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Why GRAPHICS
DESIGNING is Important
in today’s World?
B Y M U H A M M A D TA L H A R A F I Q
TABLE OF CONTENTS
• Introduction
– Introduction to Multimedia
– Introduction to Graphics Designing
• History
• Medium in Current Era
– Print Media
– Electronic Media
– Social Media
– Films and Art
• Scope
– Requirements to be Graphics Designer
– Scope of this Field
• Career Opportunities
– Part time/Full time jobs
– Freelancing
MULTIMEDIA AND
GRAPHICS DESIGNING
INTRODUCTION TO
HISTORY
B E F O R E T H E P R I N T I N G P R E S S :
• Cave Paintings
• Sumerian Written Language
• Chinese Printing
• Medieval Calligraphy
• European heraldry
• Storefronts
• Invention of 1st Printing Press “GUTENBERG-PRESS” 1439
• First Logo - Late1400s
• First Printing Advertisings- 1620
REQUIREMENTS TO BE GRAPHICS DESIGNER:
• MINIMUM ABILITY
– No specific degree is required to enter this field, but people who want to be a part of an
advertising company learn courses of graphic designing from small private agencies.
• WORK SPACE
– Though a graphic designer works in an office or a studio, he has to leave the office to meet
his clients or clients can come to meet but a designer can work remotely from anywhere.
• MARKET DEMANDS
– More than 1/3rd of the graphic designers are freelancers. The rest prefers getting jobs in
companies.
• SKILLS
– A person can learn Graphics Designing or any skill at any age no matter what.
MUST HAVE THE SKILL TO DESIGN ANYTHING
SCOPE
• The average Graphic Designer salary in Pakistan is PKR 292,176 per year or PKR 24,000
per month.
• Entry level positions start at PKR 24,000 per month.
• But the experienced workers make up to PKR 180,000 per month approx.
• Graphics Designer can work Part time, Full time or remotely (Freelancing).
• MARKET DEMANDS
More than 1/3rd of the graphic designers are freelancers. The rest prefers getting jobs in
companies.
SCOPE OF GRAPHICS DESIGNING
Here is the sector-wise salary in Pakistan, data taken from LUMS Prospectus that is a prestigious university in Pakistan.
• Graphics Designer (Rs. 180.000 per month)
• Health Care (Rs. 100,000 per month)
• FMCG (Rs. 85,571 per month)
• Home Appliances (Rs. 75,000 per month)
• Engineering (Rs. 75,000 per month)
• Group/Conglomerate (Rs. 71,676 per month)
• IT/Technology (Rs. 61,676 per month)
• Textile (Rs. 55,000 per month)
• Transport (Rs. 55,000 per month)
• Banking/Financial (Rs. 52,042 per month)
• Consulting (Rs. 52,042 per month)
• Manufacturing (Rs. 50,000 per month)
• Packaging (Rs. 50,000 per month)
IN CURRENT ERA
MEDIUMS
PRINT
MEDIA
M a g a z i n e s , N e w s p a p e r s , F l y e r s , N e w s l e t t e r s , S c h o l a r l y
J o u r n a l s a n d o t h e r m a t e r i a l s t h a t a r e
p h y s i c a l l y p r i n t e d o n p a p e r a r e e x a m p l e s o f p r i n t m e d i a .
ELECTRONIC
MEDIA
Electronic media are media that use electronics or
electromechanical means for the audience to access the
content. ... Any equipment used in
the electronic communication process (e.g. television, radio,
telephone, game console, handheld device)
SOCIAL
MEDIA
• Websites and Applications that enable users to create and share content or to participate
in social networking such as Facebook, Tweeter, Instagram, Youtube, Snapchat, Pinterest,
Linkedin.
• Globally, over 3.6 billion people use social media and the number is only
projected to increase to 4.41 billion in 2025.
• The top social media networks ranked by the number of active users are
Facebook, YouTube, WhatsApp and Facebook Messenger.
• $1 billion Pakistan Social Media advertising industry
FILM &
DESIGN
A Graphic Designer on a TV or Film Production is responsible for creating
any graphic pieces outlined in the script. They also create promotional
materials, like Movie posters, Matte Painting and digital content.
CAREER OPPORTUNITIES
AS A GRAPHICS
DESIGNER
CAREER OPPORTUNITY
A Graphics Designer can work on a part time or full time job.
GRAPHIC DESIGNERS- JOB TYPES
• Logo Designer
• Creative Designer/Director
• Stationery Designer
• Photo Manipulator
• Photo Editor
• Advertiser
• Web Designer
• Social Media Designer/Expert
• Multimedia Designer
• Matte Painter
GRAPHIC DESIGNERS- EMPLOYMENT AREAS
• Advertising Agencies
• News Paper
• Production/Software House
• TV Channels
• Print Media
• Footwear Industry
• Clothing Brands
• Universities
• Religious Firms
• Cinema
GRAPHICS
DESIGNERS
JOB IN
PAKISTAN
100+ Job offers were found
on Google in just Past 3
Days.
GRAPHICS
DESIGNERS
JOB IN
PAKISTAN
40+ Job offers were found
on Google in just 24 hours.
CAREER OPPORTUNITIES
AS A FREELANCER
GRAPHICS DESIGNER
AS A FREELANCERS
• Pakistan is ranked as the 4th most popular country
for freelancing in the Online Labor Index published
in 2017 by Oxford Internet Institute (OII).
• It’s said that Pakistan is now on 2nd Position for
Freelancing in 2021.
• There are so many Freelancing websites where
designers can earn Millions in a month.
FREELANCERS AS A LOGO DESIGNER
https://www.youtube.com/watch?v=9jCJN3Ff0kA
FREELANCERS AS A GRAPHICS DESIGNER
https://www.youtube.com/watch?v=9jCJN3Ff0kA
THANK YOU
Muhammad Talha
Rafiq
talharafiq1767

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Graphic Design Essentials: From Concept to Creation

  • 1. Why GRAPHICS DESIGNING is Important in today’s World? B Y M U H A M M A D TA L H A R A F I Q
  • 2. TABLE OF CONTENTS • Introduction – Introduction to Multimedia – Introduction to Graphics Designing • History • Medium in Current Era – Print Media – Electronic Media – Social Media – Films and Art • Scope – Requirements to be Graphics Designer – Scope of this Field • Career Opportunities – Part time/Full time jobs – Freelancing
  • 4. HISTORY B E F O R E T H E P R I N T I N G P R E S S : • Cave Paintings • Sumerian Written Language • Chinese Printing • Medieval Calligraphy • European heraldry • Storefronts • Invention of 1st Printing Press “GUTENBERG-PRESS” 1439 • First Logo - Late1400s • First Printing Advertisings- 1620
  • 5. REQUIREMENTS TO BE GRAPHICS DESIGNER: • MINIMUM ABILITY – No specific degree is required to enter this field, but people who want to be a part of an advertising company learn courses of graphic designing from small private agencies. • WORK SPACE – Though a graphic designer works in an office or a studio, he has to leave the office to meet his clients or clients can come to meet but a designer can work remotely from anywhere. • MARKET DEMANDS – More than 1/3rd of the graphic designers are freelancers. The rest prefers getting jobs in companies. • SKILLS – A person can learn Graphics Designing or any skill at any age no matter what. MUST HAVE THE SKILL TO DESIGN ANYTHING
  • 6. SCOPE • The average Graphic Designer salary in Pakistan is PKR 292,176 per year or PKR 24,000 per month. • Entry level positions start at PKR 24,000 per month. • But the experienced workers make up to PKR 180,000 per month approx. • Graphics Designer can work Part time, Full time or remotely (Freelancing). • MARKET DEMANDS More than 1/3rd of the graphic designers are freelancers. The rest prefers getting jobs in companies.
  • 7. SCOPE OF GRAPHICS DESIGNING Here is the sector-wise salary in Pakistan, data taken from LUMS Prospectus that is a prestigious university in Pakistan. • Graphics Designer (Rs. 180.000 per month) • Health Care (Rs. 100,000 per month) • FMCG (Rs. 85,571 per month) • Home Appliances (Rs. 75,000 per month) • Engineering (Rs. 75,000 per month) • Group/Conglomerate (Rs. 71,676 per month) • IT/Technology (Rs. 61,676 per month) • Textile (Rs. 55,000 per month) • Transport (Rs. 55,000 per month) • Banking/Financial (Rs. 52,042 per month) • Consulting (Rs. 52,042 per month) • Manufacturing (Rs. 50,000 per month) • Packaging (Rs. 50,000 per month)
  • 9. PRINT MEDIA M a g a z i n e s , N e w s p a p e r s , F l y e r s , N e w s l e t t e r s , S c h o l a r l y J o u r n a l s a n d o t h e r m a t e r i a l s t h a t a r e p h y s i c a l l y p r i n t e d o n p a p e r a r e e x a m p l e s o f p r i n t m e d i a .
  • 10. ELECTRONIC MEDIA Electronic media are media that use electronics or electromechanical means for the audience to access the content. ... Any equipment used in the electronic communication process (e.g. television, radio, telephone, game console, handheld device)
  • 11. SOCIAL MEDIA • Websites and Applications that enable users to create and share content or to participate in social networking such as Facebook, Tweeter, Instagram, Youtube, Snapchat, Pinterest, Linkedin. • Globally, over 3.6 billion people use social media and the number is only projected to increase to 4.41 billion in 2025. • The top social media networks ranked by the number of active users are Facebook, YouTube, WhatsApp and Facebook Messenger. • $1 billion Pakistan Social Media advertising industry
  • 12. FILM & DESIGN A Graphic Designer on a TV or Film Production is responsible for creating any graphic pieces outlined in the script. They also create promotional materials, like Movie posters, Matte Painting and digital content.
  • 13. CAREER OPPORTUNITIES AS A GRAPHICS DESIGNER
  • 14. CAREER OPPORTUNITY A Graphics Designer can work on a part time or full time job. GRAPHIC DESIGNERS- JOB TYPES • Logo Designer • Creative Designer/Director • Stationery Designer • Photo Manipulator • Photo Editor • Advertiser • Web Designer • Social Media Designer/Expert • Multimedia Designer • Matte Painter GRAPHIC DESIGNERS- EMPLOYMENT AREAS • Advertising Agencies • News Paper • Production/Software House • TV Channels • Print Media • Footwear Industry • Clothing Brands • Universities • Religious Firms • Cinema
  • 15. GRAPHICS DESIGNERS JOB IN PAKISTAN 100+ Job offers were found on Google in just Past 3 Days.
  • 16. GRAPHICS DESIGNERS JOB IN PAKISTAN 40+ Job offers were found on Google in just 24 hours.
  • 18. GRAPHICS DESIGNER AS A FREELANCERS • Pakistan is ranked as the 4th most popular country for freelancing in the Online Labor Index published in 2017 by Oxford Internet Institute (OII). • It’s said that Pakistan is now on 2nd Position for Freelancing in 2021. • There are so many Freelancing websites where designers can earn Millions in a month.
  • 19. FREELANCERS AS A LOGO DESIGNER https://www.youtube.com/watch?v=9jCJN3Ff0kA
  • 20. FREELANCERS AS A GRAPHICS DESIGNER https://www.youtube.com/watch?v=9jCJN3Ff0kA