Resumes, Cover Letters, and Applying Online
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This webinar showcases resume styles and the elements that go into building your resume. Every job application requires unique skills, and this session will show you how to improve your resume to match the jobs to which you are applying. Additionally, we will discuss cover letters and learn about ideas to include. Every job application requires unique skills so learn ways to give you the best chance of success when applying for a new position. Learn how to take advantage of all the features when uploading a job application to a company’s applicant tracking system.
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Resumes, Cover Letters, and Applying Online
- 1. Resumes, Cover Letters & Applying Online brought to you by Bruce A. Bennett Career Coach Corner July 3, 2024
- 2. Introduction & Notes for Workshop Introduction MCWN Volunteer in 2010 & contractor starting 2018 Career Coach Corner Blogger & Presenter B² Discuss LinkedIn Podcaster General Notes for Today My contact info is on the last slide Workshop is interactive, Q/A & Parking lot Follow-up email includes a link to the deck and evaluation survey 2
- 3. Outline for Workshop Today Resume Different Formats Components General Points & Mistakes Fine Tuning Your Resume Cover Letters Standard Format Comparative Style Applying Online Applicant Tracking Systems (ATS) Identify specific ATS vendors 3
- 4. Goals for Workshop Identify core elements of resume and cover letter Restate job responsibilities into STARs Utilize ATS Simulator websites to customize resume Identify the various Employer Applicant Tracking Systems (ATS) 4
- 6. Not all Resumes are Created Equal 6
- 7. Resumes are Not Created Equal Paradigm for job search changed radically One resume does not work Customize resumes to fit a job posting Key skills from the job ad must be in your resume Self Awareness Identify Top 5 Skills by High 5 Test 7
- 8. Resumes are Not Created Equal The basic report is FREE! What's in the full report - $29 https://high5test.c om/personality- test-for- individuals/ 8
- 9. Resumes are Not Created Equal What do you want? Identify five job titles Determine target companies Research what skills are needed for those jobs Create a spreadsheet with three columns List your skills and which skills are required Ascertain any shortfalls Decide on how to address issue Education, Volunteer or Training? Catherine Breet Byers suggests 3 simple steps 9
- 10. Resume Formats Chronological Details work experience history by dates Most common & widely accepted Functional Highlights skills and expertise Infographic Graphic, colorful, & creative Marketing, graphics designer & graduates Main drawback is not ATS friendly format Plain Text 10
- 11. Resume Formats Chronological Resume Format Functional Resume Format Infographic Format Plain Text Format Plain Text Format File 11
- 12. Resume Components Contact information Name Address (printed vs. digital) Phone number Provide only one phone number, not labeled Use format 234-567-9876 Email Update email from AOL or Yahoo Provide a Gmail address to be more “current” LinkedIn URL 12
- 13. Resume Components Career or Professional Summary Elevator speech scripted out Skills, Keywords or Buzzwords and phrases relevant to your industry & skills Work Experience Company, Job Title and Dates (Month/Year) Description of company and/or URL if not easily recognized Achievements, not duties or responsibilities Previous performance appraisals helpful More bullets for the current position STARs or CARs 13
- 14. Resume Components Education College Degree, Activities, or GPA if a recent grad Acceptable to omit the years from education Continuing Education Seminars, Workshops, Special training Military Experience Rank, Duties, Responsibilities, Relevant Experiences Technical or Computer Skills Community Activities Volunteer Experience 14
- 15. Work Experience Bullet - STAR/Metrics Maintained accounting records for AR and AP Managed 1,000+ AR & AP accounts working directly with CFO Answered the phone Resolved customer issues through inbound calling system, averaging 60 calls a day Sold computers and printers to customers Practiced consultative sales techniques to match customers with their hardware & software needs versus their wants Managed and supervised 10 staff members Coached and developed 22 direct reports into supervisory role positions 15
- 16. Resume Components Bullet points should have an action verb Use the right action verb to make an impact Use MS Word Thesaurus, highlight word and press Shift F7 Bloom's Taxonomy Action Verbs 16
- 17. Artificial Intelligence Many programs, e.g. - ChatGPT, Copilot, etc. Key is prompts that elicit descriptive bullets Cannot rely on data accuracy, you own it Paul Cameron demonstrates how AI can help 17
- 19. Artificial Intelligence The key is prompts that elicit descriptive bullets 19
- 20. Artificial Intelligence A career summary created by ChatGPT - https://chatgpt.com/ The prompts included a job description from Indeed and an individual resume Experienced warehouse worker and certified forklift operator proficient in both English and Spanish. Skilled in efficiently loading and unloading materials from trucks and vans using a variety of equipment including forklifts, clamp trucks, and manual jacks. Meticulous attention to detail in verifying counts for pressroom materials and preparing finished goods for shipment, while accurately scanning inventory to and from warehouse, dock, and production areas. Committed to safety, productivity, and quality assurance in all assigned duties. 20
- 21. Artificial Intelligence Paul Cameron YouTube Channel https://www.youtube.com/@SpeedUpMySearch Simple Resume Tactic for More Employer Responses 21
- 22. General Points White space needed and two pages maximum Consistent sans serif font type Header font size 15, rest of resume font size 11 Print resume on 20# or 32-36# paper Save resume with name and job title e.g. BABennett LinkedIn Trainer.docx Amanda Augustine Suggests Resume Advice Andy LaCivita - 3 Steps to a Perfect Resume 22
- 23. Typical Resume Mistakes Typos Objective References available upon request the ABC’s of references Provide a Home and Cell phone number 25+ years of experience Putting a 3-page resume on 2 pages Distracting formats and/or fonts Overused stale terms Responsible for or Duties include 23
- 24. Fine Tune Your Resume Chrome extension - www.grammarly.com 24
- 25. Fine Tune Your Resume Grammarly as Microsoft addin 25
- 26. Fine Tune Your Resume These websites help refine your resume Match your key skills with a job description Empowers you to get past ATS robots Job search topical content is offered regularly Free account or premium options available https://theprofessional.me https://cultivatedculture.com/resume-scanner/ https://skillsyncer.com/ www.jobscan.co 26
- 27. theprofessional.me https://theprofessional.me/ - Unlimited scans per month 27
- 32. Cultivated Culture https://cultivatedculture.com/ - Ten scans per month 32
- 39. SkillSyncer https://skillsyncer.com/ - One scan per week Earn additional scans by inviting friends, family, etc. 39
- 40. SkillSyncer 40
- 41. SkillSyncer 41
- 42. SkillSyncer 42
- 43. SkillSyncer 43
- 44. SkillSyncer 44
- 45. SkillSyncer 45
- 46. SkillSyncer 46
- 47. JobScan.co www.jobscan.co - Five scans per month Receive 10 Free Scans with this Referral Link Our new Power Edit experience has been enabled for your account 47
- 48. JobScan.co 48
- 49. JobScan.co 49
- 50. JobScan.co 50
- 51. JobScan.co - ATS Tips 51
- 52. JobScan.co - ATS Tips 52 There are hundreds of ATS vendors These tips are a sample of how a specific ATS data mines a resume
- 53. JobScan.co - ATS Tips 53
- 54. JobScan.co - ATS Tips 54 Oracle’s ATS
- 55. JobScan.co - ATS Tips 55
- 56. JobScan.co - ATS Tips 56
- 57. JobScan.co 57
- 58. JobScan.co 58
- 59. Cover Letters Cover letters beg the question - to include or not to include? 59
- 60. Cover Letters Cover letters beg the question - to include or not to include? 60
- 61. Cover Letters A Ladders article stressed several changes in hiring practices post Covid-19 Recruiters say if you don’t do this, you may as well not apply for the job Survey by TopResume revealed these findings A cover letter is more likely to be read - 48% Candidate’s thank you note is more significant - 68% Employment gaps no longer have red flag - 87% 61
- 62. Cover Letters What function does it serve? Introduce yourself to the recruiter State your interest in the position Relate why you are a good fit How to write a cover letter by ZipJob 62
- 63. Cover Letters Provides additional means of communication Identify existing employee(s) for a referral Why Company or position interests you Relevant experience or industry knowledge Gaps in employment, e.g. care for elderly parents Bullet points to highlight skills No more than a few paragraphs 63
- 64. Cover Letters Types of Cover Letters Traditional format Comparative format Pain Cover Letter by Liz Ryan 4 Sentence Cover Letter by Andy LaCivita 64
- 65. Traditional Cover Letter Example Header information matches resume 65
- 66. Traditional Cover Letter Example Bullets and closing statement 66
- 67. Traditional Cover Letter Example 67
- 68. Comparative Cover Letter Example Comparative Cover Letter 68
- 69. Sample Cover Letter Template Hallmark Data Systems Attn: Julie Jones, HR Manager Phone: 847-999-9999 Web: http://www.halldata.com/ Dear Ms. Jones, LinkedIn alerted me to the Senior Client Relationship Manager position, Job ID# 53635, which matches my experience. I have extensive management, operations, client service, and relationship building experience that would benefit Hallmark Data Systems. My work at Lodestar Research utilized BPA Worldwide Brand Reports to evaluate B2B publishers as prospective clients. I look forward to discussing how my background matches this opportunity or any others in your organization. Regards, Bruce 69
- 70. Applicant Tracking Systems - ATS 70
- 71. Applicant Tracking Systems - ATS 71
- 72. What is an ATS? Human Resource Information System (HRIS) Vast majority of major companies use an ATS Software that enables the electronic handling of HR documentation Cradle-to-grave capability Tracks hiring compliance for the company Taking the human out of Human Resources 72
- 73. How Does an ATS Work? Scans resumes to evaluate candidates Parses your resume data into the database Performs data mining and collecting Matches keywords in the job description Analyzes responses to screener questions Identifies and ranks candidates 73
- 74. How Does an ATS Work? Can manage many tasks Identify top candidates/Reject unqualified Send applicant emails Schedule interviews Onboarding process Tracks reviews, promotions, terminations 74
- 75. ATS Pitfalls Not all ATS can read PDF Unless specifically directed to submit a PDF, submit a Word Docx, not Doc format Avoid resume templates Cannot read tables or multiple columns Wording in the header & footer is not read Misspelled words are not recognized 75
- 76. ATS Pitfalls Single column format using left justification Avoid borders, lines and underline usage Serif fonts are not accurately read Times New Roman Sans Serif fonts are better Arial, Helvetica, Cambria, Trebuchet MS, etc. Size does matter - 11 or 12 pt font is better Margins of 1” preferred, .75” at the max 76
- 77. ATS Resume Friendly Tips Use standard terminology for section titles Work Experience not Career Achievements Education not Professional Training Name document for relevant position BruceBennettManager.docx, not resume.docx Use full name instead of acronym ION Interactive Opinion Network, then (ION) 77
- 80. McHenry County Employer ATS 80
- 81. McHenry County Employer ATS 81
- 82. McHenry County Employer ATS 82
- 83. McHenry County Employer ATS 83
- 84. McHenry County Employer ATS 84
- 85. McHenry County Employer ATS 85
- 86. Upload Your Resume On-line Glassdoor - https://www.glassdoor.com/index.htm Indeed - https://www.indeed.com/ ZipRecruiter - https://www.ziprecruiter.com Careerbuilder - https://www.careerbuilder.com Monster - https://www.monster.com Dice - https://www.dice.com/ Mashable - http://jobs.mashable.com/ Slideshare - https://www.slideshare.net/ JobServe - https://www.jobserve.com O*NET Online - https://www.onetonline.org/ Stella - https://www.stella.ai/welcome University & College Career Centers 86
- 87. Find Jobs On-line See Previous Slide Corporate Website Facebook X LinkedIn And many, many others! Ladders.com Nexxt.com Resume-now.com 87
- 88. Video & Additional Resource Links Social Media Revolution - https://www.youtube.com/watch?v=6k_G_h41ZaQ Catherine Breet Byers - http://www.youtube.com/watch?v=-8od1iolitg&feature=related Amanda Augustine - https://www.youtube.com/watch?v=UP-S9rvAYYo Andy LaCivita - https://www.youtube.com/watch?v=bhwEsfXS6y8 Donna Svei, Avid Careerist - https://www.avidcareerist.com/2015/06/08/does-resume-need-cover-letter/ Zip Recruiter - https://www.youtube.com/watch?v=jHg0b7Nai6c Pain Letters - https://www.forbes.com/sites/lizryan/2015/11/26/how-to-use-pain-letters-in-your-job- search/#310855967b44 – ATS Do’s and Don’ts - https://www.indeed.com/career-advice/resumes-cover-letters/do-employers-care-about-cover-letters 8 Resume writing tips - https://www.linkedin.com/pulse/8-resume-writing-tips-2022-jessica-hernandez- cpbs-cdbs/ 88
- 89. I want to add you to the 2024 Success Stories Mark - Risk Management Lara - Communications Shannon - Office Admin Mickey - Communications Robert - IT Paul - Writer Melissa - Market Research Liz - Market Research Kurt B. - Marketing Lisa A - Administration 89
- 90. McHenry County Workforce Network Career Workshops & Services for July Free Personalized Job Search Assistance Services To sign up, request the professional directly by email Resume Critique 30 - 45 minute In-person sessions Bob Lueders July 10 & 17 10:00am - 12:00pm Email: luedersbob@gmail.com 90
- 91. Upcoming Webinar Events Guide for a Winning Interview Monday July 8, 2024, from 10:00am to 12:00pm Network to Success - Portfolios a Job Search Tool Wednesday July 10, 2024, from 1:00pm to 3:00pm LinkedIn for Your Job Search Monday July 15, 2024, from 10:00am to 12:00pm LinkedIn Strategic Guidelines Wednesday, June 17, 2024 from 1:00pm to 3:00pm NTS - The Elevator Pitch & Other Job Search Tools Wednesday August 7, 2024, from 1:00pm to 3:00pm
- 92. Feel free to connect with me on LinkedIn Bruce A. Bennett Mobile: 815-302-9552 Email: BABennett73@gmail.com LinkedIn: http://www.linkedin.com/in/bruceabennett Career Coach Corner Blog: http://bruce73.wordpress.com/ https://bruce73.wordpress.com/upcoming-presentations/ Podcast: https://www.spreaker.com/show/b-squared-linkedin