Tools for building your MVP on AWS
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1) The document discusses building a minimum viable product (MVP) using Amazon Web Services (AWS). 2) It provides an example of an MVP for an omni-channel messenger platform that was built from 2017 to connect ecommerce stores to customers via web chat, Facebook Messenger, WhatsApp, and other channels. 3) The founder discusses how they started with an MVP in 2017 with 200 ecommerce stores in Hong Kong and Taiwan, and have since expanded to over 5000 clients across Southeast Asia using AWS for scaling.
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Tools for building your MVP on AWS
- 1. © 2020, Amazon Web Services, Inc. or its affiliates. All rights reserved. Tools for building your MVP on AWS Belton Kwong Solutions Architect Amazon Web Services Alan Chan Founder & CEO Omnichat
- 3. © 2020, Amazon Web Services, Inc. or its affiliates. All rights reserved. Reid Hoffman Cofounder LinkedIn
- 5. Minimize task size Adds incremental value Done in a single sprint One engineer can handle Reducing scope removes ambiguity Easier to prioritize
- 6. Continuously ship releases AWS CodeCommit AWS CodeBuild Third-party tooling AWS CodeDeploy AWS CodePipeline AWS CodeStar Source Build Test Deploy
- 7. If you build it, you must maintain it
- 8. No infrastructure provisioning, no management Scale automatically Pay for value Highly available and secure Build less, deliver more
- 10. Easiest way to get started Create larger instances Add attached block storage Load balance your application Connect to AWS services Networking & data transfer DNS management One static IP/instance Computing power
- 11. AWS Elastic Beanstalk Deploy and scale monolith Availability Zone 1 Availability Zone 2 Auto Scaling group Amazon RDS Instances Amazon RDS Elastic Load Balancing (ELB)
- 13. Building your API on AWS Amazon Cognito Amazon S3 Amazon API Gateway Services AWS Lambda Any AWS service Mobile AWS Fargate Web
- 15. Static / Single page web AWS Amplify
- 16. Containers Amazon Elastic Container Service Amazon EC2 Container Registry AWS Elastic Beanstalk Amazon Elastic Kubernetes Service AWS Fargate AWS App Mesh
- 17. AWS Organizations AWS Key Management Service AWS CloudTrail Security AWS Systems Manager (Session Manager) AWS Secrets Manager (Parameter Store) AWS ShieldMFA tokenAWS Identity and Access Management Amazon Cognito AWS Certificate Manager Amazon CloudFront
- 18. Data model and store Relational Referential integrity, ACID transactions, schema- on-write Lift and shift, ERP, CRM, finance Amazon Aurora Amazon RDS Key value High throughput, low-latency reads and writes, endless scale Real-time bidding, shopping cart, social, product catalog, customer preferences Amazon DynamoDB Document Store documents and quickly access querying on any attribute Content management, personalization, mobile Amazon DocumentDB In-memory Query by key with microsecond latency Leaderboards, real-time analytics, caching Amazon ElastiCache Graph Quickly and easily create and navigate relationships between data Fraud detection, social networking, recommendation engine Amazon Neptune Time-series Collect, store, and process data sequenced by time IoT applications, event tracking Amazon Timestream Ledger Complete, immutable, and verifiable history of all changes to application data Systems of record, supply chain, healthcare, registrations, financial Amazon QLDB AWS service(s) Common use cases
- 19. Alan Chan (Founder & CEO) How to build an MVP Omni Channel Messenger Platform by AWS
- 20. Alan Chan (Founder & CEO) • Serial Entrepreneur, over ten years software technology experience • Change the world with technology Convert visitors to customers through chat
- 21. Malaysia Taiwan Indonesia Hong Kong Japan South Korea Thailand Australia Singapore Philippines Our Presence (From 2017) Serving 5000+ online businesses across Asia
- 22. Clients
- 23. Omni Channel Chat Commerce
- 24. View Site View Product Add to Cart Checkout Purchase Ecommerce Sales Funnels Average conversion rate : 2% Average visited time before purchase : 7 times
- 25. Omnichannel team inbox Centralize sales and support activities, managed by team • Web Live Chat • FB Messenger • LINE Messenger • WhatsApp • Wechat
- 26. Intelligent Auto Reply Chatbot Keyword Bot triggered by - Webchat - Facebook Messenger - Whatsapp - Line - Chatbot
- 27. Marketing Campaign Performance Report View all broadcast message report including sent received and read rate Marketing Campaign KPI • Sent, Read numbers • Click Through Rate (CTR) • Purchase & Revenue • ROAS • Failed Numbers
- 28. Back to 2017, MVP from 0 to 1
- 29. Minimum viable product MVP
- 30. Minimum viable product MVP
- 31. 2017 MVP, Webchat on Ecommerce Website
- 32. 2017 MVP, Webchat on Ecommerce Website 200 Ecommerce Store 30%HK，70%TW 200
- 33. Using AWS from 0 to 1
- 34. Starting from 1 to …..
- 35. Omni Channel Chat Commerce Over 5000 Clients within SEA CHAT SHOPPING BROWSING
- 36. Using AWS from 1 to ……
- 37. Scaling to the future by AWS
- 38. Omnichannel Chat Commerce Convert visitors to customers through chat alan.chan@easychat.co www.omnichat.ai Alan Chan (Founder & CEO)
- 39. Thank you! © 2020, Amazon Web Services, Inc. or its affiliates. All rights reserved. Belton Kwong beltonhk@amazon.com Alan Chan alan.chan@easychat.co