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Mr. Beast tells creators to ditch the jump cut.

In a message on X, the trendsetting 25-year-old YouTuber known for frenetically paced videos like “I Adopted EVERY Dog In A Dog Shelter” reveals that he’s “slowed down” and focused on storytelling over the past year, which he says brought in even more views.

Even longer videos may be on the horizon. Puck News reported that Amazon is close to signing a $100 million deal with Mr. Beast for a new talk show series.