AWS Messaging & Targeting Blog

How to enable one-click unsubscribe email with Amazon Pinpoint

Amazon Pinpoint customers who use campaigns, journeys, or the SendMesages API to send more than 5,000 marketing email messages per day are considered “bulk senders”. If your organization meets this criteria, you are now subject to new requirements that were recently established by Google, Yahoo and other large ISPs/ESPs. These providers have mandated these requirements […]

SES MailManager high level architecture

Mail Manager – Amazon SES introduces new email routing and archiving features

Amazon Simple Email Service (SES) is a cloud-based email sending service provided by Amazon Web Services (AWS), handling both inbound and outbound email traffic for your applications. It allows users to send and receive email using SES’s reliable and cost-effective infrastructure without having to provision email servers yourself. Managing multiple email workloads at scale can […]

The Four Pillars of Managing Email Reputation

Introduction A sender’s domain and IP reputation strongly indicate email deliverability success. Maintaining a high reputation ensures optimal recipient inboxing. This blog outlines how Amazon SES protects its network reputation to help customers deliver high-quality email consistently. Understanding sender reputation nuances across diverse mailbox providers can be challenging, making issue identification and root cause analysis […]

How to Send MMS Using Amazon Pinpoint

In our digital age, communication has evolved far beyond simple SMS, short for Simple Message Service. The rise of multimedia messaging has transformed the way we share information, express ourselves, and stay connected. MMS, short for Multimedia Messaging Service, is a technology that has become an integral part of our daily lives, enabling us to […]

Serverless IoT email capture, attachment processing, and distribution

Many customers need to automate email notifications to a broad and diverse set of email recipients, sometimes from a sensor network with a variety of monitoring capabilities. Many sensor monitoring software products include an SMTP client to achieve this goal. However, managing email server infrastructure requires specialty expertise and operating an email server comes with […]

How to Implement Self-Managed Opt-Outs for SMS with Amazon Pinpoint

Amazon Pinpoint offers marketers and developers the ability to send SMS to over 240 countries and/or regions around the world; giving users the global reach, scalability, cost effective pricing, and high deliverability that is required to build a successful SMS program. SMS is a flexible communication channel that facilitates different business requirements, including One-Time Password […]

An Introduction to Amazon WorkMail Audit Logging

Amazon WorkMail’s new audit logging capability equips email system administrators with powerful visibility into mailbox activities and system events across their organization. As announced in our recent “What’s New” post, this feature enables the comprehensive capture and delivery of critical email data, empowering administrators to monitor, analyze, and maintain compliance. With audit logging, WorkMail records […]

How to Send SMS Using a Sender ID with Amazon Pinpoint

Amazon Pinpoint enables you to send text messages (SMS) to recipients in over 240 regions and countries around the world. Pinpoint supports all types of origination identities including long codes, 10DLC (US only), toll-free (US only), short codes, and sender IDs. NOTE: Certain subtypes of Origination Identities (OIDs), such as Free to End User (FTEU) […]

How large senders can move from sandbox to production using Amazon SES?

Amazon SES: Email marketing has a potential ROI of $42 for every dollar spent (source link) making it a great tool for businesses whether it is for marketing campaigns, transactional notifications, or other communications. Amazon Simple Email Service (Amazon SES) is a cloud email service provider that can integrate into any application for bulk email […]

Upgrade Your Email Tech Stack with Amazon SESv2 API

Amazon Simple Email Service (SES) is a cloud-based email sending service that helps businesses and developers send marketing and transactional emails. We introduced the SESv1 API in 2011 to provide developers with basic email sending capabilities through Amazon SES using HTTPS. In 2020, we introduced the redesigned Amazon SESv2 API, with new and updated features […]