated
several pipeline systems. In 1986 Ken Lay, former chief
executive officer of Houston Natural Gas, was named chie
executive officer and chairman at the fresh energy company,
after discovering the oil traders in New York have
overextended the company's accounts by almost one billion
dollar, the company works its loss down to 142 million dollar
in 1987. The loss immediately leads Enron to reduce the risk of
price swings by developing different services. After one year,
Enron Corporation in England opened its first overseas office;
the company’s pursue unregulated markets by regulated
pipeline business as new strategy w
officials. Jeffrey Skilling joined Enron Corporation in 1989
and launch Gas Bank, a program under which at fixed prices
1
Chary, VRK, “Ethics in Accounting. Global Cases and Experiences”, 2004,
Punjagutta, The ICFAI University Press, India.
Available online at http://www.journalcra.com
International Journal of Current Research
Vol. 8, Issue, 08, pp.37451-37460, August, 2016
INTERNATIONAL
Dr. Mahesh, R. 2016. “The Lesson from Enron Case - Moral and Managerial Responsibilities
z
MORAL AND MANAGERIAL RESPONSIBILITIES
(BIMS), University of Mysore, Mysore
B.N. Bahadur Institute of Management Sciences (BIMS), University of Mysore Mysore
t and accountancy partnerships in the world.
ze the reason for this event in detail including the management, conflict of interest and
and Corporation’s Angle. Therefore, this paper will prove that the bankruptcy of the Enron was
is an open access article distributed under the Creative Commons Attribution License, which
As a result of the fraud investigations, the company in
forced to file for bankruptcy. Enron was
“a provider of products and services in natural gas, electricity
and communications to wholesale and retail costumers”.1
Enron Corporation has its roots in Omaha, Nebraska. In 1985,
Houston Natural Gas merged with Inter North to form an
energy company based in Huston, Texas. The company created
the first nationwide natural gas pipeline system by integrated
several pipeline systems. In 1986 Ken Lay, former chief
executive officer of Houston Natural Gas, was named chief
executive officer and chairman at the fresh energy company,
after discovering the oil traders in New York have
overextended the company's accounts by almost one billion
dollar, the company works its loss down to 142 million dollar
iately leads Enron to reduce the risk of
price swings by developing different services. After one year,
Enron Corporation in England opened its first overseas office;
the company’s pursue unregulated markets by regulated
pipeline business as new strategy which revealed to the senior
Jeffrey Skilling joined Enron Corporation in 1989
and launch Gas Bank, a program under which at fixed prices
“Ethics in Accounting. Global Cases and Experiences”, 2004,
e ICFAI University Press, India.
INTERNATIONAL JOURNAL
OF CURRENT RESEARCH
Managerial Responsibilities”, International

buyers of natural gas could lock in long-term supplies and
corporation at the same time for oil and gas producers started
to offer financing. Enron Corporation by acquiring Transport
adora de Gas del Sur expended to South America and started to
push to extend on the continent in 1992. In England after one
year Enron’s Teesside power plant began operations as the first
successes for Enron’s international strategy. The corporation
made its first electricity trade in 1994 and in the next years it
turns into one of biggest profit centers for Enron. In London by
establishment of a trading center, Enron in 1995 entered the
European wholesalers market as part of Enron Europe. In
1996, Dabhol power plant construction started in India.
However, the project would be plagued by political problems
and eventually Enron put the project up for sale in 2001. After
one year, Enron bought Portland General Electric Corporation,
the utility serving the Portland, Oregon (USA), which would
be sold for about 1.9 billion Dollars in 2001 to Northwest
Natural Gas Co, in the same year, Enron Energy Services was
formed to provide energy management services to commercial
and industrial customers. Enron continued its policy of
acquiring companies and in 1998 acquired Wessex Water in
the United Kingdom which formed the basis for its water
subsidiary Azurix. But in 1999, when in an action one-third of
Azurix sold to the public, the company’s problems become
apparent as the shares fell sharply after an early rise. The same
year, Enron Online, the company's commodity trading Internet
site, started to operate. Enron Energy Services turned its first
profit in the last quarter of the year.
Enron’s annual revenues reached one hundred billion Dollars
in 2000, which was reflecting the growing importance of
trading. However, the problems with Azurix continued and
Rebecca Mark resigned from her position of chairwoman while
Enron announced the intention to take the subsidiary private.
The same year, The Energy Financial Group ranked Enron the
sixth-largest energy company in the world, based on market
capitalization.2
In April 2001 Enron disclosed it had owned
570 million Dollar by bankrupt California utility Pacific Gas &
Electric Co. While the top executives were likely aware of the
debt and the illegal practices, the fraud was not revealed to the
public until October 2001 when Enron announced that the
company was actually worth 1.2 billion Dollar less than
previously reported. This problem prompted an investigation
by the Securities and Exchange Commission3
, which has
revealed many levels of deception and illegal practices
committed by high-ranking Enron executives, investment
banking partners, and the company’s accounting firm, Arthur
Anderson. At the end of the year Enron’s shares closed at 8.63
Dollar per share, an 89 percent drop since the beginning of the
year. The critical dates in the scandal are October 16, 2001 and
November 8, 2001. On October 16, Enron announced that it
had made a loss of 618 million Dollar in 3 months, while on
the second date it announced that it had exaggerated its
revenue since 1997 by 586 million Dollars. In Fact, accounts
2
The Collapse of Enron Corporation, (23, March 2015), Retrieved from:
https://www.ukessays.com/essays/accounting/the-collapse-of-enron-
corporation-accounting-, accessed on: 05May2016.
3
“The United States Securities and Exchange Commission (commonly known
as the SEC) is a United States government agency having primary
responsibility for enforcing the federal securities laws and regulating the
securities industry, stock market”, Retrieved from: https://en.wikipedia.org/
wiki/U.S._Securities_and_Exchange_Commission, accesses on: 8 May 2016.
of Enron had not shown the true state of its huge indebtedness
on that time.
Analyzing the Fraud: Timeline and Financial Highlights
Enron Corporation until December 2001 appeared very strong,
voluntary made the decision to restate its financial statements.
This proved to be mortal. While the bankruptcy of a small
company is taken as a routine, the corporation had to go for a
bankruptcy. During the 1990s, Enron expended into several
areas quickly such as developing a pipeline and a power plant,
however, this expansion required long gestation period and
large initial capital investments. Enron raised a lot of debt
funds from the market hence any other attempt to raise funds
would affect Enron’s credit rating. Enron had to maintain the
credit ranking at investment rate in order to continue business
but Enron was not making enough profits. Hence, Enron began
making partnerships and other special “arrangements” like
SPE or Special Purpose Entity. These companies were used to
keep Enron’s debts and losses away from its balance sheets,
therefore allowing it to have a good credit rating and showing
good look in front of the investors. Enron goal was to
overcome the rules of consolidation and, in the same time
increase credibility. If a parent company (in this case Enron)
financed less than 97 percent of an initial investment in a SPE,
it didn’t have to consolidate in into its own accounts4
. In order
to achieve non-consolidation, according to GAAP,5
two
conditions must be met first the assets must be legally isolated
from the transferor and second an independent third party
owner has to make a substantive capital investment which
should amount to at least 3 percent of the SPE’s total
capitalization. The independent third party owner must
exercise control over the SPE in order to avoid consolidation.
The third party control and the legal isolation over the SPE,
reduce the risk of the credit. Therefore, off-balance sheet
treatment of such a SPE involves enough third party equity
which must be “at risk”, otherwise the transferor would be
required to consolidate the SPE into its own financial
statements. Therefore, thoughts solution of Enron was to find
outside investors willing to enter into financial arrangements
with them and started several structured entities in the name of
SPEs. To allow the SPE to borrow from the market, in many
cases Enron provided credit support such as guaranty. Enron’s
off-balance sheet treatment was subject to achieved of all its
SPEs, without test of accounting to determine to know whether
the SPE should be consolidated or not. The Enron followed
this policy in financing which ultimately would enable it to be
valued more attractively by rating agencies and Wall Street
analysts. after word the huge debt took place into the
subsidiaries and many obligations flew from US companies
into Enron’s SPEs, while the contracts likely to end up in loses
were mentioned unclearly in the footnotes of company
accounts. Enron used several dependent sectors in rising of
4
EITF (Emerging Issues Task Force) is “an organization formed in 1984 by the
Financial Accounting Standards Board (FASB) to provide assistance with
timely financial reporting” Retrieved from: http://www.investopedia.com/
terms/e/eitf.asp, accessed on: 05May2016.
5
These rules and standards are mandated for the creation of uniform financial
reports by publicly traded companies. “It includes the standards, conventions,
and rules accountants follow in recording and summarizing transactions, and in
the preparation of financial statements”, Retrieved from: http://www.
accounting.com/resources/gaap/, accessed on: 05May2016.
37452 Seied Beniamin Hosseini and Dr. Mahesh, The lesson from Enron case - moral and managerial responsibilities

equity and structured its financial arrangements by using
existed weakness of laws and trying to not consolidate into its
accounts by intentionally not fulfilling certain conditions.
Key Management at Enron
Kenneth Lay (Former Enron Chief Executive, Chairman
and Board Member)6
Lay took up the reins at Enron in 1986 after it was formed
from the merger of two pipeline firms in Texas and Nebraska.
Prior to Enron’s collapse, he was credited with building
Enron's success. Lay resigned as CEO in December 2000, and
was replaced by Jeffrey Skilling. In August 2001, he resumed
leadership after Skilling resigned. Lay resigned again in
January 2002 after becoming the focus of the anger of
employees, stockholders and pension fund holders who lost
billions of dollars in this disaster.
Jeffrey Skilling (Former Chief Executive, President and
Chief Operating Officer)7
Skilling joined Enron in 1990 from the consultancy firm
McKinsey, where he had developed financial instruments to
trade gas contracts. Prior to becoming Chief Executive in
February 2001, Skilling was President and Chief Operating
Officer of the firm. Skilling was also seen as a key architect of
the company’s gas-trading strategy. Skilling resigned his post
as Enron’s chief executive in August 2001 without a pay-off.
Andrew Fastow (Former Chief Financial Officer)8
Fastow was fired in October 2001, when Enron made losses
amounting to $ 600 million. Fastow was allegedly responsible
for engineering the off-balance sheet partnerships that allowed
Enron to cover its losses. Fastow was also found by an internal
Enron investigation to have secretly made $30 million from
managing one of these partnerships.
Clifford Baxter (Former Chief Strategy Officer and Vice
Chairman)9
Baxter was known to have been one of the Enron executives,
who had opposed its creative accounting practices. Baxter
retired from Enron in May 2001. Baxter committed suicide in
January 2002.
Enron’s Auditor (Arthur Andersen)10
Arthur Andersen, one of the world's five leading accounting
firms, was Enron’s auditing firm. This means that Andersen’s
6
Kenneth Lay, Retrieved from: https://en.wikipedia.org/wiki/Kenneth_Lay,
accessed on; 10 June 2016
7
Jeffrey Skilling, Retrieved from: https://en.wikipedia.org/wiki/
Jeffrey_Skilling, accessed on; 10 June 2016
8
Andrew Fastow, Retrieved from: https://en.wikipedia.org/wiki/Andrew_
Fastow, accessed on; 10 June 2016
9
J. Clifford Baxter, retrieved from: https://en.wikipedia.org/wiki
J._Clifford_Baxter, accessed on : 8 June 2016
10
Some of the biggest accounting scandals, The author is an FCA, ACS,
AICWA, LL.B. M.B.A. Dip IFRS (UK), Dip LL&LW, Retrieved
from:http://flame.org.in/KnowledgeCenter/Someofthebiggestaccountingscanda
ls.aspx, accessed on: 5 may 2016.
job was to check that the company’s accounts were a fair
reflection of what was really going on. As such, Andersen
should have been the first line of defense in the case of
deception or any fraud. Arguments about conflict of interest
had been thrown at Andersen since they acted as both
consultants and auditors to Enron. Andersen earned too much
fees of audit and consultants work from Enron Company.
Scandal broke; the US government began to investigate the
company’s affairs, Andersen’s Chief Auditor for Enron, David
Duncan, ordered the thousands of documents that might prove
compromising. That was after the Securities and Exchange
Commission had ordered an investigation into agents Enron.
Duncan said he was acting on an e-mail from a lawyer at
Andersen his name was Nancy Temple, but Temple denied
giving such advice. While Andersen fired Duncan, its Chief
Executive Officer, Joseph Berardino, insisted that the firm did
not act improperly and could not have detected the fraud.
Berardino conceded that an error of judgment was made in
shredding documents, but he still protested Andersen’s
innocence.11
Enron Trials
Fastow and Lea (his wife), both pleaded guilty to charges
against them. Fastow was initially charged with 98 counts of
fraud, money laundering, insider trading and conspiracy
among other crimes.12
Fastow pleaded guilty to two charges of
conspiracy and was sentenced to ten years with no parole in
a plea bargain to testify against Lay, Skilling, and Causey.13
Lea was indicted on six felony counts, but prosecutors later
dismissed them in favor of a single misdemeanor tax charge.
Lea was sentenced to one year for helping her husband hide
income from the government.14
Lay and Skilling went on trial
for their part in the Enron scandal in January 2006. The 53
count, 65-page indictment covers a broad range of financial
crimes, including bank fraud, making false statements to banks
and auditors, securities fraud, wire fraud, money laundering,
conspiracy, and insider trading. United States District Judge
Sim Lake had previously denied motions by the defendants to
have separate trials and to relocate the case out of Houston,
where the defendants argued the negative publicity concerning
Enron's demise would make it impossible to get a fair trial. On
May 25, 2006, the jury in the Lay and Skilling trial returned its
verdicts. Skilling was convicted of 19 of 28 counts of
securities fraud and wire fraud and acquitted on the remaining
nine, including charges of insider trading. He was sentenced to
24 years and 4 months in prison.15
The United States
Department of Justice in 2013 reached a deal with Skilling,
which resulted in ten years being cut from his sentence.16
Lay
11
The collapse at Enron, Retrieved from: Essay UK -
http://www.essay.uk.com/essays/finance/the-collapse-at-enron/, accessed on:
10 June 2016.
12
DeVogue, Ariane; Peter Dizikes; Linda Douglass (18 February 2002)."Enron
Fires Arthur Andersen", ABC News. Archived fromthe original, accessed on 5
May 2016
13
Said, Carolyn (9 July 2004)."Ex-Enron chief Ken Lay Enters Not Guilty
Plea".San Francisco Chronicle. Archived fromthe original,accessed on: 5 May
2016.
14
Hays, Kristen (5 May 2016)."Fastow's Wife Pleads Guilty in Enron Case".
USA Today. Archived fromthe originalon; 2010-10-17. accessed on: 5 May
2016.
15
Johnson, Carrie (2006-10-24)."Skilling Gets 24 Years for Fraud at Enron
".Washington Post. Archived fromthe originalaccessed on: 5 May 2016.
16
Ex-Enron Chief's Sentence is Cut by 10 Years to 14". ‘The New York
37453 International Journal of Current Research, Vol. 08, Issue, 08, pp.37451-37460, August, 2016

pleaded not guilty to the eleven criminal charges, and claimed
that he was misled by those around him. He attributed the main
cause for the company's demise to Fastow.17
Lay was
convicted of all six counts of securities and wire fraud for
which he had been tried, and he was subject to a maximum
total sentence of 45 years in prison.18
However, before
sentencing was scheduled, Lay died on July 5, 2006. At the
time of his death, the SEC had been seeking more than 90
million Dollar from Lay in addition to civil fines. The case of
Lay's wife, Linda, is a difficult one. She sold roughly 500,000
shares of Enron ten minutes to thirty minutes before the
information that Enron was collapsing went public on
November 28, 2001.19
Linda was never charged with any of
the events related to Enron.20
Although Michael Kopper
worked at Enron for more than seven years, Lay did not know
of Kopper even after the company's bankruptcy. Kopper was
able to keep his name anonymous in the entire affair.21
Kopper
was the first Enron executive to plead guilty. Chief Accounting
Officer Rick Causey was indicted with six felony charges for
disguising Enron's financial condition during his tenure.
After pleading not guilty, he later switched to guilty and was
sentenced to seven years in prison.22
All told, sixteen people
pleaded guilty for crimes committed at the company, and five
others, including four former Merrill Lynch employees, were
found guilty. Eight former Enron executives testified the main
witness being Fastow against Lay and Skilling, his former
bosses.23
Another was Kenneth Rice, the former chief of Enron
Corp.'s high-speed Internet unit, who cooperated and whose
testimony helped convict Skilling and Lay. In June 2007, he
received a 27-month sentence.24
Michael W. Krautz, a former
Enron accountant, was among the accused who was acquitted
of charges related to the scandal. Represented by Barry
Pollack, Krautz was acquitted of federal criminal fraud charges
after a month-long jury trial.25
Arthur Andersen was charged
with and found guilty of obstruction of justice for shredding
the thousands of documents and deleting e-mails and company
files that tied the firm to its audit of Enron.26
Although only a
small number of Arthur Andersen's employees were involved
with the scandal, the firm was effectively put out of business;
Times’, accessed on 5 May 2016.
17
Leung, Rebecca (2005-03-14). "Enron's Ken Lay: I Was Fooled". 60
Minutes (CBS News). Archived fromthe originalon 2010-10-17. Accessed on :
5 May 2016.
18
Hays, Kristen (2006-05-26)."Lay, Skilling Convicted in Enron Collapse".The
Washington Post. Archived fromthe original on 2010-10-17, accessed on: 5
May 2016.
19
Eichenwald, Kurt (2004-11-17)."Enron Inquiry Turns to Sales By Lay's
Wife".The New York Times. Archived from the original, accessed on: 5 May
2016
20
Johnson, Carrie (2006-06-10)."A Woman Of Conviction".The Washington
Post. Archived fromthe originalon 05/05/2016, accessed on: 5 May 2016
21
McLean, Bethany; Peter Elkind.The Smartest Guys in the Room.
p.153.ISBN1-59184-008-2
22
McCoy, Kevin (2005-12-28)."Former Enron executive pleads guilty".USA
Today. Archived fromthe original, accessed on: 5 May 2016.
23
Pasha, Shaheen; Jessica Seid (2006-05-25). ”Lay and Skilling's Day of
Reckoning".CNNMoney.com. Archived fromthe original, accessed on: 5 May
2016.
24
Porretto, John (2007-06-18)."Ex-Enron broadband head sentenced". USA
Today. Archived from the original, accessed on: 5 May 2016
25
Murphy, Kate. "One Guilty and One Acquitted in Enron Broadband Trial".
The New York Times.
26
Thomas, Cathy Booth (2002-06-18)."Called to Account".Time. Archived
fromthe original, accessed on: 5 May 2016.
the Securities And Exchange Commission is not allowed to
accept audits from convicted felons. The company surrendered
its Certified Public Accountant license on August 31, 2002,
and 85,000 employees lost their jobs.2728
The conviction was
later overturned by the U.S. Supreme Court due to the jury not
being properly instructed on the charge against Andersen.29
The Supreme Court theoretically left Andersen free to resume
operations. However, the damage to the Andersen name has
been so great that it has not returned as a viable business even
on a limited scale. Gary Mulgrew, David Bermingham, and
Giles Darby worked for Greenwich NatWest. The three British
men had worked on a special purpose entity called Swap Sub.
When Fastow was being investigated by the Securities and
Exchange Commission, in November 2001 the three men met
with the British Financial Services Authority to discuss their
interactions with Fastow.30
In June 2002, the U.S. issued warrants for their arrest on seven
counts of wire fraud, and they were then extradited. On July
12, a potential Enron witness scheduled to be extradited to the
U.S., Neil Coulbeck, was found dead in a park in north-east
London.31
Coulbeck's death was eventually ruled to have been
a suicide. The U.S. case alleged that Coulbeck and others
conspired with Fastow. In a plea bargain in November 2007,
the trio pleads guilty to one count of wire fraud while the other
six counts were dismissed. Darby, Bermingham, and Mulgrew
were each sentenced to 37 months in prison.32
In August 2010,
Bermingham and Mulgrew retracted their confessions.
Employees and Pension Fund Holders as a Victim
Collapse of Enron has left thousands of people out of work.
Thousands of people lost their personal investments and
pensions and it has left many employees out of their work such
as money employees had personal pension funds made up of
Enron shares, a common situation in America, where
occupational schemes based on final salary payments are
increasingly rare and money purchase schemes, known as
401K plans, are the norm. Employees at Enron were
encouraged to do so by the company, which also forbade them
from selling their stocks, when the company share price came
down. In contrast, many Enron executives were able to cash in
their share options when the company’s fate became clear.33
27
Rosenwald, Michael S. (2007-11-10)."Extreme (Executive) Makeover".The
Washington Post. Archived fromthe original, accessed on: 5 May 2016
28
Alexander, Delroy; Greg Burns; Robert Manor; Flynn McRoberts; and E.A.
Torriero (2002-11-01)."The Fall of Andersen".Hartford Courant. Archived
fromthe original, accessed on: 5 May 2016
29
"Supreme Court Overturns Arthur Andersen Conviction". Fox
News.Associated Press. 2005-05-31. Archived fromthe original, accessed on:
5 May 2016.
30
Hays, Kristen (2007-11-27)."Source: British bankers to plead guilty in Enron
case ".Houston Chronicle. Archived fromthe original, accessed on: 5 May
2016.
31
"Enron Witness Found Dead in Park". BBC News. 2006-07-12. Archived
from the original, accessed on: 5 May 2016.
32
Murphy, Kate (2008-02-22)."'NatWest 3' sentenced to 37 months each".The
New York Times. Archived fromthe original, accessed on: 5 May 2016.
33
B.B.C News, Enron: who’s who, employee and pension holders, retrieved
from:
http://news.bbc.co.uk/hi/english/static/in_depth/business/2002/enron/9.stm,
accessed on:13 June2016

The Causes of Enron’s bankruptcy
Truthfulness
The truthfulness was missed by management of Enron about
the health of the company, according to Kirk Hanson, the
executive director of the Markkula Center for Applied Ethics.
He believed Enron had to be the best at everything it did and
that they had to protect their reputations and their
compensation as the most successful executives in the U.S.A.
There is no evidence that when Enron’s CEO told the
employees that the stock would probably rise and he was
selling stock. Moreover, the employees would not have learned
of the stock sale within days or weeks, as is ordinarily the case.
Only the investigation surrounding Enron’s bankruptcy
enabled shareholders to learn of the CEO stock sell-off before
14 February 2002 which is when the sell-off would otherwise
have been disclosed. The stock was sold to the company to
repay that the CEO’s owed money and the sale of company
stock qualifies as an exception under the ordinary director and
officer disclosure requirement. It does not have to be reported
until 45 days after the end of the company’s fiscal year.34
Interest
It has been suggested that a lack of independent oversight of
management conflicts and interest by Enron's board
contributed to the firm's collapse. In addition some have
suggested that Enron's compensation policies engendered a
myopic focus on earnings growth and stock price. Moreover,
recent regulatory changes have focused on enhancing the
accounting for SPEs and strengthening internal accounting and
control systems. We review these issues, beginning with
Enron's board.35
The conflict of interest between the two roles
played by Arthur Andersen While investigations continue,
Enron has sought to salvage its business by spinning off
various assets. It has filed for bankruptcy under Chapter 11,
allowing it to reorganize while protected from creditors.
Former chief executive and Chairman Kenneth Lay have
resigned, and restructuring expert Stephen Cooper has been
brought in as interim chief executive. The energy trading arm
has been tied up in a complex deal with UBS Warburg as
Enron's core business. The bank has share some of the profits
with Enron buthas not paid for the trading unit.
Enron and the reputation of Arthur Andersen
In the third quarter of 2001 the revelation of accounting
irregularities at Enron caused regulators and the media to focus
extensive attention on Andersen. The magnitude of the alleged
accounting errors, combined with Andersen's role as the
widespread media attention and Enron's auditor provide a
seemingly powerful setting to explore the impact of auditor
reputation on client market prices around an audit failure. CP
investigates the share price reaction of Andersen's clients to
various information events that could lead investors to revise
34
The Conference Board, Inc., 845 Third Avenue, New York, NY 10022-
6679. Retrieved from: www.conference-board.org., accessed on : 5May 2016
35
Gillan SL, Martin JD, (2007), corporate governance post-Enron: effective
reforms, or closing the stable door?, journal of corporate finance.
their beliefs regarding Andersen's reputation.36
Most damaging
to Andersen's reputation Perhaps was their admission on 10
January 2002 that employees of the firm had destroyed
documents and correspondence related to the Enron
engagement. Office clients of Andersen's Houston, where
Enron was headquartered, experienced a negative market
reaction than Andersen's non-Houston clients.37
Overall, CP
concludes the shredding announcement had a significant
impact on the perceived quality of Andersen's audits, and that
the resulting loss of reputation had a negative effect on the
market values of the firm's other clients.
An important factor: accounting fraud (using “mark to
market” and SPE as tools)
In addition there are new findings that shed light on an auditor
reputation effect which is important to auditors and their
clients. In this regard, there is an important factor namely
“accounting fraud” which using “marks to market” and SPE as
tools which will be discussed below;
Mark to Market
As a public company, Enron was subject to external sources of
governance including market pressures, oversight by
government regulators, and oversight by private entities
including auditors, equity analysts, and credit rating agencies.
In this section we recap the key external governance
mechanisms, with emphasis on the role of external auditors.
This method requires that once a long-term contract was
signed, the amount of which the asset theoretically will sell on
the future market is reported on the current financial statement.
In order to keep appeasing the investors to create a consistent
profiting situation in the company, Enron traders were
pressured to forecast high future cash flows and low discount
rate on the long-term contract with Enron. The difference
between the calculated net present value and the originally
paid value was regarded as the profit of Enron. In fact, the net
present value reported by Enron might not happen during the
future years of the long-term contract. There is no doubt that
the projection of the long-term income is overly optimistic and
inflated.
SPE (Special Purpose Entity)
Accounting rule allow a company to exclude a SPE from its
own financial statements if an independent party has control of
the SPE, and if this independent party owns at least 3 percent
of the SPE. Enron need to find a way to hide the debt since
high debt levels would lower the investment grade and trigger
banks to recall money. Using the Enron’s stock as collateral,
the SPE, which was headed by the CFO, Fastow, borrowed
large sums of money. And this money was used to balance
Enron’s overvalued contracts. Thus, the SPE enable the Enron
to convert loans and assets burdened with debt obligations into
income. In addition, the taking over by the SPE made Enron
36
Nelson KK, Price RA, & Rountree BR. (2008). “The market reaction to
Arthur Andersen's role in the Enron scandal: Loss of reputation or
confounding effects?”. (Journal of Accounting & Economics, 46(2): 279-293-
December 2008)
37
Barreveld, D. J, “The Enron collapse: Creative accounting, wrong
economics or criminal acts?”,( San Jose, CA: Writers Club Press- 2002).

transferred more stock to SPE. However, the debt and assets
purchased by the SPE, which was actually burdened with large
amount of debts, were not reported on Enron’s financial report.
The shareholders were then misled that debt was not increasing
and the revenue was even increasing.
Abuse of Power
Both Lay and Skilling could wield power ruthlessly. The
position of vice-chair was known as the “ejector seat” because
so many occupants were removed from the position when they
took issue with Lay or appeared to be a threat to his power.
Skilling, for his part, eliminated corporate rivals and
intimidated subordinates. Abdication of power was also a
problem at Enron. At times, managers did not appear to
understand what employees were doing or how the business
which was literally creating new markets operated. Board
members also failed to exercise proper oversight and rarely
challenged management decisions. Many were selected by
CEO Kenneth Lay and did business with the firm or
represented non-profits that received large contributions from
Enron.38
Excess Privilege
Excess typified top management at Enron. Lay, who began life
modestly as the son of a Baptist preacher turned chicken
salesman, once told a friend, “I don’t want to be rich, I want to
be world-class rich”.39
At another point he joked that he had
given wife Linda a $2 million decorating budget for a new
home in Houston which she promptly exceeded40
. The couple
borrowed $75 million from the firm that they repaid in stock.
Linda Lay fanned the flames of resentment among employees
when she broke into tears on the Today Show to claim that the
family was broke. This was despite the fact that the Lays
owned over 20 properties worth over $30 million.41
During
Enron’s heyday, some of the perks filtered down to followers
as well. Workers enjoyed such benefits as lavish Christmas
parties, aerobic classes, free taxi rides, refreshments, and the
services of a concierge.
Deceit
Enron officials manipulated information to protect their
interests and to deceive the public, although the extent of their
deception is still to be determined. Both executives and board
members claim that they were unaware of the extent of the
company’s off-the-books partnerships created and operated by
Fastow and Kopper. However, both Skilling and Lay were
warned that the company’s accounting tactics were suspect.42
The Senate Permanent Subcommittee on Investigations, which
investigated the company’s downfall, concluded, “Much that
38
Associated Press (2002, July7). Report: Enron board aided collapse.
Retrieved from; http://www.nbcnews.com/id/3951358/ns/business-corporate_
scandals/t/former-enron-exec-fastowpleads-guilty-agrees-testify/, accessed 13
June 2016.
39
Cruver, B. Anatomy of greed: The unshredded truth from an Enron insider.
(New York: Carroll & Graf- 2002) , p. 23
40
Gruley, B., & Smith, R, Kenneth Laydisaster? (Wall Street Journal, 2002,
April 26) , pp. A1, A5
41
Eisenberg, D. (2002, February 21). Ignorant & Poor? Time, pp. 37-39
42
Duffy, M. (2002, January 28). What did they know and when did they now
it? Time, pp. 16-22.
was wrong with Enron was known to the board”43
Board
members specifically waived the conflict of interest clause in
the company’s code of ethics that would have prevented the
formation of the most troublesome special partnerships
Employees were quick to follow the lead of top company
officials. They hid expenses, claimed nonexistent profits, and
deceived energy regulators and so on.
Inconsistent Treatment of Internal and External
Constituencies
Enron’s relationships with both employees and outsiders were
marked by gross inconsistencies. Average workers were forced
to vest their retirement plans in Enron stock and then, during
the crucial period when the stock was in free fall, were blocked
from selling their shares. Top executives, on the other hand,
were able to unload their shares as they wished. Five-hundred
officials received “retention bonuses” totaling $55 million at
the same time laid off workers received only a fraction of the
severance pay they had been promised. Enron treated its
friends royally. In particular, the company used political
donations to gain preferential treatment from government
agencies. Kenneth Lay was the top contributor to the Bush
campaign and officials made significant donations to both
Democratic and Republican members of the House and Senate.
In return, the company was able to nominate friendly
candidates for the Security Exchange Commission (SEC) and
the Federal Energy Regulatory Commission (FERC). Federal
officials intervened with foreign governments to promote
Enron projects, and company representatives played a major
role in setting federal energy policy that favored deregulation
of additional energy markets. Anyone perceived as unfriendly
to Enron’s interests could expect retribution, however. In one
instance, Lay withdrew an underwriting deal to pressure
Merrill Lynch into firing an analyst who had downgraded
Enron stock. Skilling called one analyst an “asshole” when he
questioned the company’s performance during a conference
call.
Misplaced and Broken Loyalties
Enron officials put their loyalty to themselves above those of
everyone else with a stake in the company’s fate stock holders,
business partners, rate payers, local communities, foreign
governments, and so on. They also betrayed the trust of those
who worked for them. Employees apparently believed in the
company and in Lay’s optimistic pronouncements. In August
2001, for example, he declared “I have never felt better about
the prospects for the company”44
. In late September, just
weeks before the company collapsed, he encouraged
employees to “talk up the stock” because “the company is
fundamentally sound”45
. These exhortations came even as he
was unloading his own shares. The sense of betrayal
experienced by Enron employees only added to the pain of
losing their jobs and retirement savings.
43
Associated Press (2002, July 7). Report: Enron board aided collapse.
Retrieved from http://www.msnbc.com/news/777112.asp, accessed on : 5 May
2016
44
Cruver, B. (2002). Anatomy of greed: The unshredded truth from an Enron
insider. New York: Carroll & Graf. (Cruver, 2003), p. 91
45
Fox, L.”Enron: The rise and fall. New York: John Wiley & Sons”, (Fox,
2003), p. 252

Irresponsible Behaviour
Enron officials acted irresponsibly by failing to take needed
action, failing to exercise proper oversight, and failing to
shoulder responsibility for the ethical miscues of their
organization. CEO Lay down played warnings of financial
improprieties and some board members did not understand the
numbers or the company’s operations. Too often company
managers left employees to their own devices, encouraging
them to make their numbers by any means possible. After the
collapse, no one stepped forward to accept blame for what
happened.
Lay and Fastow claimed Fifth Amendment privileges against
self-incrimination when called before congressional
committees; Skilling testified but claimed he had no
knowledge of illegal activity. The unethical behavior of
Enron’s leaders appears to be the product of both individual
and situational factors. Greed was the primary motivator of
both managers and their subordinates at Enron. Optimistic
earnings reports, hidden losses and other tactics were all
designed to keep the stock price artificially high. Lofty stock
values justified generous salaries and perks, deflected
unwanted scrutiny, and allowed insiders to profit from their
stock options. Greed was not limited to top Enron executives,
however. Meeting earnings targets triggered large bonuses for
managers throughout the firm, bonuses that were sometimes
larger than employees’ salaries. Rising stock prices and
extravagant rewards made it easier for followers as well as
leaders to overlook shortcomings in the company’s ethics and
business model.
Hubris was also a major character flaw at the Crooked E, a fact
reflected in the company banner that declared: FROM THE
WORLD’S LEADING ENERGY COMPANY: TO THE
WORLD’S LEADING COMPANY.46
Skilling, who lacked the
social and communication skills of Ken Lay, best exemplifies
the haughty spirit of many Enron officials. At the height of the
California energy crisis he joked that the only difference
between the Titanic and the state of California was that “when
the Titanic went down, the lights were on”.47
Even the so-
called “heroes” of the Enron debacle failed to demonstrate
enough virtue to delay or to prevent the company’s collapse.
Former company treasurer Clifford Baxter complained about
Fastow’s financial wheeling and dealing, but then retired
without going public with his complaints. Vice-president of
corporate development Sherry Watkins outlined her concerns
about the firm’s questionable financial practices in a letter and
in a meeting with Lay. Later she discussed the same issues
with an audit partner at Anderson. While these are
commendable acts, in her letter she recommended quiet clean
up of the problems rather than public disclosure. She stopped
short of talking to the press, the SECURITIES AND
EXCHANGE COMMISSION and other outside agencies
when her attempts at internal reform failed.48
The destructive
46
Cruver, B. “Anatomy of greed: The unshredded truth from an Enron
insider.” , (New York: Carroll & Graf (Cruver, 2002), p. 3
47
Fusaro, P. C., & Miller, R. M. (2002). What went wrong at Enron. Hoboken,
NJ: John Wiley & Sons. (Fusaro & Miller, 2002),. p. 122
48
Zellner, W.(2002, January 28). A hero and a smoking-gun letter. Business
Week Online. Retrieved from http://www.businessweek.com/
magazine/content/02_04/b3767702.html. , accessed on : 10 June 2016.
power of individual greed and pride was magnified by Enron’s
corporate culture that encouraged creativity and risk taking.
Employees invented a host of new commodity products which
earned Enron top ranking six straight years on Fortune
magazine’s list of most innovative companies49
.
Ken Lay was fond of telling the story of how Enron employees
in London started its on-line trading business which later
carried a quarter of the world’s energy trades, without the
blessing or knowledge of corporate headquarters in Houston.50
The cost of freedom, however, was pressure to produce that
created a climate of fear. Enron’s atmosphere was similar to
that of an elite law firm where talented young associates
scramble to make partner.51
Adding to the stress was the
organization’s “rank and yank” evaluation system. Every six
months 15 percent of all employees were ranked in the lowest
category and then had a few weeks to find another position in
the company or be let go.52
Workers in the next two higher
categories were put on notice that they were in danger of
falling into the lowest quadrant during the subsequent review.
This system encouraged cutthroat competition and silenced
dissent. Followers were afraid to question unethical and or
illegal practices for fear of losing their jobs. Instead, they were
rewarded for their unthinking loyalty to their managers who
ranked their performance and the company as a whole. Lack of
controls, combined with an intense, competitive, results-driven
culture made it easier to ignore the company’s code of ethics
which specifically prohibited conflicts of interest like those
found in the SPEs and to seek results at any cost.53
Anderson
auditors signed off on its questionable financial transactions
for fear of losing lucrative auditing and consulting contracts
with Enron.
Enron was also a victim of larger social and cultural factors.
Publicly traded firms in the United States are judged by their
quarterly earnings reports. Obsession with short-term results
encourages executives to do whatever they can to meet these
expectations. Enron’s explosive growth took place during the
economic boom of the 90s. All the major stock indices soared
and billions were wasted on Internet start-ups that never had a
realistic chance to make a profit. During this period the Cult of
the CEO emerged. Business leaders achieved rock star status,
gracing the covers of national magazines and best selling
biographies.54
In this heady climate, government regulators
and investors felt little need to study the operations or finances
of apparently successful companies led by business superstars.
The recent spate of corporate scandals and the accompanying
market crash may be the penalty that society must pay for the
excesses and inattention of the last decade.
49
NJ: John Wiley & Sons. (Fusaro & Miller, 2002)
50
Stewart, T. A. (2001, December 5). Two lessons from the Enron Debacle.
Business 2.0. Retrieved August 2, 2002, from http://www.business2
.com/articles/web/0, 1653,35995, 00. html. (Stewart, 2001)
51
NJ: John Wiley & Sons. (Fusaro & Miller, 2002)(Fusaro & Miller, 2002).
52
Cruver, B. (2002). Anatomy of greed: The unshredded truth from an Enron
insider. (New York: Carroll & Graf- 2002).
53
Hill, A., Chaffin, J., & Fidler, S. (2002, February 3). Enron: Virtual
company, virtual profits. The Financial Times. Retrieved from http://specials.
ft.com/enron/FT3648VA9XC.html. (Hill, Chaffin, & Fidler, 2002).
54
Elliott, A. L, & Schroth, R. J.How companies lie: Why Enron is just the tip
of the iceberg. (New York: Crown Business- 2002). p. 125

The collapse of ENRON and Moral Responsibility
From Individuals’ Angle
As corporate acts originate in the choices and actions of human
individuals, these individuals who must be seen as the primary
bearers of moral duties and moral responsibility. The then
chairman of the board, Kenneth Lay, and CEO, Jeffrey
Skilling, to allowed the then CFO, Andrew Fastow, to build
private cooperate institution secretly and then transferred the
property illegally. The CFO, Andrew Fastow, violated his
professional ethics and took the crime of malfeasance. When
the superior, the chairman of the board of Kenneth Lay and
CEO Jeffrey Skilling, ordered conspiratorial employees to
carry out an act that both of them knowing is wrong, these
employees are also morally responsible for the act. The courts
will determine the facts but regardless of the legal outcome,
Enron senior management gets a failing grade on truth and
disclosure. The purpose of ethics is to enable recognition of
how a particular situation will be perceived. At a certain level,
it hardly matters what the courts decide. Enron is bankrupt
which is what happened to the company and its officers before
a single day in court. But no company engaging in similar
practices can derive encouragement for any suits that might be
terminated in Enron’s favor. The damage to company
reputation through a negative perception of corporate ethics
has already been done. Arthur Andersen violated its industry
specifications as a famous certified public accountant.
From Corporation’s Angle
The acts of a corporation's managers are attributed to the
corporation so long as the managers act within their authority.
However, the shareholders of Enron didn't know and realize
this matter from the superficial high stock price. Therefore, the
whole corporation was not of responsibility for this scandal.
Actually, if the board and other shareholders paid more
attention to those decisions made by the chief, CEO, CFO and
those relevant staffs, ENRON can avoid this result.
Conclusion
In summary, top officials at Enron abused their power and
privileges. They manipulated information while engaging in
inconsistent treatment of internal and external constituencies.
These leaders put their own interests above those of their
employees and the public, and failed to exercise proper
oversight or shoulder responsibility for ethical failings.
Therefore, there is need the directors to follow particular
examples in following matters:
First, there should be a healthy corporate culture in a company.
In Enron’s case, its corporate culture played an important role
of its collapse. The senior executives believed Enron had to be
the best at everything it did and the shareholders of the board,
who were not involved in this scandal, were over optimistic
about Enron’s operating conditions. When there existed
failures and losses in their company performance, what they
did was covering up their losses in order to protect their
reputations instead of trying to do something to make it
correct. Therefore, the “to-good-to-be-true” should be paid
more attention by directors of board in a company.
Secondly, a more complete system is needed for owners of a
company to supervise the executives and operators and then
get the idea of the company’s operating situation. There is no
doubt that more governance from the board may keep Enron
from falling to bankruptcy. The boards of directors should pay
closer attention on the behavior of management and the way of
making money. In addition, Enron’s fall also had strikingly
bad influence on the whole U.S. economy. Maybe the
government also should make better regulations or rules in the
economy.
Thirdly, “Mark to market” is a plan that Jeffrey Skilling and
Andrew Fastow proposed to pump the stock price, cover the
loss and attract more investment. But it is impossible to gain in
a long-term operation in this way, and so it is clearly immoral
and illegal. However, it was reported that the then US Security
and Exchange Commission allowed them to use “mark to
market” accounting method. The ignorance of the drawbacks
of this accounting method by Securities and Exchange
Commission also caused the final scandal. Thus, an accounting
system which can disclose more financial information should
be created as soon as possible. And fourthly, maybe business
ethics is the most thesis point people doing business should
focus on. As a loyal agent of the employer, the manager has a
duty to serve the employer in whatever ways will advance the
employer's self-interest. In this case, they violated the principle
to be loyal to the agency of their Enron. Especially for
accountants, keeping a financial statement disclosed with true
profits and losses information is the basic responsibility that
they should follow
It is worth mentioning that the Enron Corp case was the
biggest in a series of scandals that damaged the reputations of
corporations as a direct result, the Congress passed a law,
called the Sarbanes auditors and made corporate executives
criminally liable for lying about their accounts. The Enron
scandal moved the balance of power away from the company
boards towards the investors. After the scandal there is more
caution among corporate executives about spinning off
accounts that might be inaccurate, as now they face criminal
liability. However, the temptation to boost stock prices has of
booming markets mostly when the rewards for executives are
high. Finally it can be proved that the bankruptcy of the Enron
was because of managerial scandal for the self benefit than
shareholder’s benefit of this company. Therefore through law
which has passed by Congress after this case, the rights of
investors and employees will be guaranteed more.
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