ACP: Implementation

ACP: Implementation ensures you have the expertise to interpret a list of business requirements, map them to SiteCatalyst variables and functions, and deploy the solution on a Web site.

By earning the ACP: Implementation credential, you can prove your expertise in supporting the latest version of the SiteCatalyst solution. Becoming an ACP: Implementation professional can help you differentiate yourself in today's competitive job market, broaden your employment opportunities by displaying your advanced skills, and result in higher earning potential.

For employers, the Implementation certification verifies that your employees have a clear understanding of both the concepts and the value of SiteCatalyst and a focus on impacting their online business with the tool.

Exam Topics
Exam Format
Preparation Materials
Exam Guide

This exam measures your SiteCatalyst implementation knowledge and skills of the topics listed below.

Traffic Variables, Features, & Functions

Traffic variable syntax and limitations
Page naming options & strategy
Site section / channel variable
Server variable
404 error pages (s.pageType)
Hierarchies
Custom Insight variables (s.prop)
List property variables
Correlations
Pathing for traffic variables

Conversion Variables, Features & Functions

The Events variable
Predefined eCommerce events
Custom events
The Products variable and its various fields
Purchase ID variable
Visitor profile variables
Event Incrementors
Campaign variable
Conversion variables (eVars)
Subrelations (Conversion Breakdowns)
eVar Merchandising Feature
Additional Metrics for Commerce

General Variables & Enhancements

Configuration Variables
Download & Exit Link Configuration
Custom Link Tracking
JavaScript Plug-ins
Plug-in: getQueryParam
Plug-in: getValOnce
Plug-in: Form Analysis
General knowledge of SiteCatalyst Advanced Tools
- VISTA Data-processing Engine
- Classifications & SAINT
- Data Sources
- Data Warehouse
- Data Feed
- ASI (Advanced Segment Insight)
- Excel Client
- Adobe Discover
Flash Tracking
Cookies: “first-party” vs. “third-party”
Referrers and Redirects

Validation & Troubleshooting

MDeployment Validation Steps
Troubleshooting tools
Common Problems

Effective Implementation Practices

Business Requirements Document
Solutions Design Document
Basic SiteCatalyst Terminology
“Code to Paste” and the JavaScript file

Language(s): English

Audience(s): Experienced SiteCatalyst implementation professionals

Technology: SiteCatalyst

Type: Proctored exam

Certification consists of achieving the minimum passing score on a multiple choice and short answer test. Some questions may require the test taker to create code snippets.

Time: The certification exam has a time limit of 180 minutes, and includes a timer to mark the remaining time.

Passing Score: The minimum passing score for the SiteCatalyst certification is 80%.

Number of Questions: 75 multiple choice questions and 15 short answer questions (worth from one to three points each).

To help you prepare for this exam, Adobe Training Services recommends that you have hands-on experience with the product and that you use the following training resources.

Training: Attend the SiteCatalyst Implementation Training course, provided by Adobe Training Services. The three-day course provides users with the skills required to take business requirements, translate them into an implementation solution, and code them on the page. Topics include traffic variables, conversion variables, configuration variables, troubleshooting implementations, data manipulation tools, and advanced SiteCatalyst tools and features including your role as a technical lead/participant.

Video: The online training module located within SiteCatalyst will provide additional review content (SiteCatalyst Help>Getting Started>Training).

Defining KPI (New User Orientation>Miscellaneous)
Implementation videos (New User Orientation>SiteCatalyst>Implementation)
SiteCatalyst Administrator Training videos (New User Orientation>Admin Console)
Process to Implement First Party Cookies (New User Orientation>Miscellaneous)

Reading: Study the Implementation Manual and knowledgebase articles, available in the Help section of SiteCatalyst. This can help you understand the main questions that people have as they use SiteCatalyst, and provide insight into the real-life use of the product.

The exam guide includes an exam overview, topics, review materials, and exam format to help you in your preparation to take the ACP: Supporting SiteCatalyst for Partners exam.