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SlideShare a Scribd company logo
with Vanessa Cabrera
This Is Me
WHY YOU SHOULD BE ON INSTAGRAM
• Recently topped 1 BILLION users. Instagram is
now the fastest growing social media platform
• Over 200 million users visit at least one business
profile every day on Instagram, and 80% of users
FOLLOW a brand on Insta
• Over 70% of companies use Instagram for
marketing in 2018
• Engagement, Engagement, Engagement!
Engagement on Instagram is 15 times higher than
Facebook, 54 times higher than Pinterest and 84
times higher than Twitter
Isn’t Insta Made for The Kids?
#1 USE THE RIGHT HASHTAGS
#HASHTAGS #MATTER
#2 GET SOCIAL
#3 FOLLOW #HASHTAGS
#4 LET YOUR FOLLOWERS KNOW
#5 LET YOUR LIST KNOW
#6
INSTAGRAM STORIES
• They’re quick 15 seconds
videos/images and or text
• Stories stay up for 24 hours
only
• What’s awesome is you can
tag other people within your
stories, which then gives
them the ability to add your
story to theirs. Say whaaaaat?
#7 HOLD AN INSTAGRAM CONTEST
BONUS #PROTIP
SHOUTOUT FOR SHOUTOUT
Two Instagram users will
often agree to give each other
a shoutout post on their
accounts by posting a photo
or a video and instructing
their own followers to go
ahead and follow the other
account. Shoutout posts often
use photos or videos from the
account they're shouting out
So lets recap…
1. Use the Right Hashtags
2. Get Social
3. Follow Hashtags
4. Reach Out to Your Other Social Media Followers
5. Email Your List
6. Tag others in your IG Stories
7. Hold an Instagram Contest
BONUS #PROTIP – Shoutouts for Shoutouts
So lemme ask you this. What is the most
precious resource money can’t buy?
7 Ways To Grow Your Instagram Following Organically
EMAIL MARKETING
Invested $6k ongoing
Profit $40k
LINKEDIN
Invested $2300
Profit $60K
FACEBOOK
Invested Coach $20K
Profit $70K
INSTAGRAM
Invested $4k
Earned $3500
MY
ACCOMPLISHMENTS
WHEN I INVEST IN
MYSELF & IN MY
BUSINESS
Why did you show up for this
Webinar?
• You’re loving Instagram, but you know you need a
solid strategy and you don’t know where to start
• You’re looking for support in facing your fears
about social media and really putting yourself out
there
• You’re frustrated with Facebook and know it’s
time to start looking for a new social media
platform
• You just flat out want to be told what to do and
how to do it so you can start seeing REAL results
Do you feel like I’ve delivered REAL value
7 Ways To Grow Your Instagram Following Organically
What’s inside the Instagram Incubator
• Continue to learn take ACTION with IG to grow
your business
• Scheduling tools to use to SAVE TIME
• Design your posts using Canva
• Build 2-3 funnels to rinse and repeat on
Instagram
• How to grow your email list using Instagram
• Lead generation secrets from the big boyz
• The power of Instagram Stories – Insta Story
Takeovers!!!
Value $297/month
What’s inside the Instagram Incubator
• Instagram Business Analytics
• Instagram LIVE
• Shout Outs
• More tools and apps to use for videos on
Instagram
• IGTV
Value $297/month
The Instagram Incubator Includes the
following support
• Membership will be held in the exclusive FB
Forum Group
• FB Live Trainings and Q&A Office Hours
• Exclusive training videos with Lifetime Access
• Membership will include access to a
combination of videos, downloadable
worksheets, checklists and action plans
• Email support
Value $997/month
SICK SICK BONUS CONTENT
1. Super boost your followers with the TOP SECRET APPS
AND STRATEGIES that Influencers don’t want you to know
about, but I now know, and will spill the beans
2. How to and Who to COLLABORATE with to build your
email list
3. 12 month social media Scheduler/Planner that takes the
guess work out of what you should post, for an entire
year…say what?
4. 30 days worth of “DONE FOR YOU” captivating captions
that are guaranteed to catch the attention of your
followers and get them to pull out their credit cards
5. Contests and Giveaways! Learn how to run an effective
campaign to optimize your results
Value $1997/month
BONUS FOR BEGINNERS AND ROOKIES
Value $197
THE INSTAGRAM INCUBATOR
Everything Instagram
that will be covered
Ongoing support
Epic bonuses
TOTAL VALUE
OF THIS
MEMBERSHIP
$297/month
$1997/month
$2194
$4488TOTAL
THE INSTAGRAM INCUBATOR
TOTAL MONTHLY VALUE $374/month
YOUR TOTAL COST $97/month
BONUS FOR THE FIRST 5 MEMBERS
THAT SIGN UP
50 minute 1:1 strategy session with me. Let’s get
super clear on your target audience, and some
action items on how you’re going to use
Instagram to grow your audience
Total Value of Bonus: $247
My
gift
to
you!

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7 Ways To Grow Your Instagram Following Organically

  • 3. WHY YOU SHOULD BE ON INSTAGRAM • Recently topped 1 BILLION users. Instagram is now the fastest growing social media platform • Over 200 million users visit at least one business profile every day on Instagram, and 80% of users FOLLOW a brand on Insta • Over 70% of companies use Instagram for marketing in 2018 • Engagement, Engagement, Engagement! Engagement on Instagram is 15 times higher than Facebook, 54 times higher than Pinterest and 84 times higher than Twitter
  • 4. Isn’t Insta Made for The Kids?
  • 5. #1 USE THE RIGHT HASHTAGS
  • 9. #4 LET YOUR FOLLOWERS KNOW
  • 10. #5 LET YOUR LIST KNOW
  • 11. #6 INSTAGRAM STORIES • They’re quick 15 seconds videos/images and or text • Stories stay up for 24 hours only • What’s awesome is you can tag other people within your stories, which then gives them the ability to add your story to theirs. Say whaaaaat?
  • 12. #7 HOLD AN INSTAGRAM CONTEST
  • 13. BONUS #PROTIP SHOUTOUT FOR SHOUTOUT Two Instagram users will often agree to give each other a shoutout post on their accounts by posting a photo or a video and instructing their own followers to go ahead and follow the other account. Shoutout posts often use photos or videos from the account they're shouting out
  • 14. So lets recap… 1. Use the Right Hashtags 2. Get Social 3. Follow Hashtags 4. Reach Out to Your Other Social Media Followers 5. Email Your List 6. Tag others in your IG Stories 7. Hold an Instagram Contest BONUS #PROTIP – Shoutouts for Shoutouts
  • 15. So lemme ask you this. What is the most precious resource money can’t buy?
  • 17. EMAIL MARKETING Invested $6k ongoing Profit $40k LINKEDIN Invested $2300 Profit $60K FACEBOOK Invested Coach $20K Profit $70K INSTAGRAM Invested $4k Earned $3500 MY ACCOMPLISHMENTS WHEN I INVEST IN MYSELF & IN MY BUSINESS
  • 18. Why did you show up for this Webinar? • You’re loving Instagram, but you know you need a solid strategy and you don’t know where to start • You’re looking for support in facing your fears about social media and really putting yourself out there • You’re frustrated with Facebook and know it’s time to start looking for a new social media platform • You just flat out want to be told what to do and how to do it so you can start seeing REAL results
  • 19. Do you feel like I’ve delivered REAL value
  • 21. What’s inside the Instagram Incubator • Continue to learn take ACTION with IG to grow your business • Scheduling tools to use to SAVE TIME • Design your posts using Canva • Build 2-3 funnels to rinse and repeat on Instagram • How to grow your email list using Instagram • Lead generation secrets from the big boyz • The power of Instagram Stories – Insta Story Takeovers!!! Value $297/month
  • 22. What’s inside the Instagram Incubator • Instagram Business Analytics • Instagram LIVE • Shout Outs • More tools and apps to use for videos on Instagram • IGTV Value $297/month
  • 23. The Instagram Incubator Includes the following support • Membership will be held in the exclusive FB Forum Group • FB Live Trainings and Q&A Office Hours • Exclusive training videos with Lifetime Access • Membership will include access to a combination of videos, downloadable worksheets, checklists and action plans • Email support Value $997/month
  • 24. SICK SICK BONUS CONTENT 1. Super boost your followers with the TOP SECRET APPS AND STRATEGIES that Influencers don’t want you to know about, but I now know, and will spill the beans 2. How to and Who to COLLABORATE with to build your email list 3. 12 month social media Scheduler/Planner that takes the guess work out of what you should post, for an entire year…say what? 4. 30 days worth of “DONE FOR YOU” captivating captions that are guaranteed to catch the attention of your followers and get them to pull out their credit cards 5. Contests and Giveaways! Learn how to run an effective campaign to optimize your results Value $1997/month
  • 25. BONUS FOR BEGINNERS AND ROOKIES Value $197
  • 26. THE INSTAGRAM INCUBATOR Everything Instagram that will be covered Ongoing support Epic bonuses TOTAL VALUE OF THIS MEMBERSHIP $297/month $1997/month $2194 $4488TOTAL
  • 27. THE INSTAGRAM INCUBATOR TOTAL MONTHLY VALUE $374/month YOUR TOTAL COST $97/month
  • 28. BONUS FOR THE FIRST 5 MEMBERS THAT SIGN UP 50 minute 1:1 strategy session with me. Let’s get super clear on your target audience, and some action items on how you’re going to use Instagram to grow your audience Total Value of Bonus: $247

Editor's Notes

  1. It’s an app built for your cell phone and where do people hang out, right on their phones! 31% are between ages 18-24 30% are between ages 25-34 17% are between ages 35-44 10% 45-54 4% 55-64 It has some amazing new features like Instagram stories, And now with the new announcement of IGTV, it will be giving YouTube a run for it’s money with it’s unique ability to create videos vertical, which is the way we hold our phones! Makes sense right? Strategy #1 – Understand and know your ideal audience At first glance your followers need to know what’s in it for them to follow you. What’s it going to do for their life. How can you help them.
  2. We cannot talk about Insta without talking about hashtags. If you include the right Instagram hashtags on your posts, you will 1000% see higher engagement than you would if you didn’t have any. Why? Because hashtags—a combination of letters, numbers, and emoji preceded by the # symbol (#Oscars, #WorldCup) categorize your content and makes you more discoverable. So if hashtags are how people DISCOVER you on Instagram, it's important to have a clear understanding of who your ideal client is and what hashtags she'll gravitate towards. Do your R&D Use # that not only describe what you do, but what you ideal client may search for. #girlmom #boymom #organicbabyfood #newmom #momoftwins Look Competitors # Influencers in your industry # Search # within Insta and see if that fits with how people can find you Don’t use the exact same 30 # in the same order all the time = spammy Number of hashtags 30 Make 3-5 sets of 30
  3. We cannot talk about Insta without talking about hashtags. If you include the right Instagram hashtags on your posts, you will 1000% see higher engagement than you would if you didn’t have any. Why? Because hashtags—a combination of letters, numbers, and emoji preceded by the # symbol (#Oscars, #WorldCup) categorize your content and makes you more discoverable. So if hashtags are how people DISCOVER you on Instagram, it's important to have a clear understanding of who your ideal client is and what hashtags she'll gravitate towards. Do your R&D Use # that not only describe what you do, but what you ideal client may search for. #girlmom #boymom #organicbabyfood #newmom #momoftwins Look Competitors # Influencers in your industry # Search # within Insta and see if that fits with how people can find you Don’t use the exact same 30 # in the same order all the time = spammy Number of hashtags 30 Make 3-5 sets of 30
  4. We cannot talk about Insta without talking about hashtags. If you include the right Instagram hashtags on your posts, you will 1000% see higher engagement than you would if you didn’t have any. Why? Because hashtags—a combination of letters, numbers, and emoji preceded by the # symbol (#Oscars, #WorldCup) categorize your content and makes you more discoverable. So if hashtags are how people DISCOVER you on Instagram, it's important to have a clear understanding of who your ideal client is and what hashtags she'll gravitate towards. Do your R&D Use # that not only describe what you do, but what you ideal client may search for. #girlmom #boymom #organicbabyfood #newmom #momoftwins Look Competitors # Influencers in your industry # Search # within Insta and see if that fits with how people can find you Don’t use the exact same 30 # in the same order all the time = spammy Number of hashtags 30 Make 3-5 sets of 30
  5. We cannot talk about Insta without talking about hashtags. If you include the right Instagram hashtags on your posts, you will 1000% see higher engagement than you would if you didn’t have any. Why? Because hashtags—a combination of letters, numbers, and emoji preceded by the # symbol (#Oscars, #WorldCup) categorize your content and makes you more discoverable. So if hashtags are how people DISCOVER you on Instagram, it's important to have a clear understanding of who your ideal client is and what hashtags she'll gravitate towards. Do your R&D Use # that not only describe what you do, but what you ideal client may search for. #girlmom #boymom #organicbabyfood #newmom #momoftwins Look Competitors # Influencers in your industry # Search # within Insta and see if that fits with how people can find you Don’t use the exact same 30 # in the same order all the time = spammy Number of hashtags 30 Make 3-5 sets of 30
  6. We cannot talk about Insta without talking about hashtags. If you include the right Instagram hashtags on your posts, you will 1000% see higher engagement than you would if you didn’t have any. Why? Because hashtags—a combination of letters, numbers, and emoji preceded by the # symbol (#Oscars, #WorldCup) categorize your content and makes you more discoverable. So if hashtags are how people DISCOVER you on Instagram, it's important to have a clear understanding of who your ideal client is and what hashtags she'll gravitate towards. Do your R&D Use # that not only describe what you do, but what you ideal client may search for. #girlmom #boymom #organicbabyfood #newmom #momoftwins Look Competitors # Influencers in your industry # Search # within Insta and see if that fits with how people can find you Don’t use the exact same 30 # in the same order all the time = spammy Number of hashtags 30 Make 3-5 sets of 30
  7. We cannot talk about Insta without talking about hashtags. If you include the right Instagram hashtags on your posts, you will 1000% see higher engagement than you would if you didn’t have any. Why? Because hashtags—a combination of letters, numbers, and emoji preceded by the # symbol (#Oscars, #WorldCup) categorize your content and makes you more discoverable. So if hashtags are how people DISCOVER you on Instagram, it's important to have a clear understanding of who your ideal client is and what hashtags she'll gravitate towards. Do your R&D Use # that not only describe what you do, but what you ideal client may search for. #girlmom #boymom #organicbabyfood #newmom #momoftwins Look Competitors # Influencers in your industry # Search # within Insta and see if that fits with how people can find you Don’t use the exact same 30 # in the same order all the time = spammy Number of hashtags 30 Make 3-5 sets of 30
  8. We cannot talk about Insta without talking about hashtags. If you include the right Instagram hashtags on your posts, you will 1000% see higher engagement than you would if you didn’t have any. Why? Because hashtags—a combination of letters, numbers, and emoji preceded by the # symbol (#Oscars, #WorldCup) categorize your content and makes you more discoverable. So if hashtags are how people DISCOVER you on Instagram, it's important to have a clear understanding of who your ideal client is and what hashtags she'll gravitate towards. Do your R&D Use # that not only describe what you do, but what you ideal client may search for. #girlmom #boymom #organicbabyfood #newmom #momoftwins Look Competitors # Influencers in your industry # Search # within Insta and see if that fits with how people can find you Don’t use the exact same 30 # in the same order all the time = spammy Number of hashtags 30 Make 3-5 sets of 30
  9. Reach out to other people who have a similar following as you do Has a service/product who can be a possible extension an add on to your service What kind of personality does that page have How many followers do they have. Is it similar to yours Shout out for shout out is the lingo or I promote your page you promote mine 8-10 women empowerment pages Provide picture Caption short and sweet and include your handle. It’s not about you Don’t stick out like a soar thumb
  10. People like and or comment and eventually you want to continue the conversation in the DM Copy and paste your power statement and then offer your freebie Grassroots feel to marketing At the end of the day take a couple hours to see who your new followers are, reply to their like and or comment and then send them a DM
  11. People like and or comment and eventually you want to continue the conversation in the DM Copy and paste your power statement and then offer your freebie Grassroots feel to marketing At the end of the day take a couple hours to see who your new followers are, reply to their like and or comment and then send them a DM
  12. People like and or comment and eventually you want to continue the conversation in the DM Copy and paste your power statement and then offer your freebie Grassroots feel to marketing At the end of the day take a couple hours to see who your new followers are, reply to their like and or comment and then send them a DM