Vita Toothbrush
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The document proposes a smart textile toothbrush pot that monitors oral health. It would contain a sensor, base, and soft rubber brush holder to diagnose, monitor, prevent, and cure oral health issues. The pot aims to provide an innovative, convenient, and multifunctional solution for oral healthcare in the home. It could benefit users through general health improvement and preventative care, as well as benefit industries through job creation and emerging business opportunities. Challenges include high research costs and gaining user trust in dependability.
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Vita Toothbrush
- 2. Antoine Combes - Leah Mould - Erika Robl - Yoonju Sohn - Daniele Tamborini TOOTHBRUSH POT
- 3. OUR AIM in the comfort of their own home or chosen space Provide innovative solutions for people to MONITOR DIAGNOSE HEALTH PROBLEM PREVENT CURE By implementing a smart / adaptable / functional textile to design improved health devices
- 4. OUR CONCEPT smart textile self-cleaning base + charge - sensor - diagnose - monitore - prevent - cure soft rubber holder brush is kept safely in its base after use a toothbrush that looks just like any other else F E A T U R E S
- 6. U N I Q U E N E S S
- 7. Friendly Convinient Multifunction Health BENEFITS U N I Q U E N E S S HAVE A FORGETTABLE EXPERIENCE!
- 8. “The world today has limited healthcare, a growing population including increased needs for aging generations.” - Nick Tyrell, Product Development Strategist, Rocket Medical - The Oxford Illustrated Companion to Medicine C O N T E X T
- 9. It has provided visibility to the tremendous potential of micro and nano technologies not only for the future of medicine, but also for the improvement of healthcare processes today. - Lyon 2011 pHealth Conference C O N T E X T
- 10. DIY Health is the number 2 crutial consumer trend for 2012: Expect to see consumers take advantage of new technologies to discreetly and continuously track, manage and be alerted to any changes in personal health. - Trendwatching.com C O N T E X T
- 11. The Value of Time: A self-employed patient sued his podiatrist because twice he kept him waiting past the time of the appointment, once for 50 minutes, and once for 80 minutes! The fact that this case was tired reflects the rising importance of time to customers. - Susan L. Koen, Ph.D. Powering Sustainable Performance in an Always-On World C O N T E X T
- 12. Competitive forces and transparent quality will drive medical innovation. Consumer demand fore less invasive procedures and treatments. - Eureka Medical, The Inventor Network C O N T E X T
- 13. Stage 1: - defiecencies - children - elderly Progression... Stage 2: - Diseases - Average peolple Progression... U S E R S
- 14. User benefits: - General health improvement - Preventative care - Time and Convenience - Multifunctional Use: Toothbrush Plus B E N E F I T S
- 15. Industry benefits: - Co-creations - Emerging Businesses - Job Creation In the US alone, healthcare will generate 3.2 million new age and salary jobs between 2008 and 2018, more than any other industry, largely in response to rapid growth in the elderly population in the United States alone. -Bureau of Labor Statistics, United States Department of Labor B E N E F I T S
- 16. World benefits: - Cost-effective for healthcare systems - Sustainable solutions - Package reduction - Fuel emissions reduction - Waste reduction B E N E F I T S
- 17. 2 0 12 2 0 17 2 0 2 2 2 0 2 7 2 0 3 2 ... Stage 1 Stage 2 Stage 3 1st implementation 2nd implementation T E C H N O L O G Y
- 18. B U S I N E S S M O D E L Product Where are we working? Service Brand Comunication
- 19. B U S I N E S S M O D E L Innovation = Commercialization WHO? Potential Investors WHY? - Pharmaceutical / Chemists Product Innovation - Big Distribution Consumer Demand - Textile Industry Saving Money - Government Continious Growth of Sales - Private healthcare - End User PLUS: Sustainable: Waste/Fuel *Provides VALUEABLE image for companies
- 20. Daily routine 24 21 6 9 12 18 Night Breakfast Lunch Dinner Sleep School / Work S C E N A R I O S
- 21. Sickness / Tiredness S C E N A R I O S Travelling Inside transportation
- 22. O V E R C O M I N G C H A L L E N G E S - Competitive market - Smart textile in multiple way - Nanotechnology advancement [Possible future implemetation] - Research costs / initial costs - User unsure of dependability - User unsure of frequency S W TO
- 23. O V E R C O M I N G C H A L L E N G E S P R O P O S E D S O L U T I O N Willingness within health community to invest, trends are showing a growing demand for personal health devices that monitor health from remote locations. There is also growing investment in the healthcare, textile, and scientific markets. S W TO
- 24. O V E R C O M I N G C H A L L E N G E S - Friendly - Multifunctional use - Eliminate oral consumtion fear - Eliminate pill supplies - Convinient time saving - Forgettable experience - Company value increase - Technological advancement - Expand doctor focus S W TO
- 25. HAVE A FORGETTABLE EXPERIENCE!