1) The document discusses trends in digital video marketing, including live video becoming more common, video taking on interactive elements, and brands partnering with video bloggers and influencers.
2) It provides examples of types of video content that can be used for marketing, such as live streams, customer service videos, funny videos, and video tutorials.
3) The document also discusses tools for creating and distributing live video through various social media platforms like Facebook Live, YouTube Live, and Instagram Live.
The document describes an app called FlicJam that allows users to insert themselves or friends into existing video commercials using only a smartphone. Users can film clips, add special effects, and share the edited videos through social media. The app aims to make existing video marketing more interactive and viral by empowering users to generate their own customized versions. It also provides a central place to store and organize all user-generated content. The company founders and technical team are described as experienced professionals in mobile apps, visual effects, and video production.
The Secret to Success on YouTube is Consistency (CVX LIVE 2017)Roberto Blake
My presentation to YouTube Creators at CVX LIVE was on the power of Consistency on YouTube and how it helped the top performing YouTube channels break through and become successful long-term.
If you're camera-shy, the idea of being on video can be downright terrifying. We've rounded up our top tips to help you get over your fears and feel more confident and comfortable on video.
Want even more great tips for looking and feeling your best on camera? Head over to our blog for the full list: https://bit.ly/3cfvZc0
DMAWest 2018 - Using Video to Market Your DestinationMark Rudyk
Learn best practices for video, what destinations use video in unique and new ways to promote, plus how influencers equip for the final product they make.
Multiscreen HTML5 and Responsive HTML55WvanWeelden
This document discusses the differences between responsive HTML5 and multi-screen HTML5 output when creating help content in RoboHelp. Responsive HTML5 layouts adapt content to fit different devices, while multi-screen HTML5 allows specifying unique layouts and content for specific devices. The document recommends using responsive HTML5 for most cases but using multi-screen HTML5 if you need device-specific content or movies. It also discusses using a responsive layout within multi-screen HTML5 for a hybrid approach. Contact information is provided for the presenters.
Zoom fatigue is real. We are all using live video meetings and calls but an abundance of meetings can not only burn you out, but they can also kill productivity. Check out our top tips for battling Zoom fatigue including how to skip that next virtual meeting altogether.
Check out the full guide over on the Vidyard blog:https://bit.ly/3jRs1dG
App projects are high risk through the time, cost and resources involved. In our latest mobile workshop, we covered 4 quick steps that will help you plan and structure your apps helping to ensure that your mobile projects will be successful.
Taken from the October 2015 Fliplet Insights event
Here's our winning presentation from the Digital Innovation Challenge held at Publishing Expo in London, Feb 2014. This is a slightly simplified version with the animation and videos stripped in the interests of sharing more widely.
Creating crowdfunding videos - Workshop SupplementCogswell College
The document discusses the importance of video for crowdfunding campaigns and provides options for creating videos on a limited budget as a solo creator or by hiring professionals. It outlines techniques for planning, shooting, and editing effective crowdfunding videos using smartphones, drones, or DSLRs and free or inexpensive software as well as tips for sourcing and working with video professionals.
YouTube Video Marketing for Businesses | Content Jam 2017Roberto Blake
Presentation from Content Jam 2017 on YouTube Marketing and how Video Marketing can create value for Businesses. Presented by Roberto Blake, YouTube Certified Expert.
This presntation focuses on leveraging YouTube as an online video platform to achieve marketing and sales goals for B2B and B2C companies.
This document provides an overview of using advanced features of Instagram and related apps for real estate marketing purposes. It describes Instagram as exclusively a mobile app for sharing photos and self-promotion. It also discusses using videos, Flipagram, and Picstitch apps to create engaging visual content like slideshows and collages from multiple photos for showcasing properties. Both Flipagram and Picstitch allow combining photos, videos, music and filters into shareable posts with various layouts and text overlays. Examples are given of how real estate agents can use these creative tools to engage followers and display listings in an interactive way.
joiz is a social TV company founded 4 years ago that produces nearly 100% of its own daily content. It pioneered the concept of social TV by integrating viewer interactions and social media content directly into the TV channel and mobile apps. However, joiz found that over 70% of traffic to its website was from mobile users, even though the website was not optimized for mobile. To address this, joiz plans to re-engineer its front-end using AngularJS to build a modular, customizable platform that can be white-labeled for clients and deliver fast, optimized experiences across devices. This will transform joiz into a B2B company providing tools and solutions for social TV.
This document provides information about Camera Work's video and photography services. They specialize in creating engaging videos that generate emotions and reactions from viewers in order to effectively promote brands. Their video styles include product videos, animations, explainer videos, and more. They also offer various photography services including product, food, jewelry, and model photography. Their process involves pre-production, production, post-production, and amplification. They have expertise in areas such as videography, photography, set design, and retouching.
The document provides information about video marketing and creating marketing videos. It discusses why video marketing is effective, outlines the three steps to video production as pre-production, production, and post-production. It then discusses distributing videos by placing them on websites and YouTube, using them for social media and video blogging, and advertising on Google AdWords. The overall document serves as a guide to the video marketing process.
Watch Me - Affordable Video Marketing For Any BusinessPurrfectly Social
Nowadays, video marketing is affordable and accessible for any business, however small the budget.
Great ideas to start your video marketing campaigns here.
This comprehensive presentation covers all the basics of video marketing, including:
Why use video marketing
Video perception vs. reality
Putting marketing videos within your reach
Video tools, tips and best practices
Easy and affordable ways to get started
This document discusses embracing digital video marketing. It provides examples of types of videos that can be used for marketing, such as live streams, customer service videos, and video case studies. It discusses thinking vertically for videos and formatting videos for titles, introductions, tags and descriptions. It also discusses using mobile video apps and live streaming on platforms like Facebook Live and YouTube Live. The document concludes with tips for video marketing such as creating videos for your audience, using simple editing software, sharing videos widely, adding captions, and using video for meetings.
WORKSHOP: Optimising Video As Part of Your Content Strategy - 3XE DigitalEduardas Gricius
3XE Digital Proudly presents:
Greg Fry, CEO of Content Plan
Greg is always an engaging and inspiring presenter. In this, very active workshop, Greg clearly demonstrates why you should actively encourage and promote video creation and usage as part of your storytelling and content marketing.
**presentation is NOT for commercial use**
For more info visit: www.3xedigital.com
This document summarizes a presentation by Greg Fry, an international social media trainer. It outlines Greg's background training organizations in social media strategies and his approach of having clear business goals, strategies, and measurable content. The presentation then covers Greg's views on achieving social media success through establishing your aim, understanding social media, following four steps, and leveraging future trends like video, unique content, social ads, private networks, influencers, and automation.
E-Commerce Video Marketing Case Studies & TipsSwoop Digital
This document provides examples and tips for creating effective e-commerce video content. It summarizes 8 case studies of companies that have used video marketing successfully, including Dollar Shave Club, Blendtec, Wine Library TV, Zappos, Advance Auto Parts, Luxy Hair, Zazzle, and Best Buy. Some key takeaways are to create unique, original, and entertaining content that makes people smile; keep videos between 60-90 seconds; use video across multiple channels; and create an emotional connection with customers. The document also outlines 5 types of product-based video content and 7 pointers for effective e-commerce video creation focusing on highlighting unique value and benefits and creating shareable, multi-purpose content.
Get social with video marketing June 9 Social Selling VideoDoug Lehman
Get Social with Me Presentation on Getting Social with Video to Enhance your Sales Marketing Process. Social Selling Video Engagement Tips by Doug Lehman social selling brand ambassador
Social Video For Business Vistage Talk April 28Doug Lehman
Social Video Business Presentation for Vistage. Using Social Video by embracing social video, engagement tips,excuting a video distribution strategy and equipment and resources for Video Marketing Today. Leveraging Social video and social selling to increase revenue, sales, reduce costs and expand brand awareness.
The book Get Seen by Steve Garfield outlines strategies for creating online videos to promote businesses. It discusses choosing video equipment, lighting, sound, editing videos, and sharing videos online via platforms like YouTube and Facebook. The book provides tips for video blogging and live streaming. It emphasizes that compelling content is more important than production quality. Interviews with online video experts stress being passionate and posting videos in multiple places and formats.
Video Marketing to Drive Business Growth Vbout.com
Most marketers are aware of the importance of video and the intense rate at which it is becoming the most important content. The rise of smartphones and faster data speeds have all led to an increase in accessibility and the data shows that people prefer videos more than other content.
Social Media Marketing for Small Business:Class four- YouTube & LinkedIn (Upd...Molly O'Kane
Social Media and Online Marketing Made Simple Series: An introduction to Online Marketing success for Small Business Owners and Entrepreneurs.
In this series you will learn the essentials of social media marketing and online marketing for small businesses and entrepreneurs. With billions of social media users, learning how to design and use the right social media channels for your business is crucial. But you need to approach your social media and online marketing activities strategically to get real results. So, in this series, we’ll share proven social media tips and strategies you can use to reach your business’s goals.
By the end of the series, you will choose a platform to go “all-in”. Have a plan of action and tools you need for success.
Who Should Attend:
• Small Business Owners
• Start-Ups
• Those just getting started with Social Media
• Those interested in understanding how social media works
In this class explore how YouTube and LinkedIn work, successful ideas from other businesses who are winning it, and tools to save you time and money. Connecting the dots from social media to sales!
Handouts: http://Bloggerithm.com/social-media-and-online-marketing
https://www.linkedin.com/in/mollyokane
- Video marketing is a powerful tool that allows businesses to connect with audiences through emotional content like funny, shocking, or inspirational videos.
- Successful online videos require identifying the audience, planning concepts, producing quality video content, optimizing the video for platforms like YouTube, and promoting through owned, earned, and paid channels.
- A case study shows how Woolworths partnered with an agency to create "Cook Like a MasterChef" videos promoting Woolworths products through their sponsorship of MasterChef South Africa, driving over 18 million impressions and a low cost per view.
Video marketing can powerfully promote brands and drive people to take action. Creating high-quality videos requires the right tools to add elements like sound, editing, and calls to action. Distributing videos across sites like YouTube and Google Video is important for exposure, and automation tools can help. Enhancing response involves compelling calls to action and optimizing videos for searchability through keywords, tags, and descriptions.
Video marketing is growing in popularity as a lead generation strategy. Video content is now a vital part of inbound marketing to attract customers online. Short, informal videos can be easily created and promoted through platforms like YouTube and Facebook to share expertise and demonstrate products. Optimizing videos with relevant keywords, captions, and third-party interviews can help drive traffic and engagement.
The document provides statistics about YouTube usage and strategies for creating successful YouTube videos. Some key points:
- Over 1.3 billion people use YouTube daily and almost 5 billion videos are watched every day.
- The ideal video length is as long as needed to fully explain the content, no longer.
- Videos should have a clear call to action and be promoted across social media platforms.
- Titles and descriptions should include keywords relevant to the target audience. Testing different versions can help optimize performance.
- SEO strategies like embedding videos on other sites can help drive more views. Researching audience interests is also important.
This document provides information about optimizing YouTube marketing in 3 key areas:
1. It outlines the importance of YouTube for marketing, highlighting YouTube's massive traffic and engagement.
2. It discusses best practices for optimizing YouTube channels and videos, including using relevant keywords, calls to action, and linking videos back to websites.
3. It proposes affordable outsourcing options for backlinking videos to improve search engine optimization, including social bookmarking, wiki links, and link wheels.
The document provides tips for marketing on YouTube, including how to optimize one's YouTube channel, produce effective videos, and optimize videos for success. Key tips include creating compelling content in the first 15 seconds, adding calls to action to get viewers to subscribe, like, comment and share, and regularly creating new content. It also recommends optimizing video metadata like titles, descriptions and tags, as well as using custom thumbnails.
Video Creator is a perfect tool to build videos. It is like an encyclopedia for video featuring hundreds of beautiful video templates. This is the LARGEST collection of high-quality video templates available in any one app! Anything you can imagine, you can build in minutes with VideoCreator such as creating amazing Scroll Stoppers, 3D Product Features, E-commerce Videos, Motion Tracking Videos, Explainer Videos, Animated Videos etc. Let’s follow me to explore more about this amazing software!
The Making Video Work newsletter features recent productions Gordon O'Neill plus ten of the worst mistakes you can do on YouTube and some sage advice, Don't make a video.
ChatGPT 4-powered voiceovers have proven to be incredibly effective, with businesses reporting a substantial boost in brand perception and customer response. And Ai Video Suite has revolutionized and automated this process. ChatGPT 4 + AI Videos, Voiceovers = The Holy Grail of Video Marketing in 2023. Produce Engaging GPT 4 Powered Voiceovers at your fingertips:
Step 1: Create: Use the built-in GPT 4 AI Vox creator to generate a voiceover script. You could also upload and edit an existing script!
Step 2: Generate and Listen: Simply copy and paste the script into the Vox Generator. Select your preferred language, accent, tone, pitch, and volume. In a matter of minutes, your voiceover is ready to download. Optionally add background music from their built-in library or bring your own. Add this vox to your sales videos, Business ads, explainer and product promos and any other videos, audio books etc.
Step 3: Profit: These voiceovers are yours to use in your own business or sell them to clients for big profits! Rinse and repeat!
Activate Ai Video Suite Apps & ENJOY – Enjoy massive monthly savings, traffic, leads, sales, conversions & profits…. And Live The Of Your Dreams. Don’t Let The Competition Outshine You. Embrace Ai Video Suite and unlock a world of limitless possibilities for your business. Your success story begins now, and they’re here to guide you every step of the way. So why wait? Sign Up Today And Experience The Power Of AI-Driven Video Marketing &Content Creation.
Social media for Healthcare Professionals TalkGreg Fry
Greg Fry is a social media trainer who delivers training on platforms like LinkedIn, Facebook, Twitter, YouTube and Instagram. He believes in having a clear business goal, strategy, great content and measuring results. Some key points from the presentation include embracing video and mobile, creating valuable content through things like livestreaming and Q&As, listening to customers and collaborating with others, and using social advertising to amplify content.
“Live and Targeted” - The Future of Digital VideoGreg Fry
1) Video is becoming the dominant format for online content as technologies have advanced to allow live streaming and interactive video experiences.
2) In the future, video will become more interactive, with users able to participate in videos and make purchases directly from video content. Video conversations will also become more common through platforms like Snapchat and WhatsApp.
3) Personalized, targeted video using individual user data will enable highly customized video advertisements and experiences for each viewer. Influencer marketing through video celebrities will also grow in importance.
This document provides tips for social media success from Greg Fry. It outlines 4 steps for social media success including letting people know you exist, demonstrating passion and expertise, asking for the sale, and turning customers into advocates. It then lists additional tips for creating engaging social media content through consistent posting, using different media types, engaging with influencers, using visuals and video, and going live. The document emphasizes thinking like customers and provides tools and ideas for finding great content and growing an audience.
Greg Fry is an international social media trainer who delivers regular training on platforms like LinkedIn, Facebook, Twitter, YouTube, and Google+ for institutions. He works as a social business and content consultant, believing businesses need clear goals, strategies, and measurable content. In 2014, Greg consulted with companies like Ulster Bank, Microsoft, UPC and Coca Cola Hellenic. The document discusses social media tools that facilitate online conversations, the rise of video content, mobile trends, content marketing, content examples, and future social media trends around video, unique content, social advertising, private networks, and advocacy.
This document provides information and tips about content marketing. It discusses what content marketing is, types of content, examples of content, trends in content marketing, and tools for creating and sharing content. Key points include that content should be valuable for the target audience and drive business goals; types of content include blogs, videos, photos and more; and content marketing is most effective when supported by a strategy, calendar, promotion on social media, and measurement of results.
Social Dentists - Get more bite from your Social MediaGreg Fry
This document provides information and tips for dentists on using social media. It discusses setting goals for social media use, choosing appropriate channels like Facebook and Twitter, creating a content plan with different types of posts on a calendar, using visuals and video, listening to customers and managing reputation, saving time with tools like Hootsuite, and measuring results. Key advice includes focusing on conversations not just posts, networking locally, and using social ads to promote pages.
Greg Frysocial discussed social media strategy and provided an overview of key concepts. He began by introducing social media and discussing the importance of having a strategy that aligns with business goals. He emphasized developing client personas to better understand target audiences. Additional topics included social listening, setting goals and objectives, tactics, content marketing, and social advertising. The presentation provided a high-level framework for developing an effective social media strategy.
This document provides tips for using LinkedIn to build business. It discusses adding rich media like images and video to make profiles more engaging. It recommends connecting with a wide network of contacts and organizing them into lists. The document also suggests engaging on LinkedIn by updating statuses, publishing content, and participating in groups in order to demonstrate expertise, find new leads, and get introduced to new connections. The overall aim is to use LinkedIn's features to efficiently turn strangers into potential clients.
This document provides tips and strategies for creating effective content marketing. It discusses defining goals and audiences, using visuals and video, writing compelling titles and posts, and distributing content across various social media platforms and third party sites. Key recommendations include doing keyword research, using tools like Canva to create visuals, writing catchy headlines and easy to scan posts, and encouraging audience engagement through comments and sharing. The overall message is that content should have clear business objectives and provide value to the target audience.
Reaching your mobile audience through social media marketingGreg Fry
This document discusses how to reach mobile audiences through social media marketing. It provides statistics on mobile social media usage and outlines Greg Fry, the presenter, as an international social media trainer. It then covers various social media platforms and how to create effective campaigns for each, with a focus on using visuals, video, hashtags and social advertising. Tips are given around listening to customers, creating great visual content, running competitions and calls to action.
This document provides tips for job seekers on using social networking, particularly LinkedIn, to aid their job search and build their personal brand. It recommends job seekers spend time developing a quality LinkedIn profile, including an appealing photo and detailed experience section. It also advises connecting with a wide network on LinkedIn, including past colleagues and classmates, regularly updating one's profile, engaging with relevant industry groups, and highlighting one's skills and expertise. The document emphasizes following up with new connections and maintaining relationships over time.
This document provides tips on using social media to build professional networks and find jobs. It discusses using LinkedIn to create a professional profile, engage with groups, follow companies, and get recommendations. It also discusses using Facebook, Twitter, YouTube and blogs to showcase skills, research companies, find job postings, and connect with others in a given industry. The goal is to strategically build an online presence to get noticed by potential employers and opportunities.
This document provides information on children's use of technology and social media as well as safety tips for parents. It notes that while parents educate children about safety offline, many do not provide the same level of guidance for online activities. Statistics show high rates of internet and social media use among children as young as 5, including risks like cyberbullying. It then lists the minimum age limits for popular social media platforms and apps. The remainder of the document offers specific safety tips for Snapchat, including how to block users, understand limitations of content deletion, and how to report abusive messages. It concludes by providing additional online parent resources and recommends discussing technology use and safety with children.
This document discusses children's use of technology and social media. It provides statistics on children's internet and mobile device usage, experiences with cyberbullying, and time spent online. It also lists the minimum age requirements for popular social media platforms and messaging apps. The document concludes by offering parents tips for setting privacy and safety settings on their children's accounts and devices to restrict who can contact them and view their content. It encourages parents to educate themselves on their child's technology use.
This document discusses children's use of technology and social media. It provides statistics on children's internet and mobile phone usage, experiences with cyberbullying, and time spent online. It also lists the minimum age requirements for popular social media platforms. The document concludes by offering tips for parents on Snapchat settings and privacy controls, as well as resources for educating parents on helping children safely navigate social media.
8 Tips to get more from your LinkedIn account -
1. Get your profile to All Star status and have a great summary.
2. Build up connections.
3 .Personalise your account and stand out.
4. Add Rich Media Links.
5. Update and personalise all introductions.
6. Join and Participate in Groups.
7. Meet contacts offline.
8. Develop business leads with LinkedIn searches.
How publishers can be more effective on Social Media. From listening and uncovering key influencers to creating valuable content......Scheduling your content too.
This document provides tips on using LinkedIn to find a job. It recommends completing your LinkedIn profile with a quality photo, detailed experience section, and recommendations. It also suggests connecting with contacts, personalizing your profile, adding links, photos and videos, updating your status regularly, joining groups, following companies, and using LinkedIn searches to find job opportunities. The document emphasizes investing time on LinkedIn to build your professional network and visibility to recruiters.
India's Most Generative AI and Chatbot Service Providers to Follow 2024.pdfinsightssuccess2
India's Most Generative AI and Chatbot Service Providers to Follow 2024’ are revolutionizing various industries, including e-commerce, healthcare, finance, and customer service. Their diverse applications showcase the versatility of these technologies.
Honoring and Understanding the Significance of Guru PurnimaExotic India
In the oldest beliefs, it is believed that the day marks the first transmission of the Yogic sciences from Lord Shiva (The Adi yogi or first yogi) to his disciples, the ‘Saptarishi
The report provides detailed insights into project economics, including capital investments, project funding, operating expenses, income and expenditure projections, fixed costs vs. variable costs, direct and indirect costs, expected ROI and net present value (NPV), profit and loss account, financial analysis, etc.
Top 10 Tech Leaders Revolutionizing Industries, 2024.pdfCIO Look Magazine
facilitating a remarkable revival of these dormant wells—Reena Jain worked tirelessly armed with her expertise as an oilfield engineer at Schlumberger. Her technical prowess in executing well-stimulating jobs breathed life into over a hundred abandoned wells, rekindling hope and productivity.
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Virtual Production Tool Set and Technologies Redefining Cinema.pdfvirtualproduction38
Discover how Virtual Production Tools and cutting-edge tech are revolutionizing filmmaking! Unleash creative freedom with virtual sets and in-camera VFX.
AI and Best Use Cases for Your Personal Life.pptxBrian Frerichs
THIS SLIDE PROVIDES A BRIEF OVERVIEW OF THE TOPIC AND THE KEY AREAS THAT WILL BE COVERED IN THE PRESENTATION ON HOW AI CAN BE LEVERAGED FOR PERSONAL LIFE APPLICATIONS.
From Dallas to Houston Exploring Texas.docxKeilyLexi
The Austin housing market has captured the nation's attention due to its rapid growth and dynamic changes. This vibrant city, known for its live music scene and tech industry, is facing both opportunities and challenges in its housing sector. For residents and potential buyers, understanding these complexities is crucial.
1911 Gold Corporation is located in the heart of the world-class Rice Lake gold district within the West Uchi greenstone belt. The Company holds a dominant land position with over 62,000 Hectares, an operating milling facility, an underground mine with one million ounces in mineral resources, and significant upside surface exploration potential.
IRDAI's Regulatory Sandbox - Transforming Insurance Sector in IndiaEnterslice
The IRDAI Regulatory Sandbox is a groundbreaking initiative that allows insurers and innovators to test new ideas in a safe environment before rolling them out widely. This blog explores how the IRDAI Regulatory Sandbox is encouraging innovation while ensuring consumer protection in India's insurance sector.
Movers near me in Dubai , Best Packers and Movers In Dubaiimranmalik114455
Movers near me in Dubai offer services to facilitate seamless relocations for individuals and businesses within and across the UAE. Finding reliable movers near you in Dubai is essential for a smooth relocation experience. Whether you're moving within the city or to another emirate, professional movers offer a range of solutions, from transport and packing to de-packing and settling in.
Dubai is home to professional moving companies known for their efficiency and reliability in handling relocations across the city and beyond. Movers near me in Dubai facilitate smooth relocations for individuals and businesses alike. Their commitment to quality service and reliability makes them indispensable partners in navigating Dubai's vibrant real estate landscape and fast-paced lifestyle.
They specialize in managing the moving process from planning and packing up through transportation to unpacking and re-packing the destination. Dubai's movers are known for their efficiency, reliability, and customer-centric approach, making them integral partners in the city's dynamic environment where relocation is common.
Many companies also provide tailored solutions for international moves, making them a valuable resource for expatriates and residents alike.
This case study underscores upGrad's role in reshaping education through internet-driven innovation, illustrating its commitment to empowering learners and fostering career growth in the digital age.
#Digital Transformation
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#Industry-Relevant Programs
The Business Process Model and Notation (BPMN) is the OMG industry standard for defining and orchestrating the flow of activities comprising end-to-end business processes. This live event will showcase the iterative creation and seamless exchange of BPMN models among different tools, highlighting the interoperability and sophistication of current BPMN technology. This showcase is an invaluable opportunity for professionals in the field to witness firsthand the advanced functionalities and collaborative potential of BPMN tools. Join us for an insightful exhibition of the latest advancements in business process management.
4. Digital Video trends happening now
Video conversations become the norm2
Video becomes interactive1
Brands team up with Vloggers and Influencers3
Live Video evolves4
6. Think Like a Content Marketer
INSERT GRAPH HERE
“Content marketing is a
strategic marketing approach focused
on creating and distributing valuable,
relevant, and consistent content to
attract and retain a clearly-
defined audience — and, ultimately, to
drive profitable customer action”
- Content Marking Institute
7. Examples of Video Marketing
INSERT GRAPH HERE
- Live Streams
- Customer Service Videos
- Funny Videos
- Video Case studies
- Video teasers
- Hot News Topics
- Crowd Sourcing videos
- Event Previews
- Event Roundups
- Guides/ How to videos
- Video Product reviews
- Interviews
8. “The nobodies are the new somebodies”
Who are the influencers in your industry and/or in the video world?
10. Formatting your Video
Title – Ensure your keywords are included in your title.
Intro - Does it hold the viewer’s attention? Does it explain what the video
is about? Does it communicate the “what it’s in it for me” to the viewer?
Tags and Descriptions – Think SEO. Take time adding a description to
your video. Also add relevant tags so your video can be found online.
Add Subtitles - Add subtitles or captions so the viewer can understand
your video with or without sound.
Branding – Make sure you add your logo to your video. That way when
your video goes viral everyone will know where it came from.
Call to Action – Add a call to action in your video.
11. In front of
the camera
Screen
Recording Webinars LIVE video
Creating Content
16. In your groups create a video. Think “Value”.
Use one of the tools provided to create a video or
“Live Video”
Post your tips online using the hashtag
#smsummitirl
Theme:
“My Social Media
Summit
Takeaway”
The Workshop
The 10 Minute
HUDDLE
24. Live video streaming on mobile devices is about to grow by 39 times in the next five
years, Cisco predicted in its newest Mobile Visual Networking Index forecast. – Feb 6th 2017
28. Image credit: Form Meets Function
Think Vertical
As of February 2017:
• Facebook - Vertical videos
publish with no black borders.
• Instagram - Vertical videos
publish with no black borders.
• Snapchat - Vertical videos
publish with no black borders.
• Twitter - Vertical videos publish
with no black borders.
• YouTube - The Android version of
the app hides black borders when
device is held vertically and video
is viewed in full screen.
39. The 10 Tip Takeaway
• Create video for your audience not you. Be creative and dare to be
different.
• Look at the camera and be yourself. It is not a Hollywood movie
you are recording.
• Use simple video editing software such as Power Director, Adobe
Premier Pro, iMovie or Final Cut Pro.
• Reinvent your Social Media updates by using video apps. (Quik,
Magisto, FilmoraGo, Clips)
• Share, Share and Share - on your Facebook page, repurpose for
Instagram, Newsletters etc.
• Tag all your video content.
• Add captions or subtitles to your video..
• Use Video tools like Go To Meeting or even Skype to meet regularly
with your clients. (particularly the ones that are far away.
• Use Live Streaming to showcase any offline Use Screen recording
to give customer support. (Check out Camtasia)
@gregfrysocial