This document provides information about becoming an entrepreneur, including defining what an entrepreneur is, identifying common types of entrepreneurs, listing advantages of entrepreneurship, and outlining typical steps to become an entrepreneur. It discusses permits and registrations required, choosing a legal structure, developing an idea and value proposition, understanding the industry, and conducting market and financial feasibility analyses. A case study of the successful Indian startup RedBus is also included, which began as the founder struggled to book a bus ticket home.
This document provides tips for writing an effective business plan to obtain funding for a startup. It explains that a good plan clearly demonstrates that there is a profitable market and product/service, outlines how the business will operate efficiently, and shows how expenses, costs and profits will balance out. The tips recommend thoroughly understanding the business and target market, tailoring the plan to the specific audience seeking funding, only requesting necessary funding that can be backed by evidence, and keeping the plan concise by directly answering the most important questions for investors.
1) The document discusses a session plan on startups and ease of doing business. It defines what qualifies as a startup under Indian law and notes examples of startups by GNLU students.
2) It explains that the ease of doing business ranking measures regulations that enhance or constrain business activity in 190 countries and Indian states. Key indicators include starting a business, construction permits, and paying taxes.
3) The methodology section notes the ranking is based on domestic laws and interviews with private firms and governments across countries and cities. Over 13,800 professionals provide inputs each year.
The document outlines the key elements and steps to developing an effective business plan. It discusses the definition of an entrepreneur and entrepreneurship. The main components of a business plan are described as the company, product/service, market, competition, distribution, financial organization, projections, risks, and rewards. The 25 steps to developing a business plan are also enumerated, including analyzing strengths/weaknesses, choosing a product/service, developing marketing/financial plans, and summarizing the overall proposal.
The document discusses Hong Leong Bank's approach to innovation and becoming a future-ready bank. It emphasizes empowering employees and customers to innovate through co-creation, designing simple solutions focused on customer experience, and building partnerships. The bank aims to make banking frictionless through digitization while reimagining banking for tomorrow.
Startup India is an initiative of the Government of India.
The campaign was first announced by Indian Prime Minister, Narendra Modi during his 15 August 2015 address from the Red Fort, in New Delhi. The action plan of this initiative, is based on the following three pillars:
i )Simplification and Handholding.
ii) Funding Support and Incentives.
iii) Industry-Academia Partnership and Incubation.
An additional area of focused relating to this initiative, is to discard restrictive States Government policies within this domain, such as License Raj, Land Permissions, Foreign Investment Proposals, and Environmental Clearances. It was organized by The Department of Industrial Policy and Promotion (DIPP)
A startup defined as an entity that is headquartered in India, which was opened less than seven years ago, and has an annual turnover less than ₹25 crore (US$3.5 million).[3] Under this initiative, the government has already launched the I-MADE program, to help Indian entrepreneurs build 1 million mobile app start-ups, and the MUDRA Banks scheme (Pradhan Mantri Mudra Yojana), an initiative which aims to provide micro-finance, low-interest rate loans to entrepreneurs from low socioeconomic backgrounds.[4] Initial capital of ₹200 billion (US$2.8 billion) has been allocated for this scheme.
The document discusses key concepts related to project management and new venture creation. It defines a project as a complex task with limited time and resources. Project management involves applying skills and techniques to meet project requirements. A project's stakeholders have interest in its success. The document also outlines the project life cycle phases from initiation to closure. It discusses entrepreneurship, identifying opportunities, and business planning. Important considerations for new ventures include ideas, strategy, market needs, and first-mover advantage. A business plan helps structure thoughts, raise capital, and track performance.
The document provides information to help entrepreneurs develop new business ideas and properly plan a new business venture. It discusses potential sources of new ideas, methods for generating ideas, professional services to consider, questions to ask before starting a business, steps to starting a business, choosing a business structure, and financing considerations. The overall goal is to equip entrepreneurs with guidance on developing a viable business concept and executing a well-planned launch.
The document summarizes startup policies and initiatives in India, including:
- The Startup India initiative by the Government of India aims to build a strong startup ecosystem through various benefits like tax exemptions, patent assistance, and public procurement norms.
- States like Maharashtra and Gujarat also offer incentives for startups like SGST reimbursements, quality testing assistance, and development of incubators and funds.
- Key cities leading India's startup growth include Bengaluru, Delhi, Mumbai, Pune, and Hyderabad which have vibrant startup ecosystems.
Once you are done with a good planning and modeling the launch of your new venture is equally important. Learn the key elements to launch your own business in India and discover the path traced from the startup stage to the IPO. Also understand the revival and exit startegy to milk the venture.
This document provides a template and guidance for creating a business plan. It discusses that the business plan consists of a narrative and financial worksheets. The narrative answers over 150 questions about the business divided into several sections. The real value is in the research and planning process, not just the finished document. The template is generic but should be modified for each specific business. Creating a good plan typically takes several weeks to properly research and develop assumptions. Assistance is available from SCORE to help with the business plan.
This document provides information about a Startup Clinic event and resources for entrepreneurs. It discusses what a Startup Clinic is, which is a forum that brings together entrepreneurs, mentors, investors to discuss and pitch ideas. The document then outlines what will be covered at the event, including networking, mentoring, incubation centers and funding. It also lists various resources available to businesses and entrepreneurs. Finally, the document provides a startup checklist that outlines the key steps needed to successfully start a business, from developing an idea to securing funding and planning an exit strategy.
This document provides an overview of the legal, compliance and tax benefits available to startups in India under the Startup India scheme. Some key points include:
- Startups registered with DPIIT are eligible for self-certification of compliance under 6 labour laws and 3 environmental laws for 5 years.
- Income tax exemptions are available to DPIIT-registered startups under Section 80-IAC for any 3 years in the first 10 years of operations.
- Angel tax exemption under Section 56(2)(viib) is available for DPIIT-registered startups receiving share premium if total share capital and premium does not exceed Rs. 25 crore.
Crowdfunding - Will it work in India? Samir Bhatia
Samir Bhatia, Founder and CEO of SMECorner.com tackles an interesting topics - crowdfunding. He talks about the concept and examines whether this novel idea will take a strong footing in the emerging Indian Market.
Business Plan Basics: How to Save Time & Write an Effective Strategy Manta
The document provides an overview and examples of the key components to include when writing a business plan, including: an executive summary, product/service description, business stage, target market, marketing plan, revenue model, finances, unit economics, team, competition, previous funding, and funding request. The expert discusses common business plan elements and provides sample explanations and financial data for a fictitious lawn care company as examples.
Orientation Final of Bihar start-up inidatakappvmate
This document provides an overview of starting a new business in Bihar, India. It discusses basics like problem identification, market analysis, ideation, prototyping, feedback loops, minimum viable products, and business plans. It also covers customer acquisition, digital marketing, funding stages, pitch decks, intellectual property, valuation, and unicorns. Additionally, it outlines the differences between traditional businesses and startups. The document reviews business entity types, bank accounts, founder agreements, business insurance, mergers and acquisitions, accounting, auditing, taxation, and important legal requirements. Finally, it lists key financial ratios for businesses to track performance.
This document provides an overview of cloud-based bookkeeping services. It discusses the key financial reports that a bookkeeper can generate, including the balance sheet, income statement, cash flow statement, and benchmark data. It explains how these reports can help business owners monitor the financial health and performance of their company. The document also covers value marketing techniques like social media marketing and email campaigns. It promotes the benefits of outsourcing bookkeeping to a virtual bookkeeper using cloud-based software like QuickBooks Online or Xero.
A Business Plan on Event Management.pdfAllison Koehn
This group of students submitted a term paper on starting a new business plan for an event management company called Friends Event Management. The paper includes an industry analysis of the event management sector in Bangladesh, a description of the proposed company, an analysis of the target market and competitors, financial projections, and operational and marketing plans. The group analyzed the growth opportunities in the event management industry and believes Friends Event Management can succeed by providing high quality and affordable services to both individual and corporate clients.
How Business Brokers in the Philippines Sell Your Business In 9 StepsKirk Go
Business Brokers make up the business owner's team handling the sale of their business professionally. LINK's 9 Step Process gives business owners a glimpse into how every business is sold by business brokers in the Philippines.
Corporate digest magazine august, 2017 by venture careKumar Kanaujia
Corporate Digest is a monthly e-magazine published for India Business owners by www.venture-care.com. It contents latest trends and expert opinions on Business, Strategy, Technology, Digital, Finance and Legal.
The document provides an overview of React including its introduction, prerequisites, installation, fundamentals, components, life cycle, routing, hooks, Redux, projects, testing, comparison to Angular, and tips for React developers. It discusses key React concepts such as JSX, props, state, events, DOM, and virtual DOM.
The document discusses Spring framework concepts including inversion of control (IOC), dependency injection, Spring modules, the IOC container, and configuring beans through XML. It provides examples of injecting properties, constructor arguments, inner beans, and aliases in the Spring XML configuration file. The examples demonstrate how Spring's IOC container instantiates, configures and wires Java objects defined as beans in the configuration.
The document provides information about Hibernate, including:
1) Hibernate is an open-source object-relational mapping tool for Java that simplifies interaction between Java objects and relational databases.
2) It discusses Hibernate's architecture including the Configuration, SessionFactory, Session, Transaction, and Query objects.
3) Examples are provided of configuring Hibernate using annotations and XML files, performing basic CRUD operations, and mapping different relationship types like one-to-one and one-to-many.
The document provides information about Java Server Pages (JSP) technology:
- JSP separates the graphical design from dynamic content and allows Java code to be embedded in HTML pages, helping to develop dynamic web applications.
- It benefits web designers and programmers by allowing each to focus on their specialties without needing to learn the other's language.
- JSP pages are converted to servlets by the JSP container, with the Java code embedded in the servlet's _jspService() method. This process compiles and runs the page each time it is requested.
Introduction to Web Application Technologies
CGI Programs on the Web Server
What is servlet?
Jobs of servlet
Advantages over CGI
Why pages are build dynamically?
Servlet container
Installation & configuration
- Type 1: Integration of Tomcat server and eclipse
- Type 2: Java Servlet
Servlet Sample Example
Servlet Overview And Architecture
- Servlet Life cycle/Single Thread Model
- Interface Servlet
- HttpServlet Class
- HttpServletRequest, HttpServletResponse
Web Application Technologies,What is servlet?
Jobs of servlet
Advantages over CGI
Why pages are build dynamically?
Servlet container
Installation & configuration
- Type 1: Integration of Tomcat server and eclipse
- Type 2: Java Servlet
Servlet Sample Example
Servlet Overview And Architecture
- Servlet Life cycle/Single Thread Model
- Interface Servlet
- HttpServlet Class
- HttpServletRequest, HttpServletResponse
Handling client request :Http request
Generating Server Response : Http status code
Handling Session
- Cookies
- Session Tracking
- URL-re writing
- Hidden Form fields
Data Science applications on logistics. This will give overall data science applicability on various feilds of logistc management. Research and Trends, framework, forward, backward, process, move my goods, my goods, requests, beautiful soap, selenium, tools, arohaka technologies,exploratory data science, feature engineering, model building
This document contains an agenda for an interview preparation session focusing on .NET and C# ASP.NET. The agenda includes introductions, discussing domains and projects, an overview of the Software Development Life Cycle (SDLC) including Scrum and planning poker, version management using Git, problem solving techniques, an overview of common .NET programs and technologies like the .NET Framework and C#, and concluding with manager and HR rounds.
This document provides an overview of the Java programming language. It discusses Java's history and why it was created. It also outlines some of Java's key fundamentals like variables, data types, operators, and control statements. Additionally, it covers object-oriented programming concepts in Java like classes, objects, inheritance and encapsulation. The document is intended to help readers get started with learning Java.
TypeScript is a typed superset of JavaScript that compiles to plain JavaScript. It adds optional static types, classes, and interfaces to JavaScript to help catch errors. TypeScript supports object-oriented programming concepts like classes, interfaces, inheritance, and modules. It is compatible with JavaScript and can reuse existing JavaScript code and libraries. The TypeScript compiler checks for errors and compiles TypeScript code into JavaScript that can run on any browser, device, or operating system that supports JavaScript.
The document provides an overview of Git and GitHub. It discusses version control systems and the differences between centralized (CVCS) and distributed (DVCS) version control systems. Git is introduced as a DVCS that allows for complex merges and fast collaboration. The document then covers Git concepts, commands, workflows and how to use GitHub for hosting Git repositories and collaborating on projects.
Jenkins is an open source tool that automates the continuous integration process. It monitors source code repositories for changes, automatically builds the code, runs tests, and provides feedback to developers. Before CI tools like Jenkins, software delivery was slow and locating bugs after integration was difficult. With Jenkins, every code change triggers an automatic build and test, improving feedback and release frequency while reducing bug fixing time. Jenkins has over 1000 plugins and alternatives include Travis CI, Buildbot, Bamboo, and JetBrains TeamCity.
Lecture Notes Unit4 Chapter13 users , roles and privilegesMurugan146644
Description:
Welcome to the comprehensive guide on Relational Database Management System (RDBMS) concepts, tailored for final year B.Sc. Computer Science students affiliated with Alagappa University. This document covers fundamental principles and advanced topics in RDBMS, offering a structured approach to understanding databases in the context of modern computing. PDF content is prepared from the text book Learn Oracle 8I by JOSE A RAMALHO.
Key Topics Covered:
Main Topic : USERS, Roles and Privileges
In Oracle databases, users are individuals or applications that interact with the database. Each user is assigned specific roles, which are collections of privileges that define their access levels and capabilities. Privileges are permissions granted to users or roles, allowing actions like creating tables, executing procedures, or querying data. Properly managing users, roles, and privileges is essential for maintaining security and ensuring that users have appropriate access to database resources, thus supporting effective data management and integrity within the Oracle environment.
Sub-Topic :
Definition of User, User Creation Commands, Grant Command, Deleting a user, Privileges, System privileges and object privileges, Grant Object Privileges, Viewing a users, Revoke Object Privileges, Creation of Role, Granting privileges and roles to role, View the roles of a user , Deleting a role
Target Audience:
Final year B.Sc. Computer Science students at Alagappa University seeking a solid foundation in RDBMS principles for academic and practical applications.
URL for previous slides
chapter 8,9 and 10 : https://www.slideshare.net/slideshow/lecture_notes_unit4_chapter_8_9_10_rdbms-for-the-students-affiliated-by-alagappa-university/270123800
Chapter 11 Sequence: https://www.slideshare.net/slideshow/sequnces-lecture_notes_unit4_chapter11_sequence/270134792
Chapter 12 View : https://www.slideshare.net/slideshow/rdbms-lecture-notes-unit4-chapter12-view/270199683
About the Author:
Dr. S. Murugan is Associate Professor at Alagappa Government Arts College, Karaikudi. With 23 years of teaching experience in the field of Computer Science, Dr. S. Murugan has a passion for simplifying complex concepts in database management.
Disclaimer:
This document is intended for educational purposes only. The content presented here reflects the author’s understanding in the field of RDBMS as of 2024.
Demonstration module in Odoo 17 - Odoo 17 SlidesCeline George
In Odoo, a module represents a unit of functionality that can be added to the Odoo system to extend its features or customize its behavior. Each module typically consists of various components, such as models, views, controllers, security rules, data files, and more. Lets dive into the structure of a module in Odoo 17
Topics to be Covered
Beginning of Pedagogy
What is Pedagogy?
Definition of Pedagogy
Features of Pedagogy
What Is Pedagogy In Teaching?
What Is Teacher Pedagogy?
What Is The Pedagogy Approach?
What are Pedagogy Approaches?
Teaching and Learning Pedagogical approaches?
Importance of Pedagogy in Teaching & Learning
Role of Pedagogy in Effective Learning
Pedagogy Impact on Learner
Pedagogical Skills
10 Innovative Learning Strategies For Modern Pedagogy
Types of Pedagogy
How to Make a Field Storable in Odoo 17 - Odoo SlidesCeline George
Let’s discuss about how to make a field in Odoo model as a storable. For that, a module for College management has been created in which there is a model to store the the Student details.
PRESS RELEASE - UNIVERSITY OF GHANA, JULY 16, 2024.pdfnservice241
The University of Ghana has launched a new vision and strategic plan, which will focus on transforming lives and societies through unparalleled scholarship, innovation, and result-oriented discoveries.
Microservices Interview Questions and Answers PDF By ScholarHat
Enterprunership
1. 16 January 2019 www.snipe.co.in 1
How to become an
Entrepreneur?
Session 1
POWERED BY... SNIPE TECH PVT LTD
2. 16 January 2019 www.snipe.co.in 2
Agenda
What is an “Entrepreneur?”
Identifying Entrepreneurs
List of Advantages
Tips
The Steps You Will Take To Become An Entrepreneur
Permits, Registrations & Compliances
Tax Registration Documents
Why A Business Needs Money
Problem & Opportunity
Government of India schemes
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What is an “Entrepreneur?”
Entrepreneur:
Person whose goal is to create or capitalize on
new economic opportunities through innovation
Entrepreneurship:
Process through which entrepreneurs create and
grow enterprises
Entrepreneurial Community:
Community where significant economic and social
entrepreneurial activity exists within an
effective system of public and private support
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Identifying Entrepreneurs
Entrepreneurship
People with
underused
talent
Small
businesses
High-
growth
businesses
Innovators
Self-
employed
Youth
Unemployed
Social
entreprene
urs
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List of Advantages
It gives a great
amount of
freedom.
• working like
a boss
It can be
exciting.
• new
opportunities
It allows you to
set your own
earnings.
• making
investments
when you
own the
business
It offers
flexibility.
• schedule your
work hours
around other
commitments
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Tips
Have a solid business plan
Prepare for financial challenges
Put your faith in a trusted mentor
Marketing on a shoestring budget
Build a team that shares your vision
Never stop learning
Safeguard your venture
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The Steps You Will Take To Become An Entrepreneur
Entrepreneurs need many
tools, skills, and
qualities to maintain a
business, and one of the
most important things
they can do is to
maintain positivity. A good entrepreneur will
also be focused on
learning and
growing, both from
a personal and
professional point
of view.
Step 2
Research about
existing
problems in
market
Step 3
Start exploring
yourself.
Step 4
Try to build
your business
slowly.
Step1
Find your
Talent & Place
of Work
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Proposed SystemPermits, Registrations & Compliances
These are business specific permits which are required as per the industry. So,
permissions are to be taken from respective ministries.
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Tax Registration Documents
1. Permanent Account Number (PAN): It is a
compulsory requirement for any
business to have a PAN number
before opening a bank account. PAN
is used for paying direct taxes.
2. Tax Deduction Account Number (TAN): This
is required when you make any
third-party payments, say to the
supplier of your goods/service. TAN
is used for deducting tax at source.
It is good to have all the tax registrations in place even before you start your business.
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Why A Business Needs Money
Need for
money!!
Licenses and
permits
Depending on
your area of
interest, you
may need to
undergone
through some
permissions
under
specific
authorities
Suppliers
To buy
better
quality raw
materials.
Equipment
To get
specialized
machineries
Office space
To create
comfortable
environment
for
employees to
work in.
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How lenders generally structure a loans
Structure of Loan
• Standing amount of money similar to loan that
bank extends to customer. i.e., Resolving
Credit.
Line Of Credit Loans(LOC)
• Loan that is repaid over time with a number of
scheduled payments, normally at least 2
payments are made towards loan.
Instalment Loans
• Loan that is not fully paid over its given term.
It is required at the end of term to repay
remaining balance of loan.
Balloon Loans
• Process of obtaining temporary, short term
finance to close a real estate transaction.Interim Loans
• Car loan is most common secured and credit
cards are unsecured loans.Secured And Unsecured Loans
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Collateral Free Bank Loan
It should be a Private Company
and should have SME/SSI
Registration.
Types of Loans Term or Working
Capital Aid will be granted.
Term Loan is for a Max Period of
7 Years and Max Delay Period of 3
Years.
Collateral – Property that borrower offers for lender to secure the loan
Maximum
period of 7
years
Working
capital
SME/SSI
Banks
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Idea & Value Proposition
One Should Talk About…
Details
about
your idea
and
product.
How does your product solve the problem?
Differentiation: How your product is different than the
ones currently in the market?
Value proposition: What value does your product deliver to
the customers i.e. why should they buy your product?
(Highlight key product features)
How will your product grow in the future?
… To Justify His View of Business
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Team
Information about the team.
which includes :-
Educational Background.
Professional Experience.
Division of Roles and
Responsibilities.
Advisors to the Team, If any..
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Problem & Opportunity
Description Of The Problem Includes : Whether It Is A Business or
a Consumer’s Problem?
What Kind Of Stakeholders
Feel This Problem?
Are There Currently Any
Solutions In The Market
How Big Is This Opportunity In
Number Of Customers, Potential
Revenue Etc.? What Is The Market
Size?
How Is This Market Spread
Geographically
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Business Model
What Is Your Monetization Strategy ?
I.E., How Are You Going To Make Money?
Who are the various
stakeholders involved in your
business i.e. suppliers,
partners etc.?
What are the different
channels you will use to deliver
your product?
What resources would you
need, how will you get them
and use them?
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Financial Model
What Is The Investment Required?
• Break even point:
Point where total
costs and total
sales are equal.
• Projection:
Estimated money a
company will
generate during a
specific period.
• Revenue figures.
• Profit figures and
Growth.
• How much capital
investment
required in and
around various
aspects of
Business?
Capital
Investment
Revenue
&
Profit
Break even
point
Projection
estimation
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Choosing the Right Legal Structure
Types of Legal Structure
• Sole Proprietorship: Is one individual or
married couple in business alone.
• General Partnership.
• Limited Partnership.
• Limited Liability Partnership(LLP).
• Limited Liability Limited Partnership(LLLP).
• Non-profit Corporation.
19. 16 January 2019 www.snipe.co.in 19
Entity Registration Process
Sole Proprietorship:
No Formal registration
required
Decide on the name of
the Organization
Open a bank account
General Partnership:
Create a partnership with full of
conscious.
Include capital contribution and
profit sharing ratio
Include the duties & power of
partners
Consider the nature and place of
business.
Register the legal document, if
required
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Entity Registration Process
Private Limited Company
• Obtain Director Identification Number (DIN) Obtain Digital
Signature Certificate (DSC) .
• File name with the Registrar of Companies (RoC) Draft
Memorandum of Association (MOA)
• Draft Article of Association (AOA) Submit all the documents
to RoC.
Limited Liability Partnership
• Obtain Director Identification Number (DIN) .
• Obtain Digital Signature Certificate (DSC).
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How to Choose a Base Location
The Journey Of Any Entrepreneur Is Full Of Challenges:
Client Location:
• Try to establish your
office, where your
clients are located.
However, if you’re
setting up an online
business, then client
location doesn’t
really matter.
Skilled Employee Base:
• As you need to hire
and retain a great
pool of employees
who would execute
the work for you, it
would be helpful if
your location allows
you easy access to
them.
Need of Overseas Setup:
Setting up overseas
offers you
comparatively greater
ease of doing business
and access to global
capital. This may be
beneficial depending on
the scale of operations
and nature of business.
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Government of India schemes
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Contacts
For any doubts please speak to us
during office hours:)
25. 16 January 2019 www.snipe.co.in 25
How To Get
A
Start-up Idea
Session II
POWERED BY SNIPE TECH PVT LTD
26. 16 January 2019 www.snipe.co.in 26
Agenda
Executive Summary
Introduction
Key Components
Case Study With Most Successful Startup
27. 16 January 2019 www.snipe.co.in 27
Executive Summary
The primary challenge for an entrepreneur is often ensuring that he/she has a viable
business idea, which is largely dependent on the ability to identify a gap in the market
that presents itself as an opportunity.
Here are five resources to aid in Ideation development:
1. Are You Prepared for the Entrepreneurial Journey?
2. Useful Mission – questions to ask when writing a mission statement
3. Clarify the Vision – questions to create an effective vision statement
4. Key to Startup Success: Customer Discovery
5. Startup Risks Entrepreneurs Should Consider When Launching their Startup
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Introduction
Clearly express your venture idea based on the pain
points/experiences you have, or
someone that you know has faced.
Conduct a technical and market feasibility of your
venture idea and define the following:
a. Pain point you are solving for
b. The customer you are targeting
c. The solution you have arrived at
d. Competition and current alternative for customers
e. Sources of differentiation against your competitors
Conduct a financial feasibility of your venture idea by
assessing:
a. Ability to monetise the idea
b. Depth of the market
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Idea Assessment
After identifying a problem or need-gap, as an entrepreneur, it is important to
assess your venture idea. To do so, you should aim to get answers to the
following questions:
1. Technical & Market Feasibility (Does the need exist?)
a. What pain point are you solving for?
b. Who are you solving this problem for?
c. How are you going to solve the problem?
d. Is anyone else doing it? How are customers currently solving for their
problems?
e. Can you do it differently from them?
2. Financial Feasibility (Can you monetise the idea?)
a. Would your customers pay for your solution to the particular problem?
b. How big is the market? How many customers would potentially pay for your
solution?
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Analysing Environment
You might have an amazing idea, and a great vision, but for it to be a success,
the environment must be suitable. It is important for you to know whether the
opportunity is a substantial one and for that you would have to analyse the
environment. In order to analyse the environment, you need to understand
various factors like:
1. Demographic Factors
2. Technological Factors
3. Social-Cultural Factors
4. Economic Factors
5. Political-legal Factors
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Understanding Industry
An Industry consists of groups of sellers, suppliers, competition and substitutes.
To be able to assess the attractiveness of an industry you are in or trying to be in,
it is ideal to use the Porter's five forces framework. It is a very important to get a
good understanding of whether the industry you are targeting is attractive or not.
Porter’s five forces is a competitive analysis model; it helps you to understand the
nature of competition within your industry, and hence it is used to analyse the
industry you operate in. It provides a good, simple yet powerful, framework for
developing an understanding of the competitive forces in your industry.
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Idea & Value Proposition
A description of the Idea & Value Proposition Which Includes
Details About You Idea And Product
How Does Your Product Solve The Problem?
Differentiation: How Your Product Is Different Than The Ones Currently In The
Market?
Value Proposition: What Value Does Your Product Deliver To The Customers I.E.
Why Should They Buy Your Product? (Highlight Key Product Features)
How Will Your Product Evolve In The Future?
Things To Keep In Mind
Provide Research On Competition
Talk About Your Differentiators
Provide A Demo Of Your Product, If Possible
Talk About Customer Testimonials To Validate Your Idea And Prove How Your
Product Is Working
Don’t Disregard Questions
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Proposed SystemPorter’s 5 Forces Model
The five forces that must be analysed in-depth are:
16 January 2019 www.snipe.co.in 33
Ease with which new competitors can enter the businessThreat Of Entry
Buyer Power Strength of the buyers to command tough terms for the industry
Strength of the suppliers to squeeze margins out of the industry
Ease at which an alternative option can substitute your product
Extent to which firms within an industry put pressure on one
another
Supplier Power
Threat Of Substitutes
Competitive Rivalry
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Competitive Advantage
Sustainable Competitive Advantages
1. Proprietary Elements
2. Superior Organisational Processes
3. Business Model Differentiation
4. Business With Network Effects
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Pitching
Pitching is an acquired skill, not an innate
talent. It takes practice. And yet, he says, the
tendency is to assume they’re somehow the
exception to that rule and can get up and just
wing it. “It takes about 25 times giving the pitch
until you’re really smooth with the pitch. This
means you have to pitch all the time.”
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Case Study
Phanindra Sama, Co-founder of Red Bus
redbus.in, a rapidly growing Indian startup, is revolutionizing the way people book
bus tickets. And, it all started when the co-founder & the CEO of RedBus, Phanindra
Sama could not meet his family on a festival.
In just few years of it’s launch, Phanindra & his team scaled redBus to a level where
it’s revenue is above $12M. And presently, it is considered to be one of the fastest
growing Indian web Startup.
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Red Bus Road Covered
redbus.in is the second highest transacted travel website in the
country, next only to IRCTC
1,200 bus operators use the Red Bus platform
Around 700 employees, with 26 offices across 24 states
10,000 travel agents use Seat Seller, an inventory distribution
platform for agents to sell bus tickets
Five government road transport corporations use RedBus to sell
their bus tickets
Eight call centres to support
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Red Bus Finance Status
With an initial funding of just Rs 2.5 crore from Seed fund in 2007 and
a subsequent round by Inventus of around Rs 8 crore, the company
started growing at a scorching pace from the first year.
From just Rs 50 lakh of GMV in the first year (it’s for six months as the
company started in August) to Rs 5 crore in the second year and Rs
30 crore in the third year. The GMV had hit Rs 600 crore in 2012, when
the company last publicly disclosed the figure.
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Journey
For Sama and his friends, the idea of developing an online bus ticketing
platform came out of their personal need, to address an issue most bus
passengers face. It started after Sama failed to get a bus to his home city
during the Durga Puja time in 2005. When he proposed an idea to develop this
platform, his other two co-founders who were staying in the same flat liked it
very much. They started taking the help of a few other techies (in fact, initially
seven of them had started working on developing the platform), who were
staying in the same flat. The idea was to empower bus operators by providing
this as an open source platform.
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Pitch Deck Structure
Session III
POWERED BY... SNIPE TECH PVT LTD
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Agenda
Executive Summary
Introduction
Key Components
Team
Problems & Opportunity
Business Model
Sample Example Pitch deck
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Executive Summary
Pitching is a very crucial component of an entrepreneur’s journey.
A good pitch with successful results is also a validation of an
entrepreneur’s hard work and the dedication put in by him/her
and his/her team.
This session broke down the pitch into critical components.
If included successfully included, these elements can affect the
success of your pitch.
Understand what a
pitch and what are the
means to deliver it
Understand and
implement in the focus
points in your own
pitch
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Introduction
What Is A Pitch?-A pitch is a way to present your idea to a potential investor.
It is all about convincing the investor that your idea and your Start-up is worth investing in.
Also, there is no fixed way to deliver a pitch – it could be done via a PowerPoint presentation, a
drawing or orally delivering a business plan.
How To Pitch? - While making any pitch, there are
three broad things that one should keep in mind and
these are listed below:
Understand Why You Are Pitching:
* Understand Market Potential
* Define your personal
motivation in starting up
Do Your Homework And Research:
*Research your own idea
thoroughly
* Research on market and
competitors
Keep It Crisp:
* Engaging, Impactful &
Interesting discussion with
Investors
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Key Components Of A Pitch
Background, past entrepreneurial
experiences and comradeship between
team members
Team
Problem &
Opportunity
Identifying problem being tackled and
corresponding market size
Explanation of USP/differentiation of
idea
Talk about monetization and describe
business model in detail
Description of P&L statements and
cash flow from expected growth
Idea & Value
Prop
Business
Model
Financial
Model
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You Should Be Able To:
Think of your pitch’s components from your start-up's perspective
While describing the above things one always needs to keep in mind
the following:
- Try To Make A Simple And Crisp Pitch
- Make Your Pitch Interesting And Engaging
- Be Realistic On Market Size
- Demonstrate Using Notes, Pictures
- Do Thorough Research On Competition – Don’t
Disregard It
- Don’t Disregard Counter-questions From Investors
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Team
Information about the team which
includes
Educational Background
Professional Experience
Division of roles and
responsibilities
Advisors to the team, if
any
Things to keep in mind
Highlight experience of team members
which is relevant to the business you are
starting up
Talk about what specific skillset each team
member brings to the table and how that
will help him/her succeed in this role
Mention how long the team has been
working together, bonding within the team
and comradely
Remember: Investors want to see a team
which can work well together and succeed
in this venture
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Problem & Opportunity
A Description Of The Problem Which Includes
Whether it is a Business or a
Consumer problem?
What kind of stakeholders feel this
problem?
Are there currently any solutions in
the market?
How big is this opportunity in number of
customers, potential revenue etc.? What
is the market size?
How is this market spread
geographically (if applicable)?
Things To Keep In Mind
Focus on a single problem, don’t try to
solve multiple problems simultaneously
Get into the details of the problem
Understand your industry/customers
well
Keep it simple to understand and
interesting
Be realistic about your market size
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Idea & Value Proposition
A description of the Idea & Value Proposition Which
Includes
Details About You Idea And Product
How Does Your Product Solve The
Problem?
Differentiation: How Your Product Is
Different Than The Ones Currently In
The Market?
Value Proposition: What Value Does Your
Product Deliver To The Customers I.E.
Why Should They Buy Your Product?
(Highlight Key Product Features)
How Will Your Product Evolve In The
Future?
Things To Keep In Mind
Provide Research On Competition
Talk About Your Differentiators
Provide A Demo Of Your Product, If
Possible
Talk About Customer Testimonials To
Validate Your Idea And Prove How Your
Product Is Working
Don’t Disregard Questions
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Proposed SystemBusiness Model
What is your monetization strategy i.e. how are you
going to make money?
Who are the various stakeholders involved in your
business i.e. suppliers, partners etc.?
What resources would you need, how will you get
them and use them?
What are the different channels you will use to
deliver your product?
A Description Of The
Business Model Which
Includes
• Conduct proper research about your business model
and validate it
• Have clarity on your revenue streams
• Show some figures to support your model if your
product is already launched. These would include
revenues, costs and number of paying customers
Things To Keep In
Mind
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Financial Model
is the investment required?
What are the costs involved and allocation to different
heads?
Revenue figures and projections
Profit figures and growth
Break even point
A Description Of The Finance Model Which Includes
Be realistic in your growth projections
Get into the details of various costs involved; don’t
overlook any
Get help from an expert like a CA to help make the
model
State your assumptions clearly for the projections
Things to keep in mind
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Sample Example Pitch Deck