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Answerman - Why Don't Promotional Anime Cafés Last Longer?




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John Thacker



Joined: 28 Oct 2013
Posts: 271
PostPosted: Fri Sep 30, 2016 12:04 pm Reply with quote
The Square Enix Cafe ARTNIA in Shinjuku is a good example of a more permanent sort of installation and menu, and worth the trip. Nice gift shop too.
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Giolon



Joined: 16 Jan 2009
Posts: 42
PostPosted: Fri Sep 30, 2016 1:42 pm Reply with quote
I went to the Kiznaiver café in Akihabara when I was there back in the spring. They had dessert and drinks themed after each of the characters, and purchasing a character's drink got you a button of the character. There were posters and screencaps from the show put up all over the shop. It was a fun, overpriced, and neat little experience, and I'd love to be able to attend more of those!

There was also the Dragon Quest Lawson's that I wasn't sure if the promotion was permanent or just timed with the release of Dragon Quest Heroes 2.
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Paiprince



Joined: 21 Dec 2013
Posts: 396
PostPosted: Fri Sep 30, 2016 1:47 pm Reply with quote
Some cafes do have staying power. ANN even reported an article of one that soldiered on for a good while.

animenewsnetwork.com/news/2008-02-02/sakura-wars-taisho-romando-shop-and-sakura-cafe-closes
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EricJ2



Joined: 01 Feb 2014
Posts: 2455
PostPosted: Fri Sep 30, 2016 1:57 pm Reply with quote
Quote:
It's like a more elaborate version of a movie-branded McDonalds Happy Meal, but only at one specific restaurant.


That's the issue here--The rest of the comments have been asking "Why don't all cafe's last long?" but the poster was asking why the special limited-time Doraemon and Titan menus at existing cafe's weren't permanent.

That's like asking why General Mills didn't have those two promotional Batman v. Superman cereals on store shelves longer.
(And ftr, the chocolate-strawberry Batman cereal was tastier than the caramel Superman cereal, but it was close.)
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Zin5ki
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Joined: 06 Jan 2008
Posts: 4332
Location: London, UK
PostPosted: Fri Sep 30, 2016 2:12 pm Reply with quote
Justin wrote:
Ophno Im'Portynce asks:

Someone has been playing Phoenix Wright, it would seem!
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nobahn
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Joined: 14 Dec 2006
Posts: 3981
PostPosted: Fri Sep 30, 2016 4:46 pm Reply with quote
As Justin Sevakis noted, this sort of thing is not limited to Japan -- hell, it's not even limited to the anime/manga industry! I've heard stories of pop-up stores in places like NYC and LA.
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aodmisery



Joined: 07 Feb 2004
Posts: 28
PostPosted: Fri Sep 30, 2016 5:06 pm Reply with quote
I went to the final fantasy cafe in akihabara this past March. It's based on the online game. Not the whole series. Which was kinda disappointing. I also went to a maid cafe. The maid one was way better. More memorable.
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Lemonchest



Joined: 18 Mar 2015
Posts: 1026
PostPosted: Fri Sep 30, 2016 6:01 pm Reply with quote
I imagine that once a popup has got all the free press reporting on its existence, it's done its job.
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jymmy



Joined: 11 Nov 2011
Posts: 1127
PostPosted: Fri Sep 30, 2016 6:30 pm Reply with quote
I wasn't even aware of the existence of the PriParis café until I walked past it on my way to see the Milky Holmes movie in February.



It was a meaningless experience, but a pleasant enough one. None of the food bore any relation to PriPara, although I'm pretty sure they were a French café and they named one dish after Tricolore; but they had some posters of the characters, a large signed poster and an awkwardly-placed projector showing a trailer for the then-upcoming movie.
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