Spot-on analysis by Max:
Generally speaking: The more independence a technology gives you, the higher its barrier for adoption.
I really hope that this when smart folks start putting their skills towards making the ideas of the indie web more widely available:
I think we’re at a special moment right now. People have been fed up with social media and its various problems (surveillance capitalism, erosion of mental health, active destruction of democracy, bla bla bla) for quite a while now. But it needs a special bang to get a critical mass of users to actually pack up their stuff and move.
After nearly two decades of fighting for this vision of the internet, the people who believed in federation feel like they’re finally going to win. The change they imagine still requires a lot of user education — and a lot of work to make this stuff work for users. But the fundamental shift, from platforms to protocols, appears to have momentum in a way it never has before.
I don’t like making unpaid contributions to a for-profit publisher whose proprietor is an alt-right troll.
Same.
I can see no good arguments for redirecting my voice into anyone else’s for-profit venture-funded algorithm-driven engagement-maximizing wet dream.
I’ve been very guilty of putting all my eggs in the Twitter basket over the last couple of years, especially, and all of that has been destroyed by one bellend billionaire. I’m determined not to make that mistake again and even more determined to make my little home on the internet—this website—as lovely and sustainable as I can make it.
Pour a foundation for your own silo or home.
I love not feeling bound to any particular social network. This website, my website, is the one true home for all the stuff I’ve felt compelled to write down or point a camera at over the years. When a social network disappears, goes out of fashion or becomes inhospitable, I can happily move on with little anguish.
Mastodon is a vibe shift in the best possible way.