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MULTI-CHANNEL ANALYTICS

Business Intelligence Analyst

Customers have an increasing number of choices for how they interact with a business—store, call center, ATM, Web site—and correlating information across these channels can provide marketers with unique insights into understanding customer behavior. Omniture’s multi-channel analytics solutions provide business intelligence analysts with the ability to gain rapid and deep business insights across all customer touch points.

  • Correlate customer interactions across online and other channels
  • Make decisions based on rapid discovery on billions of records
  • Add new data sources for timely & accurate business reporting
  • Navigate from high level trends to granular information easily
  • Integrate with enterprise and internet data for deeper business insights

The Omniture Online Marketing Suite™ includes: