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Adobe Digital Index

Know the benchmarks. Then crush them.

Adobe Digital Index benchmark

The new Best of the Best Benchmark report is available.

Top marketers can achieve 40% better results than the average.

Without context, marketers are left wondering if their results are any good. To gain a competitive edge, you need to know how your digital marketing measures up. The new annual Best of the Best Benchmark report measured over 600 websites and 15 billion visits during January 2013 and presents the average and top performing benchmarks across industries—Retail, Media & Entertainment, Travel & Hospitality, Financial Services, and High Tech.

Get the benchmarks for:

  • Share of smartphone visits
  • Share of tablet visits
  • Stick rate
  • Conversion rate
  • Pages per visit
  • Minutes per visit