Create Services
The Telegraph's award-winning Create team service the demand for bespoke, content-based, creative, multi-media campaigns across many levels of investment. All they need is your brief. From there they will present new ideas, content and solutions across the Telegraph's ever growing portfolio of brands and platforms. These can then be developed and brought to life through the team's supporting cast of editorial and creatives.
Below are just a few examples of what we can do. Over the coming weeks you will also be able to see more examples of our multimedia campaigns in the Case Studies section. To contact a member of the team see the numbers on the right.
Lifestyle/generic
Be it a glass of wine, a cup of coffee, the latest movie release or even a mobile phone. Create can adapt to work across a wide range of products, categories and genres - always delivering campaigns that produce results.
Recent examples include a campaign for Taylor's of Harrogate to turn Telegraph readers into coffee connoisseurs. A launch for the O2 i-mode phone that included a karaoke evening in Japan and a media first for Black and Red who brought a Telegraph icon to life.
Sport
From the sport of kings to the beautiful game. Create has brought together some of the biggest names in sports journalism with some of the biggest brands to produce some of the brightest ideas in media.
Recent examples includes a campaign for Clinique to reveal some of the hairiest moments in sport. A partnership with Volkswagen to provide 24/7 audio and video content of The Ashes and a media first for Jacobs Creek to construct a concrete Henman Hill
Travel
In the last year alone Create has worked with many tourist boards and tour opperators to produce innovatative and keepable guides to hundreds of countries including China, Portugal, Australia, France and Spain. These guides nearly always have an online element, can distributed at events and can even be mailed out.
Case Study
Seat 'BTCC' Campaign
The campaign increased awareness of the Seat Leon's participation in the BTCC (18% (pre) to 26% (post) and to 42% of those who recalled the campaign
19% recalled seeing the Seat BTCC Telegraph Campaign including the Guide, On The Grid, and the competition
To read more about the Seat campaign:
Click here