synergy
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Synergy refers to different entities cooperating to achieve a greater outcome than the sum of their individual parts. Media institutions exploit various platforms like web, DVDs, and downloads to sell multiple related products from a single film. This allows various companies to link up and profit from one major product. For example, Disney pioneered synergistic marketing techniques in the 1930s by allowing companies to use Mickey Mouse in various products and advertisements.
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Synergy and convergence
Synergy refers to different entities cooperating to create an outcome greater than the sum of its parts. It involves strategically connecting related areas of entertainment. New technologies and various platforms allow media institutions to sell multiple related products from one film. Walt Disney pioneered this approach of synergistic marketing in the 1930s. Convergence is the integration of different media platforms into single technologies, like the iPhone which combines phone, camera, and computer functions. Media recognizes audiences enjoy converged devices and want varied consumption of short form content.
Synergy and cross media convergence
Synergy refers to the simultaneous release of related products from a company to promote each other. It allows different business divisions within a conglomerate to work together boosting profits. For example, Sony released its Skyfall film, soundtrack, DVD, and video game together so each product promoted the others. Cross-media convergence combines different media like film, television, and websites to distribute content in an integrated way, as seen when Adele's single for Skyfall was released across these platforms. While similar, synergy can involve non-media products like merchandise, giving large conglomerates an advantage over smaller companies in coordinating promotions across multiple divisions.
Synergy And Cross Media Convergence
Synergy refers to different entities working together advantageously, where the whole is greater than the sum of its parts. Media companies exploit various platforms like film, soundtracks, video games, and merchandise based on one property to increase profits. Vivendi Universal, which owns Working Title Films, benefits from synergy across its subsidiaries in film production, distribution, television, music, and other areas to promote its content on multiple platforms.
Sectionbaudiences
The document discusses key aspects of the film industry process including production, distribution, and exhibition. It explains that production involves pre-production, production, and post-production. Distribution involves marketing and getting copies of films to exhibitors, who then show the films to audiences in cinemas or homes. The film industry aims to achieve synergy across production, distribution, and related products through various forms of ownership models and convergence.
Synergy and cross media convergence
Here is a 5 sentence paragraph using terminology from the document:
Large companies like Sony benefit more from synergy and cross media convergence than smaller companies due to their size and being conglomerates. As a conglomerate, Sony owns subsidiaries across different media like film studios, record labels, and electronics manufacturers. This allows Sony to leverage synergies between these divisions to promote linked products from its movies, soundtracks, and electronics. Smaller independent companies like those behind Ill Manors lack this vertical integration and diversity of ownership, limiting their ability to coordinate synergistic campaigns. The uneven playing field advantages conglomerates that can utilize their portfolio of companies to maximize profits through cross-promotional opportunities not available to smaller firms.
Media convergence and synergy
Technological convergence refers to different technologies resembling each other and blurring the lines between them, like TVs becoming more like computers. Cross media convergence involves media institutions delivering content across multiple channels. Media synergy occurs when different parts of a media company work together to promote linked products across media.
11 synergy symbiosis
Here are definitions of synergy and symbiosis without copying from the document:
Synergy refers to different entities working together cooperatively to create an outcome that is greater than the sum of their individual parts. It involves strategically connecting related areas of entertainment to promote and sell related products.
Symbiosis occurs when different companies partner to promote a range of related products from one source, such as a film or game. Each company licenses rights to create merchandising that promotes the original product, and shares profits.
Some examples of synergy and symbiosis in the video game industry:
Synergy: Game developers partnering with movie studios to create games based on blockbuster films. This expands the audience for both and increases
Synergy revision
Sony is classified as a convergence industry because it operates across multiple sectors including film production, television hardware, music production, music distribution, and gaming. Sony uses synergy across its business sectors to increase profits. For example, with Spider-Man, Sony was able to profit from the film, soundtrack, game, DVD, and merchandise. Synergy provides advantages like reducing risk through diversification and reaching wider audiences. However, synergy can also be difficult to achieve in practice and lead to job losses or oligopolies.
Casestudypownership
The document summarizes the Walt Disney Company's business structure and operations. It discusses that Disney has four major sectors: media networks, parks and resorts, studio entertainment, and consumer products. It also describes that Disney has grown through conglomeration, globalization, integration, and media synergy. Disney faces competition from other companies targeting similar family audiences, such as Nickelodeon, but has maintained an advantage through its iconic characters and expansive theme park attractions.
Media convergence and synergy
Here are my findings from analyzing the marketing and promotional material for The Harry Potter series and This is England:
- The Harry Potter print poster features the main characters and is clearly aimed at a young audience, capitalizing on the popularity of the book series.
- Extensive marketing across multiple Warner Bros. properties like TV channels, music, and books shows synergy. The film soundtracks being released on record labels owned by the studio also demonstrates synergy.
- Technological convergence is seen in the ability to watch the films online or on streaming services, as well as purchase soundtrack music digitally. This expands access.
- This is England's marketing featured the gritty coming-of-age story and realist drama
Vertical & horizontal integration
This document discusses different types of integration in the film industry: vertical integration where a company owns production, distribution, and exhibition; horizontal integration where a company expands into other areas of the industry; and synergy, where products are promoted within films. It provides the example of how Sony used these integration strategies for the film Casino Royale, with Sony phones, laptops, and cameras featured and the film distributed by Sony-owned companies. Casino Royale also exhibited horizontal integration through involvement of other production companies like MGM.
Synergy essay
Cross-media convergence and synergy allow major film studios to promote their films across multiple platforms and maximize revenue. Disney is an exemplar of cross-media convergence, owning media across film, television, publishing, music and theme parks. They have mastered using synergy across these platforms to promote their films and franchises like Avengers and Frozen, which are then ubiquitous brands. This cross-promotion helps Disney and other major studios dominate the film industry and box office through large-scale franchises.
Media ownership
The document discusses the differences between independent and conglomerate media companies by comparing Ill Manors and Skyfall. Ill Manors had a small budget of £100,000 as an independent film, allowing it to take more creative risks. In contrast, Skyfall had a blockbuster budget of $200 million as a conglomerate production, enabling large-scale elements but requiring mass market appeal. Independent companies have difficulties with marketing through synergy compared to conglomerates that can leverage affiliated businesses.
understand the structure and ownership of media sector
The Walt Disney Company owns media platforms across film, television, parks and resorts, consumer products and interactive divisions. It owns major television networks like ABC and subsidiaries like ESPN. Disney owns full copyrights of its content and profits from all business units. It competes with other large conglomerates like 21st Century Fox, Universal and Time Warner for media market share. While some criticized Disney's acquisitions of Marvel and Lucasfilm, its films and parks appeal to broad audiences.
Media ownership skyfall ill manors
Sony is a large international conglomerate that produced and distributed the James Bond film 'Skyfall'. As a major Hollywood studio, Sony was able to utilize extensive cross-promotion across its various business divisions, including music, games, and consumer electronics. It also had the financial resources and industry clout to engage in widespread early publicity campaigns. In contrast, smaller independent films have far more limited marketing budgets and opportunities for synergistic promotion.
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Groundhog Day grossed $14.6 million in its opening weekend and $70 million overall in the US with rental earnings of $32.5 million. It was filmed from March to June 1992 and released on February 12, 1993, becoming the #1 movie for two weeks. Quality films in the early 1990s meant high production costs for special effects, celebrities, and promotion amid an economic recession and threats of strikes.
Tech convergence & prolif of hardware content
Technological convergence and the proliferation of hardware and content have created pressures for media institutions in production, distribution, and exhibition. In production, major studios have more resources to spend on technology and promotion, pressuring independent British film companies. In distribution, majors benefit more from synergies across platforms. In exhibition, audiences now have more options for viewing films which pressures cinemas to improve the viewing experience with new technologies like IMAX and 3D. While this expansion of options is positive for audiences, it also enables piracy and reduces institutional control over audiences.
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This document discusses how digital technology has impacted various aspects of the film industry, including production, distribution, marketing, and exhibition. It notes that digital technology has made it cheaper and easier for independent filmmakers to produce and distribute films. However, it has also enabled piracy and unauthorized downloading, which major studios see as a threat as it takes power away from them. The document discusses various ways the industry has tried to address these issues, and considers how new technologies may change the film viewing experience both at home and in cinemas.
Spiderman
Sony used various techniques to promote and profit from the Spiderman film across its different business divisions in a synergistic way:
- The film was distributed by Sony Pictures, the soundtrack featured artists signed to Sony Music labels, and the film was adapted into a video game for PlayStation consoles.
- Sony also benefited from product placements of its own products in the film and profits from related merchandise like toys, clothes and posters that promoted both the Spiderman brand and Sony.
- This vertical and horizontal integration across Sony's film, music, gaming and technology divisions allowed it to converge media platforms and spread the commercial potential of the Spiderman property more widely, while diversifying its business risks. Sony also engaged in
Synergyandcrossmediaconvergence
Large media conglomerates like Sony are able to benefit more from synergy and cross media convergence due to their size and ownership of multiple divisions. They can simultaneously release related media products from their film, music, and electronics divisions to promote each other. In contrast, smaller independent companies have fewer related products and divisions to utilize synergy and cross media convergence, putting them at a competitive disadvantage compared to large conglomerates.
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understand the structure and ownership of media sector
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Advances in technology like stabilized cameras, digital editing, and special effects have impacted genres by allowing new types of shots and more realistic graphic content.
Continuity editing
Continuity editing is a system of film editing that maintains a clear and continuous narrative through a set of rules. The rules include establishing shots, shot/reverse shot editing, the 180-degree rule, the 30-degree rule, crosscutting, match on action editing, eyeline matching, and re-establishing shots. Following these rules helps the narrative have structure, allows shot sequences to flow seamlessly, and makes the film easier to follow.
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一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
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8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
办理(hud文凭证书)英国哈德斯菲尔德大学毕业证【微信：741003700 】外观非常简单，由纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理(hud文凭证书)英国哈德斯菲尔德大学毕业证【微信：741003700 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理(hud文凭证书)英国哈德斯菲尔德大学毕业证【微信：741003700 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
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本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
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一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
办理(kcl毕业证书)英国约克圣约翰大学毕业证【微信：741003700 】外观非常简单，由纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理(kcl毕业证书)英国约克圣约翰大学毕业证【微信：741003700 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理(kcl毕业证书)英国约克圣约翰大学毕业证【微信：741003700 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理(kcl毕业证书)英国约克圣约翰大学毕业证【微信：741003700 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
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synergy
- 2. Definition: Synergy: is the term used to describe a situation where different entities cooperate advantageously for a final outcome. Simply defined, it means that the whole is greater than the sum of its parts. It’s the ‘strategy of synchronising and actively forging connections between directly related areas of entertainment.’ New technologies supports this process – web, dvd, downloading. Media institution exploit various platforms to sell various products related to one film (e.g. film and soundtrack and video game.) Symbiosis is the linking up of various companies to make profits from one product.
- 4. Symbiosis This is when different medium working together for each other’s benefit. For example, a book is a medium. It is transformed into a play and shown in a theatre. Then, a production house makes a movie based on the play. Again, a television company uses the movie for its operation time. Here, different media like book, theatre, film, television work with each other and gain benefit. The book’s writer is paid by the theatre, the theatre is then paid by the film company and then they receive money from television. Along with monetary transaction, these media get promotional advantage from each other. In conclusion, Media Symbiosis is an act an act of different media of helping each other for each others’ benefit, advantage and gain. It helps all the media involved for their survival and growth. Walt Disney pioneered symbiosis marketing techniques in the 1930s by granting firms the right to use his Mickey Mouse character in products and ads.
- 5. Convergence Convergence is the process by which a range of media platforms are integrated within a single piece of media technology. For example the Xbox 360 is a games console, a DVD player and an internet modem. The iPhone is a phone, a camera, a video camera, an mp3 source, a radio, games console, web browner and a palmtop computer. Media institutions recognise that audiences enjoy using converged technology, want to consume media in a variety of different ways and provide short form content for downloading e.g. video clips, trailers, music videos ect.
- 6. Vivendi Universal Working Title films is owned by Universal films Universal films is part of Vivendi Universal Vivendi Universal is a giant name in the world of the privatised water industry all over the world, from Brazil to the UK It also owns a major phone companies in many countries It owns 60 publishing houses selling 80 million books a year / 40 million CD- ROMS a year Owns mp3.com Owns Universal records. (22% share of global market across 63 countries)