My last column introduced my view that email marketing success hinges on the successful combination of four components…
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Debbie Mayo-Smith: Successful email marketing - Part 2
Success: Going beyond the numbers
Accountant who transformed her own business is now helping others to achieve the same thing.
Growing funding network gives support to tech start-ups
How is the New Zealand Angel Association - and you personally - involved in the IT industry? I'm an Angel investor as…
Kiwi rewards system eyes global market
A New Zealand platform designed to help businesses reward customers and keep them coming back is catching on overseas, with…
Small business: Your business online - Greg Cross
Greg Cross, co-founder PowerbyProxi, a wireless power company building solutions for some of the biggest industrial and…
700 confess low pay to IRD
The IRD has been flooded by a last-minute rush of confessions from people who paid themselves artificially low salaries…
Social media tapped for new lost pet service
A new New Zealand lost pet service is looking to tap into the power of social media.
Small business: Your business online - Andrew Simmonds
Andrew Simmonds, managing partner Simmonds Stewart, a law firm exclusively for the tech industry. He is on a number of boards…
Telecom
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A secret weapon for your business - CRM
Looking for a new secret weapon for your small business? Customer Relationship Management (CRM) software could be the answer.
It helps you: Win new clients or contracts Understand your customer Retain customers by giving them a better experience Decrease duplication and costly customer management.
Imagine if every interaction with your customers was recorded and virtually instantly accessible? What if you could do a report in a jiffy to work out which of your best customers of last year wasn't doing as much business with you this year? Or which customers use a complimentary third-party More
Small Business
Graham McGregor: Five useful marketing resources
There is a famous quote that goes like this: "If I have seen further it is by standing on the…
Debbie Mayo-Smith: Successful email marketing in 2013
Cairns again (mentioned in my last column Volatility. Obsolescence. Change. ) It's early Saturday morning, 6:45 am…
Small business: Quakes push tech firm to success
One of the finalists for the upcoming 2013 New Zealand Hi-Tech Awards, Aranz Geo, credits the Christchurch earthquakes.
Big chance for small-medium business
For New Zealand's businesses, the contrast between our local market and China could not be greater. For small-medium enterprises…
Tim White: Clean-up policy brings opportunities for SMEs
I had the opportunity last year to meet with the (then) Premier Wen Jiabao, and to hear from the recently…
Small business: Working with charities - Qiujing Wong
Borderless is a social change company with a mission to create thinking and actions to create positive change in society…
Small business: Working with charities - Lisa Munro
Lisa Munro, NZ Marketing Manager at Blackmores which has a tie up with the World Wildlife Fund.
Success: Bananas with an ethical flavour
All Good trio are keen to expand the business beyond fruit, while sticking with their fair trade strategy.
Nature Baby top seller for US retail chain
New Zealand boutique babywear brand Nature Baby is gaining sales momentum in the United States after being picked up by…
Small business editor's picks
Vaughan Rowsell, founder of Vend, a cloud-based retail…
Local fruit and vegetable delivery business Ooooby…
Marketing
Kiwi angels see US meet as heaven sent
More than 20 Kiwi start-up investors are hoping to…
NZ push for anti-smoking ads
American-style attack ads that liken cigarettes to…
$71m deal for council's North Shore HQ
A former Takapuna Grammar student, who migrated from…
Mad Butcher listing appeals to buyers' tastes - chief
Mad Butcher chief executive Michael Morton says investors'…
Retail Trade
Editorial: Labelling rules for food overdue but welcome
More Retail Trade
It seems an eternity since New Zealand and Australia decided to jointly regulate health claims made…
Employment Relations
'Lippy' manager awarded $22,000
More Employment Relations
A "lippy'' administration manager who was unjustifiably dismissed by her boss has been awarded $22,000…
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