Ankur Dinesh Garg, CMD, Wirefoot India Technology Ltd.
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The document provides advice and examples for developing a successful business idea and approach in India's growing internet industry. It highlights factors to consider such as identifying a blue ocean opportunity without competition, targeting new customer segments, and generating recurring entrepreneurship and employment. Examples of past successful companies are provided that started from simple ideas but grew large, such as Google, eBay, and Amazon.
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Ankur Dinesh Garg, CMD, Wirefoot India Technology Ltd.
- 2. What have you got?IdeaSkillsApproach
- 3. Is your Idea Filtered?
- 4. What’s your Scale-o-meter Score?
- 5. What is the Potential?
- 8. What is it? Platform or Business?
- 9. Any Blue Ocean?USP – What no one has doneDisruptive Strategy – What can not be doneNeeds of New Population SegmentsNew Need Generation in same SegmentsLatest Buzz word – Rural, Agro, Social Media
- 10. Few Case StudiesYahoo – Started with searching basketball InformationExcite – Better technology for searchGoogle – Hunt for more accurate and relevant informationeBay – a Cool IdeaAmazon – Matured Business IdeaTwitter / You Tube – Just happenedSmsgupshup – BINGO!!
- 11. [Hint]Watch ListFinance (Research, Transactions)Education (Professional, Vocational, B2B)Entertainment (Content, Commerce, SNA)Internet Retail (Multi Category)Crack the CodeClassified (C2C, B2C, B2B)B2B Platform (Listing, Microsite, Transactions)Knowledge Platform (UGC, Knowledge Sharing)
- 12. Success MantraWhat’s common in core of all business models below?They all generate endless entrepreneurship opportunities, employment (indirect) and help someone else make money.
- 13. Indian Internet Industry 71 million - Number of Active Users
- 14. 4th highest - In terms of number of Users
- 15. 391.8 million - Mobile Internet Users in India
- 16. 4.7 % - Percentage of Indian Users on Internet Space
- 17. INR 4300 Million - Revenue from Online display advertising for FY 2009-10Currently, internet usage in the Country outweighs the Television Viewage by a good 21 million UsersSource:TRAI