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Digital Marketing Search Engine Optimization Keyword Research WordPress Customization Content Writing On Page SEO Off Page SEO Baclink Link Building SEO Audit Image SEO Google Algorithms Affiliate Marketing Google Adsense Social Media Marketing Facebook Mekrting Youtube Marketing Instagram Marketing Pinterest Marketing
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SMM Stands for social media marketing. It means marketing through the internet that
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TITLES
SOCIAL MEDIA
WHAT IS SOCIAL MEDIA
WHY SOCIAL MEDIA IS IMPORTENT
WHAT IS SOCIAL MEDIA MARKING
BENEFITS FOR STUDENTS AND BUSINESS
NEGATIVE IMPACT
TYPES OF SOCIAL MEDIA
TWITTER
FACEBOOK
YOUTUBE
INSTAGRAM
LINKEDIN
TELEGRAM
ADVANTAGE OF SOCIAL MEDIA
DISADVANTAGES OF SOCIAL MEDIA
HOW TO USE SOCIAL MEDIA SAFELY
CONCLESION
Download comprehensive facebook marketing plan contents, strategic solutions, recent update of facebook data, recent facebook ads objectives, recent facebook ads guidelines, type of facebook call to actions, campaign timeline, best practices portfolio, case study page, and many more… Download Link: https://goo.gl/gRy9pr
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Digital marketing is the marketing of products or services using digital technologies on the internet and through mobile apps. It involves building customer relationships through online activities to facilitate the exchange of ideas, products, and services.
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The document provides advantages and disadvantages of these digital marketing channels as well as basic strategies for
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Social networking allows people with similar interests to connect and share information online. The most popular social networks for personal interactions are Facebook, Google+, and Twitter. Social networking can help businesses gain contacts, clients, and awareness, even for small businesses. While social networking enables worldwide connectivity, sharing interests and information, and rapid information sharing, it also poses disadvantages like backlash, cyberbullying, risks of fraud and identity theft, wasting time, and lack of privacy as companies target users with advertisements.
Internship Report Presentation On Digital MarketingRohit Sood
The presentation consists of various tools and techniques which are used in Digital Marketing such Email Marketing, Snapchat Marketing, Twitter Ads, Chatbots, Content Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), etc. It will also help you to know how to present 'Client Servicing' activities in your presentation.
CMAT 465 Syllabus--Communication and Technology Vinita Agarwal
This document outlines the course policies, schedule, assignments, and expectations for a Communication and Technology course taught by Dr. Vinita Agarwal in Spring 2014. The course will examine innovations in communication techniques and applications of emerging technologies. It will meet on Tuesdays and Thursdays from 9:30-10:45AM. Assignments include a weekly blog, technology review presentations, mini-thought papers, two exams, daily class participation, and a final portfolio. The document provides details on attendance, late policies, grading scale, academic integrity and support services. Important semester dates are also listed.
This document outlines the policies and schedule for Dr. Vinita Agarwal's Spring 2016 CMAT 465 Communication and Technology course. Key details include:
- The course examines innovations in communication techniques and technologies and meets Tuesdays and Thursdays from 9:30-10:45AM in TETC 277.
- Dr. Agarwal can be contacted via email or during her office hours.
- Students are expected to actively engage with course readings, discussions, and activities involving technologies like Microsoft Publisher and app design.
- Attendance is mandatory and participation is an important part of the grade. Late assignments will be penalized.
This document outlines the policies and schedule for an International Public Relations hybrid course taught by Dr. Vinita Agarwal. The course meets in-person 60-65% of the time and utilizes online activities and discussions for the remaining 35-40%. Students are expected to spend 11-19 hours per week on out-of-class work. Key dates, technology requirements, learning objectives, assignments, and attendance policies are provided.
This document provides the course policies and syllabus for CMAT 344-001 Writing for the Professions, which meets on Tuesdays and Thursdays from 9:30-10:45am in TETC 116B. The course is taught by Dr. Vinita Agarwal and focuses on preparing students for print journalism and public relations careers through weekly writing assignments. Students will learn to write news stories, feature stories, public relations materials and complete a semester-long news beat. The course requires in-class and out-of-class work totaling 11-19 hours per week. Assignments include quizzes, exams, in-class writing, a news story, media kit and blogging.
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Syllabus Spring '14: Social Media in Public RelationsVinita Agarwal
CMAT 490—Social Media in PR will involve the study of strategic communication principles guiding social media planning and integration using tools such as blogging, podcasting, YouTube, Facebook, RSS, Pinterest, and Twitter to identify and engage key influencers. Students gain knowledge and experience in strategic implementation of social media initiatives in PR contexts such as social media crises, corporate communications, issues management, and reputation management. CMAT 490 is an enhanced course, requiring intensive study in any one area of speech or communication studies, ideally in the student’s track. Substantial research paper/academic project and class presentation are required.
Course outline august 2015 qsb 2813 software application for qsw ss
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Course outline august 2015 qsb 2813 software application for qsshensin1015
This document provides information about a module on software applications for quantity surveying. It outlines the module synopsis, teaching objectives, learning outcomes, modes of delivery including lectures and tutorials, office hours, and assessment components. The module aims to develop students' technical skills in using software for tasks like preparing bills of quantities and estimating. It will assess students continuously and expects a minimum 80% attendance for exam eligibility. Plagiarism, late submissions, and missing assessments will impact grades.
This document provides information about the Creative Thinking Skills module offered in January 2015. It includes details about the module synopsis, teaching objectives, learning outcomes, modes of delivery, assessment plan, and weekly schedule. The module aims to equip students with critical and creative thinking skills through investigating techniques like mind mapping and brainstorming. Students will complete projects, an idea journal, and e-portfolio to demonstrate their skills. The module uses student-centered learning and assesses students formatively and summatively.
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This document provides information about the Creative Thinking Skills module offered in January 2015. It includes details about the module synopsis, teaching objectives, learning outcomes, modes of delivery, assessment plan, and weekly schedule. The module aims to equip students with critical and creative thinking skills through investigating techniques like mind mapping and brainstorming. Students will complete projects, an idea journal, and e-portfolio to demonstrate their skills. The module uses student-centered learning and assesses students formatively and summatively.
This document provides information about the Creative Thinking Skills module offered in January 2015. It includes details about the module synopsis, teaching objectives, learning outcomes, modes of delivery, assessment plan, and weekly schedule. The module aims to equip students with critical and creative thinking skills through investigating techniques like mind mapping and brainstorming. Students will complete projects, an idea journal, and e-portfolio to demonstrate their skills. The module uses student-centered learning and assesses students formatively and summatively.
This document provides information about the Creative Thinking Skills module offered in January 2015. It includes details about the module synopsis, teaching objectives, learning outcomes, modes of delivery, assessment plan, and weekly schedule. The module aims to equip students with critical and creative thinking skills through investigating techniques like mind mapping and brainstorming. Students will complete projects, an idea journal, and e-portfolio to demonstrate their skills. The module uses student-centered learning and assesses students formatively and summatively.
This document provides information about the Creative Thinking Skills module offered in January 2015. It includes details about the module synopsis, teaching objectives, learning outcomes, modes of delivery, assessment plan, and weekly schedule. The module aims to equip students with critical and creative thinking skills through investigating techniques like mind mapping and brainstorming. Students will complete projects, an idea journal, and e-portfolio to demonstrate their skills. The module uses student-centered learning and assesses students formatively and summatively.
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Date: June 26, 2024
Tags: ISO/IEC 42001, Artificial Intelligence, EU AI Act, ISO/IEC 23894
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Find out more about ISO training and certification services
Training: ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
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Communication and Technology Syllabus
1. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
‘
Course Website:
My Classes
http://communicationandtechnology.wordpress.com/
_____________________________________________________________________________
Instructor Contact Information:
Dr. Vinita Agarwal
Assistant Professor of Communication Arts
Office: Fulton Hall 272
Email: vxagarwal@salisbury.edu
OH: T/TH: 1:45PM—4:15PM and by appointment
_____________________________________________________________________________
Prerequisite
CMAT 297 with a grade of C or better.
Course Description
Examines innovations in communication techniques and applications. Topics include satellite and
terrestrial based technology, conferencing, decision support systems, computer mediated
communication and the impact of technology on the communication process and communicators.
Prerequisites: C or better in CMAT 297. Three hours per week with enhancement.
Learning Objectives
Communication and Technology is an interrogation of emerging and existing information and
communication technologies (ICTs) as they shape organizational, social, political, and individual
communication processes. Through a rigorous and in-depth reflection on technology
development, theory, application, and critique, students cultivate knowledge essential to be
critical consumers of technology and engage in its strategic application in a variety of
organizational, social, personal, and professional contexts. Upon successful completion of the
course, the student will be able to:
i. Articulate the issues and challenges shaping development of information and computing in a
democratic system including net neutrality, privacy, freedom of speech, and control.
ii. Critique development of ICTs with their impact on communication processes in social,
organizational, and individual contexts.
iii. Apply theoretical frameworks of technology including diffusion of innovations, social shaping of
technology, and media richness theory among others to achieve strategic communication goals.
iv. Successfully complete in-class activities and assignments to demonstrate proficiency with:
a. Application of select ICTs in individual, social, and organizational contexts through
successfully completing class activities involving Microsoft Publisher, immersive game
environments, app use/design or web-based collaborative tools.
b. Deliberation of social and individual consequences of ICT design and implementation
through the lens of theoretical frameworks to recommend innovative strategies that
address gaps identified.
c. Assessment and evaluation of implications of technology design and use, particularly
with respect to achieving strategic communication goals, embodying ideals of a
democratic society, and/or defining personal relationships and individual identity.
Spring 2015: CMAT 465 – Communication and Technology
Tues/Thurs, 09:30AM—10:45AM | TETC 110B
Course Policies
2. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
Required Readings
There are two required textbooks for the course:
Ø Seel, P. B. (2012). Digital Universe: The Global Technological Revolution. Boston: Wiley
Blackwell.
Ø Lester, P. M. (2014). Digital Innovations for Mass Communications: Engaging the User. New York:
Routledge.
Additional readings are made available through four technologically mediated and physical venues:
E-Reserves: Accessible via our My Classes course website. Password will be provided in class.
E-Books: Online access to e-books on Blackwell Library website & via open access on web
(links provided on syllabus)
Online articles: Available online via open source [link will be provided on syllabus, and
occasionally linked to under “Syllabus Web Links” via My Classes].
Multimedia and print cultural resources (e.g., movies and books): I will place my personal
copy on reserve in Blackwell library or where indicated, these might be available via YouTube.
Readings
The primary readings come from the required textbooks. These are supplemented with key readings
from a range of sources. Discussions of selected pages of journal articles provide proficiency with the
key arguments and a theoretical framework for conceptualizing technology. Readings from
contemporary sources (policy documents, international regulatory body documents, media critiques,
and thought leaders) will provide a current, constantly evolving backdrop for sparking discussions on
contemporary debates and an anchor for applying theoretical perspectives. Because there will be
limited in-class time to go over each reading in detail, it is imperative that readings are completed
beforehand (i.e., before you come to class that day) and that each student is prepared to share their
thoughts and perspectives on the reading material.
Multimedia Materials
Some materials are available as freeware online, if any are not available (e.g. Neuromancer), I will be
placing personal copies on reserve at the Blackwell Library for a limited time check out. Please plan
ahead to ensure you can access the book/media at an alternative time if it is checked out.
Websites
Recommended web sites are provided on My Classes. Bookmark these and add them to your daily
reading for class discussion. You are encouraged to add to this list.
Equipment Policy
We will be using and experimenting with many different forms of technology. Having a smartphone
(Android or iOS) is strongly recommended. Your participation in the course indicates your openness
to participate in (and thus critique your participation in) various online, technological, mediated
forms. You may use the Marantz audio flash recorder for audio recordings or video flip cameras for
video recordings. These will be checked out (using your SU ID) from Media Services (Room 334,
TETC, Hours: TR, 9 AM—11 PM, Fridays, 9 AM—5 PM and closed on Saturdays). This is available
only for a day (late returns fined).
Copyright Statement
The content (lectures, assignments, handouts) are the property of the instructor and protected under
copyright law. You may not publicly distribute or display or share my course materials or lecture
notes without my written permission.
3. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
Attendance and Participation
Attendance is mandatory. Participation takes various forms: some forms are out-of-class (Tweets,
Spaces, Places, and some class mediated and unmediated lab assignments) while others are assigned
to be completed in-class. Please do not request make-ups for missed in-class participation.
Participation is an important part of our learning and assigned 30% of your course grade.
If an unforeseen issue necessitates prolonged absence (i.e., greater than seven missed classes during
the semester), evaluate your course standing and/or consider dropping the course in a timely manner.
This is particularly important if you are a graduating senior.
Enthusiastic, engaged participation with all matters related to technology is expected; distracting or
distracted behavior will be frowned upon thus you should strive to free your mind of any other tasks
that may call for your attention during class time.
Please monitor your grades regularly so you are aware of your performance. Note you have up to a
maximum of one week or two class periods to bring any discrepancies to my attention for review.
Course Ethos
As an advanced elective, I will expect responsible engagement from every student in class. I will
strive to provide each of you with the resources and guidance necessary to achieve the course
objectives. I am available to provide feedback, resources, and guidance during class and office-hours
and will expect you to be an equal partner in your learning.
As an intensive, immersive course involving deliberation, practice, application, and critique of
technology in organizational, social, individual, and relational contexts, the course is designed to
promote your consistent engagement with course content through the semester.
Any personal accommodations made during the semester will be at my discretion weighing individual
circumstances against the principle of fairness to other class members.
Deadlines, Late Policy, and Make-Ups
All assignments are due promptly at the beginning of class. Any assignment turned in after attendance
has been taken will count as tardy and will be penalized by a 50% off full credit if turned in one
calendar day late and will receive no credit if more than one day late. General guidelines include:
⇒ Monitor your grades regularly on MyClasses. You have one week from the time grades are posted to
bring any grade to my notice for review. After one week, the grade will be taken as final. Returned
materials may be discarded if not collected from my office within a week.
⇒ Do not discuss grade-related matters at end of class or via email. Please stop by during office hours.
⇒ You are responsible for making up any missed work or content when permitted.
⇒ Pop quizzes may be given at the start, middle, or end of class and cannot be made up if missed.
⇒ Tardiness is unprofessional and habitual tardiness will result in loss of class participation points
(tardy more than 4 times in a semester). Tardiness is defined as arriving after attendance has been
taken or missing your attendance and falls under disruptive class behaviors.
Grading Policy
I strive to enter your grades within a week of their submission. You are responsible for monitoring
your grade on My Classes. All grades are considered final after one week of being returned to class.
You have up to one week from the day grades are returned to you to bring any concern to my notice.
Requests that bring up grade-related concerns more than a week old will not be reviewed. The review
4. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
process assumes you accept the possibility the grades can be revised upward/ or downward upon
review. I do not keep records of class assignments more than a week after grades are returned.
In general, my grading is based on the following broad rule-of-thumb: “C” work meets the basic
outlined criteria, “B” work does an excellent job of meeting the outlined criteria, and “A” work not
only does an excellent job of meeting the outlined criteria, but also surpasses expectations to
demonstrate innovative applications of the content that go beyond the outlined criteria. “D” work
does not meet one of the basic criteria outlined for the assignment at an acceptable level, and “F”
work is substandard and does not meet basic expectations on two or more of the outlined criteria.
Support Services
For trouble with your connection, access to the course website or the materials therein please contact
IT at 410-677-5454, at TETC Room 113 or via email at helpdesk@salisbury.edu.
Emergency Policy
In the event of an emergency, announcements and information will be communicated via instructor
email, My Classes course website, and SU’s home page. Course-related information will be updated
by the instructor on My Classes and course website and via university email.
Office of Student Disability Support Services (OSDSS)
The OSDSS provides guidance, access to resources, and accommodations for students with
documented disabilities including: medical, psychiatric, and/or learning disabilities, and/or mobility,
visual, and/or hearing impairments. They can be reached at 410-677-6536.
Academic Integrity
The CMAT department expects you have read and understand the University’s policy as described in
the Student Policy on Academic Integrity in your SU Student Handbook
(www.salisbury.edu/Students/handbook/welcome.html) and thereby agree to honor these standards.
Academic dishonesty as a serious offense and ALL incidences are subject to disciplinary action
including, but not limited to, separation from the university.
Brief Assignment Description [Detailed handouts for each at appropriate times during the semester]
Course assignments are structured to promote consistent, in-depth, and critical engagement with the
readings, lectures, and technologies that animate our world. The following six assignments include a
mix of daily, weekly, and once-a-semester projects, exams, and lab works through the semester.
⇒ A Tweet A Day (15%): Based on your technological persona, make your new Twitter profile (e.g.,
gadgetgirl, gamerdude, nerdgroove). You daily Tweets offer cutting edge commentary and critique on
news and developments in your area. They’re informative, engaging, and knowledgeable; include
interesting, credible sources (e.g., Wired, Techcrunch, ReadWriteWeb, Mashable, GigaOm,
Techmeme, ArsTechnica, other tech bloggers of your choice); and are also fun to read.
⇒ Spaces, Places (10%). Weekly, Week counting from Monday, 12:01AM—Sunday, 11:59PM. Using a
WordPress.com blog page, in a 200-250-word post, once a week build an online portrait through the
weeks of a space in our city (different times, in different moods, with different activities). Your blog
could focus on neighborhoods, people, issues, architecture, governance, be presented through
multiple subjectivities (e.g., the eyes of a bird, a child, or a senior citizen) to convey the thesis. Can be
a creative rendering and use innovative features like Vine, photographs, YouTube, audio, avatars, etc.
If using these, the word commentary can be about 50—100 words to supplement your mixed media.
Week of Spring break excluded. Last post due March 29th
.
⇒ Technology Demo and Review Presentation (10%): Once a semester, with a partner. Using the (S)
text for the day, discuss the reading with respect to the development, scope, prevalence, and future
directions for your favorite technologies (provide specific technological developments in the context
5. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
of the media industry e.g., digital audio, radio broadcasting, interactive TV, satellite technology).
Draw on respected industry, government, and research sources for your data and trends. Demo a
technological tool of your choice from the (L) text, preferably integrated with your technology
critique, but can be stand-alone. 10-minute presentations with a partner as indicated on syllabus.
⇒ Exam 1 & Exam 2 (20%): Once a semester, per date on syllabus. Short-and/or long-answer based,
theoretical and application critiques of technological developments, theoretical concepts, applications,
and critiques discussed through readings, lectures, exercises, and assignments until the class before
the exam. Exam 2 is not cumulative and will cover material from the end of Exam 1 onward.
⇒ Lab Work, Readings (30%): Daily as indicated in class announcements. Due per instructions end-of-
class/next lab. Includes a range of lab work utilizing tools such as Microsoft Publisher, Wikis, Apps,
Ever note, SL. These may shift/be modified based on our class engagement with them (greater/less
time than anticipated) and other factors based on our class progression. Can include pop quizzes at
end of lecture (if pop quizzes are included, you will get to count the one with your best score as a
bonus and drop the lowest).
⇒ Final Portfolio and Paper (15%): Once a semester. A final portfolio of your extensive (3—4 week
long) usage of any emerging technology (10 minutes). Obtain approval from me by end of Week 7.
Grade Breakdown
A= 90.0% & above; B= 80.0%-89.0%; C= 70.0%-79.0%; D= 60.0%-69.0%; F= 59.0% & below
v Important Semester Dates: Jan 26th
–May 12th
: Session dates | Jan 26th
: First day of classes| Jan 26th
–
Jan 30th
: Add/drop| Mar 16th
– Mar 22nd
: Spring Break | Apr 3rd
: Last day to Withdraw with a grade of
(W)| May 12th
: Last day of classes| May 13th
: Reading day| May 14th
–May 20th
: Finals week| May
21st
: Commencement
1. Books available Online:
a. Stephen L. Talbott. (1995). The future does not compute—Transcending the machines in our
midst. Sebastopol, CA: O’Reilly & Associates. [Accessible online at: http://netfuture.org/fdnc/ ]
b. Lawrence Lessig. (2006). Code: Version 2.0. New York: Basic Books [Available online:
http://codev2.cc/download+remix/Lessig-Codev2.pdf]
2. Accessing Articles on SU’s Library Website: Go to: SU Libraryà Find Databases à
Communication and Mass MediaàSearchà Click on “Communication and Mass Media
Complete”à Searching “Communication and Mass Media Complete”àCopy and Paste article title
in first field “Select a field (optional)àPDF Full Textà à”Download PDF” on Top Blue Menu
3. Accessing E-Reserves: Go to: http://salisbury.docutek.com/eres/courseindex.aspx?page=instr
Select: View Course Pages by Instructorà (pull down menu) àAgarwal (select instructor) àCMAT
465. You will need to enter password provided to you in class for access. Keep your SU barcode and
login information handy.
Grading
Assignment Total % Points
Ø A Tweet A Day 15%
Ø Spaces, Places 10%
Ø Technology Demo and Review Presentation 10%
Ø Exam 1 & Exam 2 20%
Ø Lab Work, Readings 30%
Ø Final Portfolio Paper & Presentation 15%
6. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
TENTATIVE
SCHEDULE—SPRING
2015
CMAT
465—COMMUNICATION
AND
TECHNOLOGY
Week
1
Communication
and
Technology:
Jan
27th
&
29th
Intro
to
Syllabus
Computers
Internet
(T)
§ Intro
to
syllabus,
learning
goals,
class
structure,
expectations
Lab:
§ Virtual
course
pack:
E-‐reserves
§ MyClasses—Overview
§ A
Tweet
A
Day
(TR)
Readings:
§ Tim
Berners
Lee:
Future
of
the
WWW
[Access
online
at:
http://dig.csail.mit.edu/2007/03/01-‐ushouse-‐future-‐of-‐the-‐web.html
]
Lab:
§ WordPress:
How-‐To
and
Getting
Started.
§ Discuss
A
Tweet
A
Day
(Start
Feb
1)
§ Discuss
Spaces,
Places
Week
2
Tech
Determinism
and
Complexification:
Feb
3th
&
5th
Satellite
and
terrestrial
based
technology
Digital
TV/Video
Interactive
TV
(T)
Readings:
§ Ch.
1.
(S).
The
Digital
Universe:
A
“Quick
Start”
Introduction.
Global
VSAT
Forum
[Available
online
at:
http://gvf.org/
]
FCC,
National
Broadband
Map
[Online
at:
http://www.broadbandmap.gov/classroom/technology
]
Satellite
Today
[Available
online
at:
http://www.satellitetoday.com/
]
Lab:
§ Ch.
5
(L).
Social
Networks
§ Discuss
Tech
Demo
and
Review
§ Start
Spaces,
Places
(Week
2)
(TR)
Readings:
§ Ch.
2
(S).
Thinking
about
Moore’s
Law
Bociurkiw,
M.
(2008).
Commentary:
Put
on
your
bunny
ears,
take
your
TV
around
the
block:
Old
and
new
discourses
of
gender
and
nation
in
mobile,
digital,
HDTV.
Canadian
Journal
of
Communication,
33,
537-‐
544.
[Read
All
Pages;
Available
on
E-‐Reserves
on
My
Classes
web
site]
FCC
14th
Video
Competition
Report,
July
20,
2012.
[Read
points
#
1
to
10.
Available
online
at:
http://hraunfoss.fcc.gov/edocs_public/attachmatch/FCC-‐12-‐
81A1.pdf]
Screen
Digest
[http://www.screendigest.com]
Lab:
§ Microsoft
Publisher.
Flyer
7. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
Week
3
Critical
Perspectives,
History,
and
Semantics:
Feb
10th
&
12th
Critical
Perspectives
and
Mobile
broadband
Internet
History,
Radio
Broadcasting
and
Digital
Audio
(T)
Readings:
• Ch.
3.
(S).
Critical
Perspectives
The
Mobile
Web:
http://www.w3.org/2007/Talks/0222-‐3gsm-‐tbl/text
The
Semantic
Web
Revisited
http://eprints.soton.ac.uk/262614/1/Semantic_Web_Revisted.pdf
Scientific
American:
“The
Scientific
Flaws
of
Online
Dating
Sites”
http://www.scientificamerican.com/article/scientific-‐flaws-‐online-‐
dating-‐sites/
Kelly,
L.,
Keaton,
J.
A.,
Becker,
B.,
Cole,
C.,
Littleford,
L.,
&
Rothe,
B.
(2012).
“It’s
the
American
lifestyle!”:
An
investigation
of
text
messaging
by
college
students.
Qualitative
Research
Reports
in
Communication,
13,
1-‐9.
[Available
on
E-‐Reserves
on
My
Classes
web
site]
Lab:
• Ch.
8.
(L).
Suggestive
Innovations.
(TR)
Readings:
• Ch.
4
(S).
Internet
and
Web
History
Hamilton,
B.
(May,
2013).
Impact
of
digital
convergence
on
community
radio
in
the
USA,
Media
Development,
Issue
2,
p.
12—19
[Read
All
Pages;
SU
Library,
full
text
journal
article
on
Communication
and
Mass
Media
Db]
Tim
Berners
Lee,
A
Brief
History
of
the
Internet.
[Access
online
at:
http://www.internetsociety.org/internet/what-‐internet/history-‐
internet/brief-‐history-‐internet
]
Lab:
• Ch.
6.
(L):
Virtual
Communities
• Microsoft
Publisher:
Tri-‐fold
brochure
• TR1
Week
4
Theoretical
Frameworks:
Feb
17th
&
19th
Social
Shaping
of
Technology
Media
(T)
Readings:
§ MacKenzie,
D.,
&
Wajcman,
J.
(1999).
Introductory
essay:
The
social
shaping
of
technology.
In
D.
MacKenzie
and
J.
Wajcman
(Eds.),
The
social
shaping
of
technology,
2nd
ed.
(pp.
3—27).
Buckingham,
UK:
Open
University
Press.
[Available
online
at:
http://eprints.lse.ac.uk/28638/1/Introductory%20essay%20(LSERO).pdf
Lab:
§ Organizing
apps
(Social
shaping
critique)
|
Make
an
App
(TR)
Readings:
§ Ch.
5
(S).
Internet
Evolution
8. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
Richness
Theory
Daft,
R.
L.,
&
Lengel,
R.
H.
(1986).
Organizational
information
requirements,
media
richness,
and
structural
design.
Management
Science,
32,
554-‐571.
[Read
pages
556—559,
Available
online
at:
http://www.communicationcache.com/uploads/1/0/8/8/10887248/
organizational_information_requirements_media_richness_and_struct
ural_design.pdf
Lawrence
Lessig.
(2006).
Code:
Version
2.0.
New
York:
Basic
Books
[Read
Ch.
1,
“Code
is
Law,”
pp.
1—8,
Ch.
2,
“Architectures
of
Control,”
pgs.
38-‐60;
http://codev2.cc/download+remix/Lessig-‐Codev2.pdf]
Lab:
§ Ch.
15
(L).
Apps
§ Introduce
Second
Life
(out-‐of-‐class)
§ TR2
Week
5
Technologies
of
Collaboration:
Feb
24th
&
26th
Conferencing
&
Decision
Support
Systems
CMC
(T)
Readings:
§ Ch.
6.
(S).
The
Web
Stephen
Talbott
(1995).
The
Future
Does
not
Compute—Transcending
the
Machines
in
our
Midst.
[Read
Ch.
10,
“Thoughts
on
a
Group
Support
System”
online
at:
http://netfuture.org/fdnc/]
Conferencing
Systems:
http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.91.7607&
rep=rep1&type=pdf
A
Brief
History
of
DSS
http://dssresources.com/history/dsshistory.html
Lab:
§ Ch.
9.
(L).
Personalization.
§ Skype,
Google+
Hangouts,
and
others
§ Continue
Second
Life
(out-‐of-‐class)
§ TR3
(TR)
Readings:
§ Ch.
7.
(S).
Telecommunication
and
the
“Flat”
World
Walther,
J.
B.,
&
Jang,
J-‐W.
(2012).
Communication
processes
of
participatory
websites.
Journal
of
Computer-‐Mediated
Communication,
18,
2-‐15.
[Read
All;
E-‐Reserves
on
My
Classes]
Richardson,
K.,
&
Hessey,
S.
(2009).
Archiving
the
self?
Facebook
as
biography
of
social
and
relational
memory.
Journal
of
Information,
Communication,
and
Ethics
in
Society,
7,
25-‐38.
[All
Pages;
E-‐Reserves]
Lab:
§ Ch.
10.
(L).
Mapping
§ Continue
Second
Life
(out-‐of-‐class)
§ TR4
9. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
Week
6
Emerging
Technologies:
Mar
3rd
&
5th
Immersive
And
Augmented
Reality
and
Video
Games
Diffusion
of
Innovations
(T)
Readings:
§ Ch.
9.
(S).
The
Public
and
Private
Internet
J.C.R
Licklider,
“Man-‐Computer
Symbiosis”
(pg.
1—20).
[In
Memoriam:
J.
C.
R.
Licklider,
1915—1990.
Available
online
from:
http://memex.org/licklider.pdf
Lawrence
Lessig.
(2006).
Code:
Version
2.0.
New
York:
Basic
Books
[Read
Ch.
6,
“Cyberspaces,”
pp.
83—119;
Available
online
at:
http://codev2.cc/download+remix/Lessig-‐Codev2.pdf]
Lab:
§ Ch.
11.
(L).
Games
§ Second
Life
journals
demo
(TR)
Readings:
§ Haider,
M.,
&
Kreps,
G.
L.
(2004).
Forty
years
of
diffusion
of
innovations:
Utility
and
value
in
public
health.
Journal
of
Health
Communication,
9,
3-‐11.
[Read
All
Pages;
E-‐Reserves
on
My
Classes]
§ Wei,
R.
(2006).
Wi-‐Fi
powered
WLAN:
When
built,
who
will
use
it?
Exploring
predictors
of
wireless
Internet
adoption
in
the
workplace.
Journal
of
Computer-‐Mediated
Communication,
12,
155-‐175.
[Read
Pages
155—162,
Available
E-‐Reserves
on
My
Classes]
Lab
§ Audio
profile
of
diffusion
in
healthcare
or
an
industry
of
your
choice.
Week
7
Review:
Mar
10th
&
12th
Exam
1
(T)
Readings:
§
Exam
review
Lab:
§ Archiving
our
socially
networked
Facebook
and/or
Twitter
selves.
§ ***Deadline
to
obtain
approval
for
final
presentation
topic***
(TR)
§ Exam
1:
Covers
all
material
(readings,
lectures,
discussions,
assignments
until
03/12).
In-‐class.
Week
8
Spring
Break
:
Mar
17th
&
19th
No
Class.
Spring
break
J
Week
9
Technology
and
Policy:
Mar
24th
&
26th
Net
Neutrality
(T)
Readings:
§ Harold
Feld,
“What
does
network
neutrality
look
like
today?”
http://www.publicknowledge.org/news-‐blog/blogs/what-‐does-‐network-‐
neutrality-‐look-‐today-‐0
§ Who
Killed
Network
Neutrality?:
Closing
time
for
the
open
internet”
10. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
Freedom
of
Expression
http://www.newyorker.com/online/blogs/elements/2014/01/who-‐
killed-‐net-‐neutrality.html
§ FCC,
“The
Open
Internet”
http://www.fcc.gov/guides/open-‐internet
§ American
Library
Association,
“Network
Neutrality”
http://www.ala.org/advocacy/telecom/netneutrality
Lab:
§ Ch.
13.
(L).
QR
Codes
§ Google
docs,
Drop
box
§ TR5
(TR)
Readings:
Kembrew
McLeod.
(2005).
Freedom
of
expression:
Overzealous
copyright
bozos
and
other
enemies
of
creativity.
New
York:
Doubleday.
[Read
Chapter
Four,
“Culture,
Inc.:
Our
hyper-‐referential,
branded
culture,”
pg.
171—224.
Available
online
http://www.freedomofexpression.us/documents/mcleod-‐
freedomofexpression.pdf
Freedom
on
the
Internet
[Available
online.
Read
United
States,
http://freedomhouse.org/sites/default/files/resources/FOTN%2020
13_Full%20Report_0.pdf
Lab:
§ Wiki
Week
10
Technology
and
Policy:
Mar
31st
&
Apr
2nd
Privacy
Culture:
Lens
on
Society
(T)
Readings:
§ Ch.
9.
(S).
The
Public
and
Private
Internet
Lawrence
Lessig.
(2006).
Code:
Version
2.0.
New
York:
Basic
Books
[Read
Ch.
11,
“Privacy,”
pgs.
200-‐232;
Available
online
at:
http://codev2.cc/download+remix/Lessig-‐Codev2.pdf]
Wireless
Policy:
“Best
Practices
and
Guidelines
for
Location
Based
Services”
http://www.ctia.org/policy-‐initiatives/voluntary-‐
guidelines/best-‐practices-‐and-‐guidelines-‐for-‐location-‐based-‐services
Lab:
§ Wiki
(demo)
§ TR6
(TR)
§ Ch.
13.
(S).
Virtual
and
Augmented
Worlds
Lawrence
Lessig.
(2006).
Code:
Version
2.0.
New
York:
Basic
Books
[Read
Ch.
12,
“Free
Speech,”
pp.
233—275
Available
online
at:
http://codev2.cc/download+remix/Lessig-‐Codev2.pdf]
Lab:
• Flashmobs!
(Out
of
class)
• TR7
11. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
Week
11
Technology,
Property,
and
Identity:
Apr
7th
&
9th
Intellectual
Property
Digital
Divide
(T)
Readings:
§ Ch.
10.
(S).
Censorship
and
Global
Cyberculture
Lawrence
Lessig.
(2006).
Code:
Version
2.0.
New
York:
Basic
Books
[Read
Ch.
10,
“Intellectual
Property,”
pp.
169-‐199;
Available
online
at:
http://codev2.cc/download+remix/Lessig-‐Codev2.pdf]
Copyright
basics:
http://www.copyright.gov/circs/circ01.pdf
What
is
Copyright?
:
http://copyright.lib.utexas.edu/
Lab:
§ Flashmobs!
(demo)
(TR)
Readings:
§ Ch.
11.
(S).
The
Dark
Side
Lisa
Nakamura.
(1999).
Chapter
5:
Interrogating
the
digital
divide:
Political
economy
of
race
in
new
media.
In
P.
N.
Howard
&
S.
Jones
(Eds.),
Society
online:
The
Internet
in
context.
Thousand
Oaks,
CA:
Sage.
[Read
all
pages:
71-‐82;
E-‐Reserves
on
My
Classes]
Ling,
R.
(2008).
Should
we
be
concerned
that
the
elderly
don’t
text?
The
Information
Society,
24,
334-‐341.
[Read
All
Pages;
E-‐Reserves,
My
Classes]
Lab:
§ This
is
what
digital
divide
looks
like
(Ethnography,
out-‐of-‐class
field
work)
Week
12
The
Future
is
Equal:
Apr
14th
&
16th
Wireless
Technologies
(T)
Readings:
§ Ch.
12.
(S).
Wired
and
Wireless
Technologies
Stephen
L.
Talbott.
(1995).
The
future
does
not
compute—Transcending
the
machines
in
our
midst.
Sebastopol,
CA:
O’Reilly
&
Associates.
[Read
Ch.
9,
“Do
We
Really
Want
a
Global
Village?”
http://netfuture.org/fdnc/
]
Lab:
§ This
is
what
digital
divide
looks
like
(Ethnography
work
demo)
(TR)
• Presenting
research
paper
at
CSCA,
Madison,
WI.
No
class
meeting.
Lab:
§ Screenshot
your
Futurama—Voki
your
film.
Week
13
Civic
Networks:
Apr
21st
&
23rd
Democracy
and
Dissent
(T)
§ Ch.
14.
(S).
The
Future
of
the
Digital
Universe.
Howard
Frederick,
“Computer
Networks
and
the
Emergence
of
Global
Civil
Society”
http://w2.eff.org/Activism/global_civil_soc_networks.paper
APC:
http://www.apc.org
12. Course Policies and Meeting Schedule: Spring ‘15
CMAT 465 Communication and Technology | Dr. Vinita Agarwal
Mobile
Media
and
Political
Collective
Action
[Available
online
at:
http://www.rheingold.com/texts/PoliticalSmartMobs.pdf
]
Coopman,
T.
M.
(2011).
Networks
of
dissent:
Emergent
forms
in
media
based
collective
action.
Critical
Studies
in
Media
Communication,
28,
153-‐172.
(Read
pages:
153—160;
Available
on
E-‐Reserves
on
My
Classes]
Jenkins,
H.
(2006).
Convergence
culture:
Where
old
and
new
media
collide.
New
York:
NYU
Press.
[Read
all
pages
of:
“Conclusion:
Democratizing
TV:
Politics
of
Participation,”
Available
on
E-‐Reserves
on
My
Classes]
Lab:
• Voki’s!
**Last
A
Tweet
A
Day**
due
today
(TR)
§ Exam
2
review
§ Feedback
and
portfolio
review
Week
14
Collaborative
Engagement
&
Critique:
Apr
28th
&
Apr
30th
Collaborative
Engagement
(T)
§ Portfolio
Paper
and
Presentation
(Individual)
(TR)
§ Portfolio
Paper
and
Presentation
(Individual)
Week
15
Collaborative
Engagement
&
Critique:
May
5th
&
7th
Collaborative
Engagement
(T)
§ Portfolio
Paper
and
Presentation
(Individual)
(TR)
§ Portfolio
Paper
and
Presentation
(Individual)
Week
16
Exam
2:
May
12th
Exam
2
(T)
§ Exam
2:
All
material
(readings,
lectures,
discussions,
and
assignments)
covered
between
03/24—05/07).
In-‐class.
Finals
Week!
Dates:
May
15—May
21,
2014.
Final
portfolio
paper
due
Thursday,
May
14th,
8AM—10:30AM
Flash
mobs!
(use
tools
of
your
choice
from
above,
out-‐of-‐class
field
work)
At-‐A-‐Glance
Due
Dates
(Does
not
include
lab
work
exercises)
1) A
Tweet
A
Day:
Due
everyday
before
11:59PM
(Spring
Break
exempt)
from
Feb
1—April
21st.
2) Spaces,
Places:
Due
every
week,
by
Sunday,
11:59PM
from
week
of
Feb
3rd—week
of
March
29th.
3) Tech
Demo
and
Review:
Per
syllabus,
TR1=Feb
12th
|
TR2
=
Feb
19th|
TR3
=
Feb
24th|
TR4
=
Feb
26th|
TR5
=
Mar
24th|
TR6
=
Mar
31st|
TR7
=
Apr
2nd|
4) Exam
1:
March
12th
5) Exam
2:
May
12th
6) Final
Tech
Portfolio
Presentation:
Week
14:
April
28th
&
April
30th
|
Week
15:
May
5th
&
May
7th