Strengthen your school profile- Claire Morvan, CSS
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This document provides guidance for eTwinning evangelists on disseminating project results to have greater impact. It recommends planning dissemination by thinking about visibility, dissemination, exploitation and branding. Users are key, so engage your audience by understanding their needs and how to tailor key messages and actions. A dissemination plan should identify the purpose and intended outcomes, messages, and resources needed to reach targets like parents, colleagues, and pupils. Developing a clear structure and plan can help evangelists effectively communicate project results.
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Strengthen your school profile- Claire Morvan, CSS
- 2. • 5 words -> why do you work in school/in education
- 5. Why? Generate savings from not ‘re-inventing the wheel’ Create spin-off effects Improve the reputation and recognition of your school Use your experiences to transform and improve systems Raise the motivation of pupils Feed the policy process
- 6. Creating more impact • Planning – Think before you start • Visibility - Make your project known • Dissemination – Getting your project results out • Exploitation- Make sure your results are used
- 9. USERS are the KEY
- 10. Engage your audience • Who are they? • What are their needs? • Your objectives? • Key messages? • What will you do ?
- 12. Your turn! 6 targets: • Parents • Other colleagues • Head master • Pupils
- 13. Structure your plan Purpose product/ outcomes messages resources
- 14. Let’s give a try • Grouping • Make your dissemination plan • Feedback
- 15. eTwinning communication manager Claire.morvan@eun.org Thank you for your attention
Editor's Notes
- 15’ in total Peers 5’
- 15’ in total Peers 5’