canvas

“canvas is the place for great reading and style, combining lively, modern design and stories that intrigue, inform and inspire.  canvas is your quality me-time, a chance to relax and indulge in the Weekend Herald's premium glossy magazine, defining life, people and style.

Celebrating its 10th anniversary in 2013, canvas offers engaging and entertaining local and international stories as well as a fresh Living section featuring wine, restaurant and café reviews along with fashion and interiors - all designed to help you enjoy your weekend. Life's short, read well.”

Michele Crawshaw, Editor

About canvas

canvas, the Weekend Herald's gloss liftout lifestyle magazine, indulges readers with a satisfying blend of features, lifestyle, and a substantial living section devoted to contemporary design, recipes and fashion. With consistently thought-provoking and stimulating articles, canvas has a reputation for quality journalism.

In addition to premium and standard positions, canvas also offers advertisers dedicated, cost effective advertising environments within the canvas Directory.  

How readers engage with canvas

Readers look forward to canvas as part of their weekend read. Its glossy format sets it apart from the rest of the paper giving it a distinct identity. Readers put weight behind canvas reviews and columnists.

“I always read canvas if I buy the Weekend Herald. It’s kind of nice. I like having a big newspaper, but it’s nice to have something that’s a bit more convenient to read. Like it’s a bit different and it’s a different colour paper as well. If you’ve read something quite in depth or full on, like in the news bit, without (going) completely to a trashy magazine, it’s a good in-between.”

canvas strongly engages by ‘entertaining me’ which is reflective of the ‘weekend mindset’ and the magazine values of the publication. canvas also engages by ‘inspiring me’ and ‘absorbing me’.