Personal Information
Organization / Workplace
New Delhi Area, India India
Occupation
Former Director of Strategic Planning, HS Ad India
Industry
Advertising / Marketing / PR
About
Shantanu is a strategic marcom professional who believes that an interplay of Technology, Collaboration and Design is driving brand innovation & growth in the new digital driven economy.
In a career spanning over 20 years, he has enjoyed working the most, with 3 global leaders in consumer electronics - LG, Samsung and Sony - in the Middle East and India. Apart from this, he also has the working knowledge across many other product verticals, either as a consultant or as a practitioner. Some of these verticals are: Hospitality; Footwear; Hospitals & Healthcare; Oral Care; Cosmetics; Watches; Basmati Rice; Shopping Malls / Retail; Frozen Desserts; F&B; etc.
Tags
branding
marcom
oman
positioning
advertising
leadership strategy
mattress
comms planning
strategic planning
communications planning
design thinking
mootee
cim
idris
idris mootee
brands
awareness
conservation
strategy
communication
tourism
monte carlo
brand architecture
launch
garments
apparel
kidswear
fashion
See more
Users being followed by Shantanu Sengupta